It's Going Good

Ben Surman

They always ask "how's the business going?" but they'll never understand. It's Going Good is for the founder who's still figuring it out at 11pm on a Friday. Most business podcasts interview people who've already made it. It's Going Good is different. We sit down with founders and operators who are in the middle of it. The ones whose "scalable system" is still a Google Sheet. The ones who know their margins to the decimal because they have to. Every episode is a real, unfiltered conversation about what's working, what's not, and what keeps them going. No scripts. No sponsors telling you to optimize your morning routine. Just the truth about building something.

About

They always ask "how's the business going?" but they'll never understand. It's Going Good is for the founder who's still figuring it out at 11pm on a Friday. Most business podcasts interview people who've already made it. It's Going Good is different. We sit down with founders and operators who are in the middle of it. The ones whose "scalable system" is still a Google Sheet. The ones who know their margins to the decimal because they have to. Every episode is a real, unfiltered conversation about what's working, what's not, and what keeps them going. No scripts. No sponsors telling you to optimize your morning routine. Just the truth about building something.