Coffee with Carma

Carma Spence

Tips brewed for your success along the Author's Journey. Early morning insights on writing, publishing, and marketing client-attracting carmaspence.substack.com

  1. 6d ago

    Attract Clients Who Hire You: 3 Golden Ticket Rules From Willy Wonka

    Coffee with Carma | Episode 502 Do the people who love your content ever actually hire you? In this episode of Coffee with Carma, I use Willy Wonka & the Chocolate Factory to explain why your most engaged followers may not be your best-fit clients ... and why that is okay. I share three golden ticket rules that help you attract clients who belong in your business. And these rules will let the others walk on by. You also get one tiny action that shows you whether your content is reaching the right people. If you have been pouring your energy into fans who never hire you, this episode is worth your time. Questions This Episode Answers: * How do I attract clients who actually hire me instead of just liking my content? * Why do my most engaged followers never become coaching clients? * How can I filter out the wrong clients without arguing with them? * What qualities should I look for in an ideal client? * How can I tell whether my content is reaching my ideal clients? This week’s Reserved Table tool is already live. I built it to help you take what you’ve learned this week and move your book and business forward over the weekend. Thanks for reading Authority with Integrity! This post is public so feel free to share it. Authority with Integrity is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. Get full access to Authority with Integrity at carmaspence.substack.com/subscribe

    Attract Clients Who Hire You: 3 Golden Ticket Rules From Willy Wonka
  2. Oct 15

    Content Audit: 3 Steps to Fix a Post That Gets Likes, Not Clients

    Coffee with Carma | Episode 498 Your best post earned likes, comments, and shares, but no one asked about working with you. In this video, I walk you through a three-step content audit. This audit will show you what that post may be missing. I explain how to spot the belief your content needs to build and how to add a next step people can actually take. You will also hear why you probably do not have to start over, and how to repost the fixed version to see what changes. If you want content that converts, this simple audit is a great place to start. Questions This Episode Answers: * How do I do a content audit on a post that got likes but no clients? * Why does my best-performing post not bring in any inquiries? * What makes content that converts into client conversations? * How can I get more clients from content I have already created? * What is a good call to action for content marketing for coaches? Ready to implement what you learned this week? Every Friday, Reserved Table members get a tool or resource built to help you take action on the week’s topic. Simple enough to complete over the weekend, powerful enough to move your book and business forward. Thanks for reading Authority with Integrity! This post is public so feel free to share it. Authority with Integrity is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. Get full access to Authority with Integrity at carmaspence.substack.com/subscribe

    Content Audit: 3 Steps to Fix a Post That Gets Likes, Not Clients
  3. Oct 13

    How to Get Clients With Content: 5 Principles That Convert

    Coffee with Carma | Episode 497 The likes keep coming. The comments are lovely. But no one is booking a call or messaging you to ask about working together. In this episode of Coffee with Carma, I share five principles that can help. They explain why admiration doesn’t turn into clients, and what to do about it. Are you tired of getting praise for your content but not landing clients? This episode shows you where to start looking. Questions This Episode Answers: * How do you get clients with content when you already have likes and comments? * Why do people admire my content but never hire me? * Is it my hooks, my platform, or my posting schedule that’s keeping people from hiring me? * How do I get coaching clients from my content when my followers never reach out? * Should I use AI to publish more content before I have a content strategy? Want to implement what you’ll learn this week? Every Friday, Reserved Table members get a tool or resource built to help you take action on the week’s topic. Simple enough to complete over the weekend, powerful enough to move your book and business forward. Thanks for reading Authority with Integrity! This post is public so feel free to share it. Authority with Integrity is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. Get full access to Authority with Integrity at carmaspence.substack.com/subscribe

    How to Get Clients With Content: 5 Principles That Convert

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Tips brewed for your success along the Author's Journey. Early morning insights on writing, publishing, and marketing client-attracting carmaspence.substack.com