To The East My Brother

Jogitize
  • 5.0 (2)
  • Society & Culture

Short and informative insights from a Westerner whom now calls China his beloved home. Come back often, listen, and learn what really takes place in China and how to succeed in the Chinese Culture.

  1. Episode 43 - Doing Business in China - Part 3: Providing a Specialized Service to a Minority Group

    04/02/2014

    Episode 43 - Doing Business in China - Part 3: Providing a Specialized Service to a Minority Group

    In this our 3rd and final part on 'Doing Business in China', we interview Ms. Bryonie Richards, owner of Studio Ebony. This episode focuses on how to establish a successful business that caters to an already small subset of a minority group. Proving hair care services primarily to Black people, however also being able to cater to other demographics. We speak on the importance on relationship development with the local Chinese in order to smoothly navigate through the complicated process of opening a business, the research required to be able to understand and anticipate the market, and how to create an environment comfortable for your key staff. For more information on Studio Ebony, you can contact on Wei Xin (We Chat): 13816907454 Also, we are now of Facebook!! Search for 'To The East My Brother' and like us!!

    59 min
  2. Episode 42 - Doing Business in China - Part 2: How to Successfully Operate and Launch Western-Based Products and Services in China'

    03/10/2014

    Episode 42 - Doing Business in China - Part 2: How to Successfully Operate and Launch Western-Based Products and Services in China'

    In this, the second part in our 3-part series on 'Doing Business in China', where we will interview 3 different professionals and entrepreneurs about how to successfully operate and launch Western-based products and services in China, we interview David Brode. David is the Owner and Head Chef at The Oyster House - located in the Jing An District of Shanghai. In this interview we focus on the topic of 'Introducing Western Products/Services into Main Stream Shanghai' and David shares his experiences on this and more interesting aspects about 'Doing Business in China'. In this episode you also hear one of the best pieces of insight for anyone looking to do business in China - the ability to quickly adapt to changing customer tastes and preferences. To learn more about David and The Oyster House (soon to be renamed to Mojo), see below for contact information. The Oyster House Add: 441 Yuyuan Lu, Jingan District, Shanghai 地址: 上海愚园路441号 Tel: 021 6233 9651

    1h 3m
  3. Episode 41 - Doing Business In China - Part 1: How to Attract and Penetrate the Chinese Middle Class

    02/23/2014

    Episode 41 - Doing Business In China - Part 1: How to Attract and Penetrate the Chinese Middle Class

    In this, the first part in our 3-part series on 'Doing Business in China', where we will interview 3 different professionals and entrepreneurs about how to successfully operate and launch Western-based products and services in China, we interview Ms. Allison Boulton. Ms. Boulton is the Director of Marketing for North American Premiere Wines and in this interview we discuss penetrating the Chinese middle class, teaching western marketing techniques to local Chinese staff, and teaching the up and coming middle class how to appreciate a product that they aspire too - however do not have experience with. Of course we couldn't resist the opportunity to have Allison share her experiences being a woman in a leadership role in a culture that is still a bit resistance to woman in power - especially a confident, proactive, Western woman. For more information on Ms. Allison Boulton and North American Premiere Wines, please visit www.napwine.com. Also be sure to come back for Part 2, where we are joined be a young entrepreneur whom will share insights on launching a business that provides a product very foreign to the Chinese culture.

    56 min
  4. Episode 40 - Chinese New Year (CNY) - Year of the Horse (Part 2)

    01/29/2014

    Episode 40 - Chinese New Year (CNY) - Year of the Horse (Part 2)

    In Part 2 of our Year of the Year Chinese New Year discussion, we get down to the top of the list of facts/myths about the celebration. Over 500 million people will travel during the holiday break!! Enjoy Part 2 and Happy Chinese New Year!! 新年快乐！！

    28 min
  5. Episode 40 - Chinese New Year (CNY) - Year of the Horse (Part 1)

    01/29/2014

    Episode 40 - Chinese New Year (CNY) - Year of the Horse (Part 1)

    In our first episode of both 2014 and the Year of the Horse, we discuss 10 facts about Chinese New Year (CNY) with our friend Eric Ma. Eric provides his personal experiences about CNY and let’s us know if these are facts or myths. We also share our experiences during CNY for the last 6 years. Chinese New Year is the most enjoyable time in China for most foreigners as they can enjoy their city emptied out and very, very relaxful and quiet. Well Perhaps quiet outside of the nightly fireworks that start on New Years Eve and will continue for 15 days…straight!! As you can see in the episode picture, this is the time for mass-travel here in China Enjoy Part 1 and be sure to download Part 2!!

    31 min
  6. Episode 39 - Welcome Back To the Podcast and to 2014 - The Year of the Horse!!

    01/11/2014

    Episode 39 - Welcome Back To the Podcast and to 2014 - The Year of the Horse!!

    In this episode, we welcome all of our wonderful listners to 2014 and back to the Podcast. We also spend a few minutes to welcome our new users to the podcast and share the goals of the podcast. Enjoy!! As shared in the podcast, here is the link to Dean Sirjue 'Focus on Fitness/ Facebook page where he and his team is providing encourage, support, and motivation to not just those with cancer (future survivors!!), but everyone to 'Focus on Fitness' and improve their mental and physical health. So check out the page and spread the word!! www.facebook.com/DsirjueFocusonFitness

    10 min
  7. Episode 38 - Cross Culture Marriage - Secrets to Success!! Part 2

    07/15/2013

    Episode 38 - Cross Culture Marriage - Secrets to Success!! Part 2

    Part 2 - In this episode Colin is joined by his friends Conrad and Yen, from Shenzhen, to discuss the secrets to their marriage success. Regardless of whether the relationship is short or long term, understanding how manage false stereotypes, beliefs and other culture specific 'realities' within your relationship is very key. Listen to part 2 to learn how they overcame early concerns... To submit questions and feedback, please send an audio file or email to totheeastmb@yahoo.com.

    27 min
  8. Episode 38 - Cross Culture Marriage - Secrets to Success!! Part 1

    07/15/2013

    Episode 38 - Cross Culture Marriage - Secrets to Success!! Part 1

    In this episode Colin is joined by his friends Conrad and Yen, from Shenzhen, to discuss the secrets to their marriage success. Regardless of whether the relationship is short or long term, understanding how manage false stereotypes, beliefs and other culture specific 'realities' within your relationship is very key. Listen to part 1 to learn how they overcame early concerns... To submit questions and feedback, please send an audio file or email to totheeastmb@yahoo.com.

    31 min
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Short and informative insights from a Westerner whom now calls China his beloved home. Come back often, listen, and learn what really takes place in China and how to succeed in the Chinese Culture.

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