Unordinary's Podcast with Zach Schofel

Zach Schofel

I’m Zach Schofel, host of The Unordinary Podcast. Join me for unscripted conversations with people I admire about the things I’m most passionate about.I interview entrepreneurs, experts, and thought leaders to uncover the truth about success, pivotal mistakes, and real challenges! What it truly takes to be unordinary. You'll see an amazing episode every week. 🗓️ Premiere: January 13 featuring Mark Cuban. In our first episode, we dive into how Mark identifies 10-Xers and his "goat tax hedge" for real estate . Follow the journey. Click the follow button and leave a review.

Episodes

  1. Jun 30

    Eli Wachs: The AI Fraud Arms Race, King-Maker Capital & Exploding Enterprise Perception

    Eli Wachs is the co-founder and CEO of Footprint, an advanced, venture-backed trust layer combining identity verification, fraud detection, and AI-driven financial crime investigation into a single enterprise platform. In this episode, Zach Schofel sits down with Eli to pull back the curtain on global financial crime and the technical execution required to scale a B2B security engine. Eli charts his path from writing the original business plan in his Stanford dorm room to raising over $20M from Index Ventures and QED Investors. He unpacks how generative AI completely shattered traditional human-in-the-loop compliance models by allowing cartels to automate synthetic fraud factories at a massive scale. They dive deep into why founders must choose strategic "King-Maker" investors over inflated top-line valuations, how to handle high-friction board room alignment when freezing growth metrics, and the contrarian psychology behind leveraging massive conference footprints to secure Tier-1 enterprise accounts. In this episode, you’ll learn: The AI Fraud Arms Race: How generative software enabled cartels to scale synthetic identities, and why security must move from entry-point detection to automated AI case investigations. The Valuation vs. King-Maker Choice: The deep mechanics of strategic fundraising and why optimizing for systemic market amplification beats taking an inflated check every time. The 6-Month Growth Freeze: How to systematically align your board to accept flat near-term revenue to properly engineer your tech stack for massive regulatory market waves. Contrarian Team Design: Why splitting your company into distinct cultural silos—in-office sales vs. remote engineering—drives hyper-isolated execution velocity.

  2. May 26

    Jonathan Buckelew: The AI-Native Real Estate Playbook & Ripping Out Legacy Software Moats

    Jonathan Buckelew is the co-founder of CRE AI Studio, an educational and consulting platform transforming how commercial real estate professionals deploy automation and advanced AI across their operations. In this episode, Zach Schofel sits down with Jonathan to uncover the operational realities of running a massive real estate portfolio with an ultra-lean team. Jonathan pulls back the curtain on his transition from an ex-CPA who hated public accounting to a private equity asset manager using Claude, custom AI memory structures, and autonomous agents to manage 75 properties. They dissect the deep operational friction caused by incumbent software gatekeepers, the classic "buy vs. build" dilemma, and how to effectively drive technology adoption with old-school, front-line site teams. In this episode, you’ll learn: The PE Insider Track: How a deep grasp of accounting fundamentals can be leveraged as an unfair operational advantage in real estate private equity. [00:06:56] The Adoption Protocol: Why software implementation fails on the front lines and how to secure genuine buy-in from legacy site teams. [00:31:53] Ripping Down the Moats: A transparent look at how incumbent Property Management Systems gatekeep asset data and why new startups are disrupting the ecosystem. [00:28:44] The Vibe Coding Blueprint: How a non-technical asset manager can leverage Claude and automated tools to build custom, production-grade tools for pennies. [00:41:51]

About

I’m Zach Schofel, host of The Unordinary Podcast. Join me for unscripted conversations with people I admire about the things I’m most passionate about.I interview entrepreneurs, experts, and thought leaders to uncover the truth about success, pivotal mistakes, and real challenges! What it truly takes to be unordinary. You'll see an amazing episode every week. 🗓️ Premiere: January 13 featuring Mark Cuban. In our first episode, we dive into how Mark identifies 10-Xers and his "goat tax hedge" for real estate . Follow the journey. Click the follow button and leave a review.