What is business really?

The hosts unpack why passion is one of the worst reasons to start a business — and what to chase instead. Over 8Wired IPAs and a Red Beach Bakehouse sweet plum & lamb pie, they trace the line from mastery to passion, and confront the uncomfortable question: are you the bottleneck in your own company?

You'll learn:

• The PCF (Product-Customer-Finance) framework for diagnosing a stalling business;
• Why "get good, then get passionate" beats "follow your passion";
  the difference between helpful and harmful ego;
  -Why growth cliffs force you to change how you operate;
• and the classic negotiation question — would you rather own 100% of $100K or 10% of $10M?

Beer: 8 Wired Hopwired NZ IPA (7.3%) & Hazewired Hazy IPA (7%) |
Pie: Red Beach Bakehouse — Sweet Plum & Lamb

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