Welcome to The Pursuit Podcast! We're Saxon and Jordan, and we're kicking things off with an intro episode: who we are, what we've actually built, and why we're doing this show. Over the next few episodes, we will be breaking down how to go from side hustle to a real, functioning business, based on what's actually worked for us (and what didn't): Ep 1: The Foundations — Google My Business, website, socials, and surviving on nothing while you reinvest everything back in Ep 2: Building Your Brand Early — personal brand vs company brand, why authenticity brings people along with you Ep 3: Cashflow and Financial Management — pricing, margins, tax, cash reserves, getting your money sorted before you hire anyone Ep 4: Sales — converting leads, follow-up, closing, objection handling. Different game to marketing entirely Ep 5: Marketing and Paid Leads — consistent inbound, picking a niche, and when to run it yourself vs bring in an agency Ep 6: The First Hire — the scariest move you'll make. Who, when, why, and building a team without losing your mind Ep 7: What Are We Actually Building and Why — lifestyle, legacy, freedom, and what success in your 20s actually looks like New episodes every Wednesday at 6pm on Spotify, YouTube, and Apple. Clips on TikTok, Instagram, and Facebook. Enjoy!