The Back to Health Podcast

Back to Health Chiropractic

The Back to Health Podcast is about building a body—and a life—you can stay active in for the long haul. Hosted by Dr. Tanya Westerbeek, chiropractor, mother and owner of Back to Health Chiropractic, each episode combines 20 years of patient care with honest stories about health, family, leadership, business and the beautifully unpredictable mess of real life. You’ll hear practical conversations about why people wait to take care of themselves, what sustainable wellness actually requires, and how small choices compound over time. No perfection. No lectures. Just real stories, useful perspective and encouragement to take the next right step. Because feeling better isn’t always the finish line. Sometimes it’s where the real work begins.

Episodes

  1. 4d ago

    My Day with Hormozi

    Alex Hormozi Told Me My Chiropractic Business Model Was Outdated. Here's What Happened.I spent more money on one day with Alex Hormozi than I've ever invested in myself at one time. And I walked in expecting him to tear my chiropractic businesses apart. Instead, he told me something I wasn't expecting: "You've managed to outwork a really difficult business model." In this episode, I'm pulling back the curtain on my day inside the Acquisition.com boardroom and sharing the strategies Alex recommended to help me rethink how we run our chiropractic clinics. We're talking about: The outdated chiropractic business model and why working harder isn't always the answer.The patient retention problem: Why patients leave before completing care and how changing payment options could make a massive difference.The power of video sales letters: How to build trust, establish credibility, and answer objections before the Report of Findings.Documenting patient results: A simple 30-second video strategy to help patients recognize their progress.Centralization, staffing, and profitability: Why Alex believes a leaner chiropractic office can be more profitable.The pricing mindset problem: Why a suggested $250 adjustment made me question my own beliefs about value.I also share what surprised me about Alex, where I disagreed with his advice, and whether I think the investment was worth it. No guru fluff. Just an inside look at what happens when a successful chiropractic business owner puts her entire model under the microscope. If you own a chiropractic practice, this episode might challenge everything you think you know about growing it.

About

The Back to Health Podcast is about building a body—and a life—you can stay active in for the long haul. Hosted by Dr. Tanya Westerbeek, chiropractor, mother and owner of Back to Health Chiropractic, each episode combines 20 years of patient care with honest stories about health, family, leadership, business and the beautifully unpredictable mess of real life. You’ll hear practical conversations about why people wait to take care of themselves, what sustainable wellness actually requires, and how small choices compound over time. No perfection. No lectures. Just real stories, useful perspective and encouragement to take the next right step. Because feeling better isn’t always the finish line. Sometimes it’s where the real work begins.