Credit Union Insider | Presented By Cyder

Cyder
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Loyalty isn't a program, it's a relationship. During each episode, Cyder sits down with the people who've built real, lasting loyalty: from investors to loyalty industry pioneers to the practitioners working inside credit unions every day. We dig into what actually makes members and customers stick around, and what community-first financial institutions can learn from it. No jargon and no hype, just honest conversations about trust, community, and what loyalty looks like when it's done right.

Episodes

  1. 2d ago

    Points Aren't Loyalty: Bryan Pearson

    From AIR MILES to credit unions: Bryan Pearson on what loyalty programs get wrongThe former CEO of LoyaltyOne joins us to talk about what most loyalty programs miss, why members can tell the difference between being rewarded and being known, and what credit unions can learn from the brands that get it right.

    Points Aren't Loyalty: Bryan Pearson

  2. Jul 23

    Show Up Locally, Win Loyalty: Arlene Dickinson

    From Dragon's Den to community banking: Arlene Dickinson on real loyalty Dragon's Den investor Arlene Dickinson joins us to talk loyalty as a relationship, not a rewards program and what credit unions can learn from businesses that earn trust the hard way.

    Show Up Locally, Win Loyalty: Arlene Dickinson
  • 2 Episodes

About

Loyalty isn't a program, it's a relationship. During each episode, Cyder sits down with the people who've built real, lasting loyalty: from investors to loyalty industry pioneers to the practitioners working inside credit unions every day. We dig into what actually makes members and customers stick around, and what community-first financial institutions can learn from it. No jargon and no hype, just honest conversations about trust, community, and what loyalty looks like when it's done right.

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