The Blind Spot | a MarketCheck original series

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The Blind Spot is where automotive data and technology leaders come to talk about what the industry is missing. Each episode, Alastair Campbell sits down with the data scientists, product builders, and executives shaping the future of vehicle intelligence, from pricing and inventory to the next generation of automotive platforms.

Episodes

  1. 3d ago

    EP 2 - Dave McKay

    content type Interview primary goal Educational summary In this episode, Dave McKay shares his extensive experience in automotive data, how he transitioned from music to automotive research, and the importance of understanding customer needs and data gaps in the industry. keywords automotive data, automotive research, data analysis, insurance, vehicle risk, ADAS, automotive industry, data gaps, market strategy key topics Dave McKay's journey from music to automotive data The evolution of automotive data collection and analysis The importance of understanding customer needs in data application Identifying and filling data blind spots in the automotive industry The role of data in auto insurance, ADAS, and EVs Challenges in data certification and industry regulation Strategies for entering new verticals with data sound bites "I grew up with music, it's always been part of my life." "Be transparent about data weaknesses to build trust." "Fill the holes in data to unlock new opportunities." Chapters 00:00 Introduction and Dave McKay's background 11:08 Transition from music to automotive data 12:44 Early days in automotive research and data 17:40 Working with Allison Fisher and Power 23:31 Insights from Allison Fisher and Power 27:28 Entering automotive industry and data evolution 37:13 Regulatory challenges and data certification 44:10 Impact of sensors and EV data blind spots 47:25 Filling data gaps and industry opportunities 50:13 Advice for entering new data verticals 52:42 Closing thoughts and industry insights

    EP 2 - Dave McKay

About

The Blind Spot is where automotive data and technology leaders come to talk about what the industry is missing. Each episode, Alastair Campbell sits down with the data scientists, product builders, and executives shaping the future of vehicle intelligence, from pricing and inventory to the next generation of automotive platforms.