Fashion Nerds

Yana Welinder

Fashion Nerds is where style meets curiosity. Join us as we unpack the ideas, people, technology, and cultural shifts shaping what we wear and why. From emerging designers and iconic trends to sustainability, innovation, and the business behind the runway, this is fashion for people who love looking beneath the surface. Whether you’re an industry insider or simply obsessed with great design, come nerd out with us.

Episodes

  1. Sep 1

    The Outsiders Who Built the Modern Wardrobe

    What if the modern luxury wardrobe wasn’t invented by traditional fashion designers, but by lawyers, civil engineers, Olympic athletes, blacksmiths, and schoolteachers? In this episode of Fashion Nerds, Yana and Shauna explore how outsiders used their unconventional backgrounds to challenge fashion’s traditions and engineer the modern wardrobe. Drawing on research into 71 luxury houses founded since 1950, they trace how outsiders transformed fashion by solving the practical and cultural problems of their time: from Max Mara’s ready-to-wear camel coat and Chloé’s fluid silks to Moncler’s alpine down jackets, Missoni’s engineered knits, Paco Rabanne’s metal dresses, Issey Miyake’s permanent pleats, and Vivienne Westwood’s weaponized corsetry. They also examine how Rei Kawakubo and Yohji Yamamoto challenged Western ideas of beauty, symmetry, and the body. Because the first garment a brand creates is rarely an accident. Its seams hold the history of the person who engineered it. Topics include: Why luxury ready-to-wear emerged after World War IIHow a founder’s background shapes a brand’s design DNAThe engineering behind coats, knits, puffers, and permanent pleatsHow survival gear became a luxury status symbolFashion as cultural rebellion and social critique Subscribe to Fashion Nerds for more conversations about the ideas, people, and forces that shape what we wear. #FashionHistory #LuxuryFashion #FashionDesign #FashionNerds #IsseyMiyake #VivienneWestwood #CommeDesGarcons #MaxMara #Moncler #Missoni

Ratings & Reviews

About

Fashion Nerds is where style meets curiosity. Join us as we unpack the ideas, people, technology, and cultural shifts shaping what we wear and why. From emerging designers and iconic trends to sustainability, innovation, and the business behind the runway, this is fashion for people who love looking beneath the surface. Whether you’re an industry insider or simply obsessed with great design, come nerd out with us.