Expanding The Playbook

Devron Taylor & Jory Opp

Expanding The Playbook is a deep-dive podcast exploring the history and strategy behind sports, athletes, and the business behind them-unpacking not just what happened, but why it worked (or didn't). Co-hosts Devron Taylor and Jory Opp dig into the history and strategy behind each topic, tracing its rise, its turning points, and the lasting impact it left behind.

Episodes

  1. Oct 3

    Jordan Brand: The Business Behind the Cultural Icon

    Jory and Devron break down the origin of Jordan Brand from the start to where it is today. Follow along in the pilot episode of Expanding The Playbook. A podcast that meets the intersection of business and sport.

    Jordan Brand: The Business Behind the Cultural Icon
  • 1 Episode

Ratings & Reviews

5
out of 5
4 Ratings

About

Expanding The Playbook is a deep-dive podcast exploring the history and strategy behind sports, athletes, and the business behind them-unpacking not just what happened, but why it worked (or didn't). Co-hosts Devron Taylor and Jory Opp dig into the history and strategy behind each topic, tracing its rise, its turning points, and the lasting impact it left behind.

Information

  • Creator
    Devron Taylor & Jory Opp
  • Years Active
    2026
  • Episodes
    1
  • Rating
    Clean
  • Copyright
    © 2026 Devron Taylor & Jory Opp
  • Show Website
    Expanding The Playbook