Made To DO

Florian Hoffmann

Most transformations fail for the same reason AI is going wrong - we keep treating people as the cost of change instead of the source of it.I've spent fifteen years working with thousands of employees of Fortune 500 companies and over 50,000 entrepreneurs across 110 countries trying to make change happen. And the one thing I know for certain: the most important conversations are not happening in the boardrooms or the tech labs. They are happening with the people actually doing the work.This show is where those conversations go public. Every episode, I sit down with a global leader working on the most pressing challenges of our time.  I'm Florian Hoffmann, founder of The DO School. This is Made to DO.

Episodes

  1. 1d ago ·  Video

    Governance is the Accelerator: Navrina Singh on making AI safe and human-centered.

    When Navrina Singh founded Credo AI six and a half years ago, "AI governance" wasn't a category. It wasn't a buzzword. It barely existed as a conversation. Today, it's one of the most urgent topics on the agenda of every board, every government, and every regulator trying to keep pace with a technology that reinvents itself every few months. In this episode of Made to DO, Florian Hoffmann sits down with Navrina — founder and CEO of Credo AI, advisor to the White House, OECD, and UN on AI policy, and one of Time's 100 Most Influential People in AI — to talk about what it actually takes to make AI safe, compliant, and human-centered. Not in the abstract. In the messy, high-stakes reality of Fortune 500 companies deploying third-party models, regulators racing to write rules for systems that change faster than legislation can move, and leaders who know they need to act but don't know where to start. What emerges is a conversation that refuses to pick a side between innovation and caution. Navrina's core thesis isn't about what could go wrong with AI — it's about what would go right when we get this technology right. That optimism, paired with a deeply practical understanding of how AI systems are built, deployed, and governed, makes this episode less of a debate and more of a playbook. Key takeaways AI governance is an enabler, not a hindrance. Companies that build a foundation of risk and compliance adopt AI faster, not slower — because they can evaluate, procure, and deploy new systems with eyes wide open.Context matters more than capability. The guardrails for a marketing flyer generator and a claims-processing system should be drastically different. Governance has to happen at the use-case level, not the model level.Leaders need to go back to building roots. You can't govern what you don't understand. Navrina's advice to CEOs and board members: build an AI system yourself before you try to set policy for one.AI literacy is the bridge between public and private sector. Policymakers who have never used an LLM and builders who have never navigated a regulatory regime both need to meet in the middle. Adaptive policymaking — flexible enough to evolve with the technology — is the way forward.The 10–15 age window is critical for girls in tech. Navrina encourages her 12-year-old to use AI tools freely (social media is off-limits). The confidence gained from building at this age shapes whether women show up at the tables where AI decisions get made.Video chapters 0:00 — Opening 0:45 — Meet Navrina Singh 2:10 — What Is AI Governance? 5:06 — Governance Across the AI Lifecycle 6:07 — Building a New Category 7:26 — Keeping Up with Rapidly Evolving Models 9:13 — Bridging Tech and Policy 13:04 — What Separates Good AI Leadership from Bad 15:36 — Existential Risk: Responding to Harari 17:13 — Governing AGI 18:11 — Who Should Govern AI? 21:54 — AI Literacy and Adaptive Policymaking 24:25 — First Steps for Leaders 27:23 — Raising Girls in the AI Age 30:37 — Women in AI: Funding, Investing, Celebrating 33:20 — Final Thoughts: More Human Connections

    Governance is the Accelerator: Navrina Singh on making AI safe and human-centered.

  2. 2d ago ·  Video

    Bet on the Humans: Laurie Richardson, Google, on Trust, Safety and Leading Through AI

    Bet on the Humans: Laurie Richardson on Trust, Safety and Leading Through AI Every day, someone has to decide what "safe" looks like for the technology billions of people use. At Google, that person is Laurie Richardson. As Vice President of Trust and Safety, she leads the global team that writes and enforces the policies covering Search, Ads, Play, Cloud and Google's generative AI products. Her work spans fraud and scams, child safety and the new harms that AI agents bring with them. In this episode of Made to DO, Florian Hoffmann sits down with Laurie in San Francisco's Presidio. Her path started a long way from Silicon Valley: she was a lawyer, then chief of staff at the US Treasury, where she worked through the aftermath of the financial crisis and Brexit. Later she helped write Google's original AI principles. That mix gives her an unusual view of how good decisions get made when there's no perfect option on the table. The conversation covers a lot of ground: staged product launches, regulation, demo slams, entrepreneurship and the redwoods. Through all of it, Laurie keeps coming back to one belief. However much AI changes the world, she bets on people's ability to adapt. Key takeaways Most big decisions aren't binary. Laurie separates what her team knows from what it hasn't been able to test, then uses staged rollouts and provisional calls she can adjust instead of a single yes-or-no launch.Doing right by users tends to keep you ahead of regulation. When the Digital Services Act and the AI Act arrived, much of what they asked for matched what her team was already doing. Mostly they had to formalise it.You can't plan for every future, but you can prepare for it. Critical thinking, a beginner's mindset and the courage to challenge each other matter more than any single plan. So do structures like her "strategic command" team, which takes charge when a crisis breaks.Measure impact, not adoption. Her team dropped "AI touch rate" as a metric because using AI isn't the same as transforming the work. Competitive, playful demo slams have done more for real progress than mandates have.Leaders need to use the technology themselves. Laurie's advice to CEOs, ministers and board members is to start with something small, like an agent that manages your inbox, and build literacy before setting direction.Video chapters 0:00 — Opening  0:25 — Meet Laurie Richardson  1:45 — What Government Teaches Silicon Valley  4:50 — What Silicon Valley Teaches Government  7:00 — Deciding Without Perfect Information  9:10 — Regulation, the DSA and the AI Act  11:55 — Preparing Teams for an Unpredictable Future  14:05 — How AI Is Changing Trust and Safety  16:00 — The Human in the Loop  17:55 — Lifting Teams Up: Metrics and Demo Slams  22:10 — Overhyped or Underestimated?  25:15 — Skills, Opportunity and Entrepreneurship  28:10 — Questions Every Leader Should Ask  30:30 — Staying Grounded in Turbulent Times  31:40 — Closing

  • 2 Episodes

About

Most transformations fail for the same reason AI is going wrong - we keep treating people as the cost of change instead of the source of it.I've spent fifteen years working with thousands of employees of Fortune 500 companies and over 50,000 entrepreneurs across 110 countries trying to make change happen. And the one thing I know for certain: the most important conversations are not happening in the boardrooms or the tech labs. They are happening with the people actually doing the work.This show is where those conversations go public. Every episode, I sit down with a global leader working on the most pressing challenges of our time.  I'm Florian Hoffmann, founder of The DO School. This is Made to DO.

Information

  • Creator
    Florian Hoffmann
  • Years Active
    2026
  • Episodes
    2
  • Rating
    Clean
  • Copyright
    © 2026 Made To DO
  • Show Website
    Made To DO