Magnetic PR Podcast with Melanie Whittaker

Melanie Whittaker

Welcome to the Magnetic PR Podcast with your host, Melanie Whittaker. Your business is as unique as you are, and this is what you need to lead with when promoting yourself. Marketing that works doesn’t chase people. It attracts. When your content and message become magnetic, marketing becomes so much easier. Sharing your story and your truth helps people see the person behind the business. Potential clients hire people who share their same values, and public relations helps their decision making become so much easier. Each week, Melanie and her guests discuss marketing, PR and sales, and how coaches, authors and business owners can get seen, be heard and attract the right clients. Real people having real conversations, with advice that actually works. New episodes every week. Want to be a guest? Apply at https://forms.gle/SNWu5J2Wp9hXYPhU8

Episodes

  1. 2d ago

    Episode 1: The Difference Between Marketing and Public Relations

    Send us Fan Mail Short description Season 1 starts here! Mel explains the difference between marketing and public relations using her two cars analogy, why people need to know, like and trust you before they buy, and how PR adds rocket fuel to your marketing by showing the personality behind the face of the brand. Show notes Welcome to the very first episode of Season 1 of the Magnetic PR Podcast with your host, Melanie Whittaker! A lot of people feel unsure about what public relations actually is. Do I need it? Is it going to help my business? So before Season 1 gets going, Mel breaks down the difference between marketing and PR, and why running them side by side is a game changer. In this episode: The two cars analogy: why marketing is always asking for the sale, and PR never doesWhy we’re bombarded by adverts every day, and why people won’t buy from someone they don’t knowIf people can be fascinated by reality TV stars, think how fascinated they can be in YOUWhy PR gives the business owner a personality, not just a face for the brandStaying in your own lane, and why you don’t need to worry about a saturated marketWhy Mel doesn’t hop on every marketing trend just to keep the algorithm happyThe onion effect: how every interview and article peels back another layer of who you areWhy you shouldn’t fall for sleazy “offer ends at midnight” tactics, and why honesty matters more than everWhy your website and social media need to match your vision before you start PRThe highs and lows of the PR journey, and why there’s nowhere to hideWhy you can’t control the algorithm or your email open rates, but you can control how you show up“A personality is behind the face of the brand.” Curious about PR for your business? Book a free call with Mel. She’s not going to sell you anything. Just tell her what’s going on in your world and where you want to take your business. https://calendly.com/youareyourmarketing/30min Season 1 offers Don’t forget to check out the bonus episode for exclusive offers from Mel and her guests, running for the whole of Season 1. Join the after-party! Discuss the episodes, ask further questions and network with other listeners in the Magnetic PR Telegram group. https://t.me/+ymK2_7KWNB42MjFk Connect with Melanie Email: mel@youareyourmarketing.com Website: https://www.youareyourmarketing.com Book a call: https://calendly.com/youareyourmarketing/30min Instagram: https://www.instagram.com/youareyourmarketing/ Facebook: https://www.facebook.com/melanie.whittaker.315 LinkedIn: https://www.linkedin.com/in/melanie-whittaker-836457224/ Threads: https://www.threads.com/@youareyourmarketing Want to be a guest? Apply here: https://forms.gle/SNWu5J2Wp9hXYPhU8 Produced by Amy Mandelj, A&T Office Admin Solutions https://www.atofficeadminsolutions.co.uk Remember, there’s no such thing as a dumb question. Send Mel an email, and if you found value in this episode, share it with your community and subscribe so you don’t miss an episode!

  2. 3d ago ·  Bonus

    Bonus Episode: Season 1 Offers and the Magnetic PR After-Party

    Send us Fan Mail Short description The first episode drops tomorrow! In this bonus episode, Mel talks about why you can never tell people enough about what you do, why there’s no blueprint for Marketing, and why you should never lose your voice. Plus, exclusive offers from Mel and her guests running for the whole of Season 1, and an invite to the Magnetic PR after-party on Telegram. Show notes Welcome to another fun-packed episode of the Magnetic PR Podcast with your host, Melanie Whittaker! The first episode drops tomorrow, so Mel is warming you up with a bonus episode, and a little something extra. In this episode: Why you can never tell people enough about what you do, and the difference between being spammy and giving value.Why there’s no blueprint for marketing, even for people in the exact same industry.Why you should never lose your voice, what you stand for or your va-va-voom, even when you’re working with a coach or mentorWhy showing up as the real you on every platform means you stop chasing the next trendWhy Mel refuses to be a “performing seal” on discovery calls, and why being true to yourself just worksExclusive offers from Mel and her guests, running for the whole of Season 1An invite to the Magnetic PR after-party on Telegram “Trends will come and go, apps will come and go, but your story and your personality are going to stand the test of time.” Grab a notepad and pen, as this whole season is packed with value. And remember, when you feel lit up and passionate about your business, your marketing becomes so much easier. Join the after-party! Mel has created a Telegram group where you can discuss the episodes, ask further questions, network, and maybe even find collaborations and referrals. Make it somewhere you want to hang out! Join here: https://t.me/+ymK2_7KWNB42MjFk Season 1 offers These offers run for the whole of Season 1. If something catches your eye, go and get it! Chrissy Symeonakis A 30 minute strategy call and online audit for one person, plus a 15 minute intro call open to anyone, to see how you can improve your online presence. chrissy@creativelittlesoul.com.au Bill Sodeman A 10 minute call to see how you can improve your leadership qualities. https://api.leadconnectorhq.com/widget/bookings/10-minute-phone-meeting Bianca Smith The Simplified Content Hub https://beesimplified.com/the-simplified-content-hub/ Dani Tillet Ripe Opportunity Audit: a look at your business and how to improve your marketing. info@theripeidea.com Debbie Crouch Making Time For Yourself https://artforwellnesscic.co.uk/a-little-time-for-you/ Kevin Mercuri A free discovery call to find out more about Public Relations. Kevin@propheta.com Tim T Delaney A free assessment about business ownership. http://powerofbiz.com/magneticprlaunch Kristi Eaton A complimentary 30 minute consultation call. kristi@kecomms.com Andria Singletary A private podcast series. https://mamaturnedmompreneur.com/magneticpr Tina Lembo A free online community: ADHD and Neurodivergent Kids Parent Support Hub. https://www.facebook.com/share/g/1E3YgA95rN/ Lex Roman The Revenue Rule Breaker newsletter. https://revenuerulebreaker.com/newsletter Dr Flow Win one of five free visibility and confidence breakthrough sessions. Email AskDrFlow@gmail.com with the subject line PODCAST BREAKTHROUGH OFFER. Cameron Stack A podcast consulting session. https://calendly.com/podcastadvisor/consulting Trish Lynn Basic Bitch Branding https://drive.google.com/file/d/1Mq1nIzI4rmuYTyovVAEU6p5dXbLDJzKA/view?usp=drivesdk Need help behind the scenes? Amy Mandelj of A&T Office Admin Solutions is Mel’s virtual assistant and right-hand woman, and the producer and editor behind this podcast. If you need help with the back end of your business, or want support launching your own podcast, get in touch. https://www.atofficeadminsolutions.co.uk Connect with Melanie Email: mel@youareyourmarketing.com Website: https://www.youareyourmarketing.com Book a call: https://calendly.com/youareyourmarketing/30min Instagram: https://www.instagram.com/youareyourmarketing/ Facebook: https://www.facebook.com/melanie.whittaker.315 LinkedIn: https://www.linkedin.com/in/melanie-whittaker-836457224/ Threads: https://www.threads.com/@youareyourmarketing Want to be a guest? Apply here: https://forms.gle/SNWu5J2Wp9hXYPhU8 If you found value in this episode, share it with your community and subscribe so you don’t miss tomorrow’s first episode!

  3. 3d ago ·  Bonus

    Welcome to the Magnetic PR Podcast with Melanie Whittaker

    Send us Fan Mail A warm welcome from your host, Melanie Whittaker. Mel shares why she created the Magnetic PR Podcast, what you can expect from Season 1, and why she’s here to help you feel proud of your marketing, share what she knows and call out the b******t in the online space. Show notes Welcome to the Magnetic PR Podcast with your host, Melanie Whittaker! In this welcome episode, Mel explains why she created this podcast and what you can expect from the show. Marketing takes up a lot of time, and it’s forever changing. There’s a lot of misleading information out there, and it can feel overwhelming. Mel doesn’t want that for you. She wants you to feel proud of what you do and confident about getting it out into the world. In this episode: Why Mel started the Magnetic PR Podcast and what lights her up about marketingWhy marketing is never a “set it and forget it” job, as you and your business keep growing and changingWhy the social media algorithm isn’t designed with your best interests in mind, and why there are so many other ways to market your businessWhat she learnt about the power of social media from watching tourists return to Gran Canaria in 2020Why you don’t need pushy “offer ends at midnight” tactics in your marketingWhy this podcast is a two-way street, with no gatekeeping and no such thing as a stupid questionWhy Mel will be calling out the b******t she sees in the online spaceWhether you’re an author planning a book launch, filling a retreat or launching a course, you want eyeballs on it. You’re in the right place. “Knowledge is power, but it is even more powerful when it is shared.” If you find value in this podcast, share it with your community, on your email list, on social media or anywhere else. Sharing is caring! Connect with Melanie Email: mel@youareyourmarketing.com Website: https://www.youareyourmarketing.com Book a call: https://calendly.com/youareyourmarketing/30min Instagram: https://www.instagram.com/youareyourmarketing/ Facebook: https://www.facebook.com/melanie.whittaker.315 LinkedIn: https://www.linkedin.com/in/melanie-whittaker-836457224/ Threads: https://www.threads.com/@youareyourmarketing Want to be a guest? Melanie is looking for guests who share her values on marketing, PR and sales. Apply here: https://forms.gle/SNWu5J2Wp9hXYPhU8

  4. Trailer

    Trailer - Magnetic PR Podcast with Melanie Whittaker

    Send us Fan Mail Episode description Welcome to the Magnetic PR Podcast with your host, Melanie Whittaker. Your business is as unique as you are, and that’s what you need to lead with when promoting yourself. Marketing that works doesn’t chase people, it attracts them. Join Melanie and her guests for real conversations about marketing, PR and sales, with advice that actually works. Show notes Welcome to the Magnetic PR Podcast with your host, Melanie Whittaker. Your business is as unique as you are, and this is what you need to lead with when promoting yourself. Marketing that works doesn’t chase people. It attracts. When your content and message become magnetic, marketing becomes so much easier. In this trailer, Melanie shares what the podcast is all about and why your story matters: Why leading with what makes you unique is the key to promoting your businessHow magnetic marketing attracts the right people instead of chasing themWhy sharing your story and your truth helps people see the person behind the businessHow public relations makes it easier for potential clients to choose you, because people hire those who share their valuesThe podcast launches on Tuesday 3 November, with new episodes every week after that. Each one brings real people having real conversations about the industry, with advice that actually works. So sit back, hit subscribe, and listen to Melanie and her guests. Connect with Melanie Website: https://www.youareyourmarketing.com Book a call: https://calendly.com/youareyourmarketing/30min Instagram: https://www.instagram.com/youareyourmarketing/ Facebook: https://www.facebook.com/melanie.whittaker.315 LinkedIn: https://www.linkedin.com/in/melanie-whittaker-836457224/ Threads: https://www.threads.com/@youareyourmarketing Want to be a guest? Melanie is looking for guests who share her values on marketing, PR and sales. Apply here: https://forms.gle/SNWu5J2Wp9hXYPhU8

Trailer

About

Welcome to the Magnetic PR Podcast with your host, Melanie Whittaker. Your business is as unique as you are, and this is what you need to lead with when promoting yourself. Marketing that works doesn’t chase people. It attracts. When your content and message become magnetic, marketing becomes so much easier. Sharing your story and your truth helps people see the person behind the business. Potential clients hire people who share their same values, and public relations helps their decision making become so much easier. Each week, Melanie and her guests discuss marketing, PR and sales, and how coaches, authors and business owners can get seen, be heard and attract the right clients. Real people having real conversations, with advice that actually works. New episodes every week. Want to be a guest? Apply at https://forms.gle/SNWu5J2Wp9hXYPhU8