FIR on Higher Education

Kevin Anselmo
  • 5.0 (3)
  • NEWS COMMENTARY
FIR on Higher Education

From recruiting students to getting media coverage, higher education faces unique communication challenges. Kevin Anselmo reports the news and conducts interviews with thought leaders in this bi-weekly podcast.

  1. 10/27/2017

    FIR on Higher Education #67: How Professors Can Use Comms Tools to Enhance the Student Experience

    How can professors – regardless of field – be more creative? What are ways to use digital communications tools to enhance the student experience? How can professors become co-creators in the learning process with their students? How do we prepare students for jobs that don’t exist in the future due to advances in technology? These... Continue Reading → The post FIR on Higher Education #67: How Professors Can Use Comms Tools to Enhance the Student Experience appeared first on FIR Podcast Network.

    43 min

  2. 08/16/2017

    FIR on Higher Education #66: Perhaps You Should Communicate Your Research via Instagram?

    Communicating research visually can be challenging. I have struggled to find really compelling examples of academics / researchers who are effective at using Instagram to communicate research. I was therefore grateful to come across the world of Paige Jarreau, a science communication specialist for the Louisiana State College of Science and previously a postdoctoral researcher studying and teaching science communication. She also leads Instagram training workshops, and on episode 66 of FIR on Higher Education, I interviewed her to discuss best practice and tips to consider. Continue Reading → The post FIR on Higher Education #66: Perhaps You Should Communicate Your Research via Instagram? appeared first on FIR Podcast Network.

    28 min

  3. 05/16/2017

    FIR on Higher Education #65: Perhaps It’s Time to Revamp Your Bio?

    An academic, researcher or expert's bio is important real estate that often times is neglected. A compelling bio can go a long way towards supporting strategic goals, both at the individual and organizational levels. On episode 65 of FIR on Higher Education, I highlight common mistakes to avoid and interesting examples to consider. Continue Reading → The post FIR on Higher Education #65: Perhaps It’s Time to Revamp Your Bio? appeared first on FIR Podcast Network.

    19 min

  4. 03/14/2017

    FIR on Higher Education 64: Communicating Research via Video

    How do you communicate complex ideas via video? If you are a researcher or communicator, perhaps this is a question on your mind. On episode 64 of the FIR on Higher Education podcast, guest Jonathan Ezer offers advice on how to communicate your research via video. Continue Reading → The post FIR on Higher Education 64: Communicating Research via Video appeared first on FIR Podcast Network.

    28 min

  5. 10/28/2016

    FIR on Higher Education – Update

    This short episode is an update about FIR on Higher Education. In summary, FIR on Higher Education is going on a bit of a hiatus for the next few months. I share a bit of the rationale on this episode. If you don’t care about that, but are interested in accessing content focused on higher education marketing / communications, then I encourage you to access any of the 63 previous episodes of the podcast. The majority of these episodes are evergreen - they consist primarily of interviews with different experts sharing their thoughts on various aspects of higher education marketing and communications. Continue Reading → The post FIR on Higher Education – Update appeared first on FIR Podcast Network.

    5 min

  6. 10/04/2016

    FIR on Higher Education #63: How to Integrate Marketing Automation at your School

    Has your school integrated a marketing automation program? If not, or if you have not been successful with your marketing automation efforts, you will want to listen to the insights from Christie Campbell, Associate Vice President of Marketing at St. Edward’s University. Christie spear-headed St. Edward’s marketing automation program two years ago. This year, St.... Continue Reading → The post FIR on Higher Education #63: How to Integrate Marketing Automation at your School appeared first on FIR Podcast Network.

    27 min

  7. 09/19/2016

    FIR on Higher Education #62: How Gettysburg College Increased Its Visibility Through Medium

    Have you dabbled with Medium, the online publishing tool owned by Twitter? Not happy with your success? If that is the case for you and you want to discover how to change this narrative, then you will want to listen to episode 62 of FIR on Higher Education. My guests are two marketing / communications professionals from Gettysburg College: Carina Sitkus and Paul Redfern. Gettysburg College has been quite successful using Medium, and Paul and Carina share the tactics and strategies that have helped fuel such success. Continue Reading → The post FIR on Higher Education #62: How Gettysburg College Increased Its Visibility Through Medium appeared first on FIR Podcast Network.

    33 min

  8. 09/01/2016

    FIR on Higher Education #61: Using a Podcast to Sell a Course

    On the FIR on Higher Education podcast, we have discussed how a podcast can be used in higher education to support big-picture objectives. We focused on using podcasts for events (with Donna Papacosta on episode 50) and how a podcast can be used to communicate research to a broader audience (with Chris Rose from the... Continue Reading → The post FIR on Higher Education #61: Using a Podcast to Sell a Course appeared first on FIR Podcast Network.

    34 min
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5
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About

From recruiting students to getting media coverage, higher education faces unique communication challenges. Kevin Anselmo reports the news and conducts interviews with thought leaders in this bi-weekly podcast.

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