The 10 Minute Dental Marketing Podcast

Tyson Downs

The 10-Minute Dental Marketing Podcast is a focused resource for dentists who want to understand what actually drives patient growth in today’s search and AI-driven environment. Each episode delivers practical, no-nonsense insights on the strategies that influence whether your practice gets found, trusted, and chosen, without relying on gimmicks or guesswork. Episodes cover topics such as local SEO and Google Maps visibility, AI search and generative results, Google Business Profile optimization, paid search strategy, website structure and conversion fundamentals, online reviews, and reputation signals that impact patient decisions. Every discussion is grounded in real-world experience working with dental practices across the country and addresses the mistakes, gaps, and missed opportunities that quietly limit growth. Produced by Titan Web Agency, a dental-focused marketing agency with nearly 15 years of experience, this podcast is built around clarity, execution, and results. The goal is simple: help dentists make smarter marketing decisions and avoid wasting time and money on tactics that don’t move the needle. Visit our website to access in-depth resources and learn how to attract more patients who are actively searching for a dentist in your area.

  1. The Best Dental Imaging Software of 2026 Reviewed

    5H AGO

    The Best Dental Imaging Software of 2026 Reviewed

    The Best Dental Imaging Software of 2026 Reviewed Dental imaging software plays a growing role in how modern dental practices diagnose conditions, plan treatment, and communicate with patients. While the fundamentals of dentistry have not changed, the way practices capture and use clinical images has shifted significantly. High-resolution digital imaging, cloud-based access, and integrated software platforms are now standard expectations rather than optional upgrades. In this episode, we compare ten dental imaging software platforms commonly used by dental practices. We explain why imaging software matters, what features actually affect day-to-day workflows, and how pricing, training, and support vary across vendors. We also discuss how imaging tools influence patient understanding, treatment acceptance, and perceptions of a practice’s technology standards. The goal is to help dentists evaluate imaging software based on real operational needs rather than brand recognition or feature lists alone. What You’ll Learn: Why dental imaging software is considered a core component of modern dental care How digital imaging improves diagnostic accuracy and patient communication What pricing models are most common for imaging software Which features matter most for clinical use and workflow efficiency Why training and support can impact adoption as much as image quality How imaging software affects treatment acceptance and patient trust Key Segments: Why dental imaging software matters We explain how high-resolution digital images support accurate diagnosis, improve documentation, and make it easier to explain treatment plans to patients. We also cover why cloud-based access and image sharing have become standard expectations in many practices. How the imaging software was evaluated Before reviewing specific platforms, we outline the criteria used in the comparison, including: Price and availability of published pricing versus quotes Image quality and diagnostic clarity Core imaging and clinical features Training options for dentists and staff Customer support availability and channels Platform models including cloud, SaaS, and on-premise options Overview of the top 10 dental imaging software platforms We walk through each of the ten imaging solutions reviewed in the blog post, highlighting what each platform focuses on and where it may fit best: DEXIS Imaging Suite SOTA Cloud Dolphin Imaging Plus VixWin Platinum Apteryx Imaging DentiMax XDR Dental Imaging Sensei Imaging Carestream Dental Imaging Planmeca Romexis Rather than ranking based on popularity alone, we discuss how differences in features, deployment models, and support can affect real-world usability. Common features found in dental imaging software We review the imaging and clinical capabilities most commonly included across platforms, such as: 2D and 3D imaging Digital X-ray access and mounting Image capture from intraoral and extraoral devices Patient treatment planning tools Secure storage of electronic health records Mobile and cloud-based access Cost considerations and pricing models We explain why pricing varies widely between vendors, how per-user SaaS pricing works, and what practices should consider when comparing monthly costs versus long-term value. How imaging software impacts patient care and acceptance We discuss how visual explanations supported by digital images can help patients better understand diagnoses and treatment recommendations, which may increase acceptance rates and improve overall care quality. Conclusion: Dental imaging software is no longer just a technical upgrade. It directly affects diagnosis accuracy, workflow efficiency, patient understanding, and perceptions of a practice’s professionalism. While features and pricing vary, the most effective imaging solutions are those that balance image quality, accessibility, integration, training, and support. Choosing the right platform requires matching software capabilities to how a practice actually operates, rather than selecting based on brand name alone. Practices that invest in imaging tools aligned with their clinical and communication needs are better positioned to deliver consistent, high-quality care. Read the full comparison: Top 10 Dental Imaging Software [Compared]: Reviews & Rating

    19 min
  2. How Dentist Get Mentioned in AI Search Results Without Replacing SEO

    FEB 13

    How Dentist Get Mentioned in AI Search Results Without Replacing SEO

    Introduction Search engines and AI assistants are changing how patients find dentists. People no longer scroll through traditional rankings as often. Instead, they ask generative AI tools and voice search for “best dentist near me,” and those systems often surface only a couple of providers — or worse, none — if your practice isn’t optimized for AI discovery. In this episode, we break down Generative Engine Optimization (GEO) specifically for dental practices. The goal is simple: make your practice easier for AI systems to interpret, trust, and reuse when generating answers. This improves your visibility not just in traditional search, but in the new world of AI-powered patient discovery. What You’ll Learn: Why GEO matters more than traditional local SEO alone How AI summaries impact dental practice visibility What factors search engines and generative systems use to choose dental practices How structured data and clear signals improve your chances of being cited by AI The difference between citation visibility and ranking visibility Practical steps dentists can take now to reinforce authority for AI Key Segments: How search is shifting toward AI-powered results Patients increasingly get direct answers from generative AI and voice responses. These answers often only recommend one or two local providers, making visibility here critical for new patient acquisition. What GEO is and why it matters for dental practices GEO stands for Generative Engine Optimization. It is the practice of clarifying and structuring your dental practice signals so AI systems can trust and reuse them in answers patients see. This is not replacing SEO, but it complements it. Signals that impact AI visibility for dentists Clear, consistent information about your practice across platforms, high-quality citations, robust business profiles, and structured data all help generative systems understand and trust your practice. Difference between local ranking and AI citation visibility Traditional SEO rankings still matter, but AI visibility means being used as a reference in generative answers, even if you’re not the #1 ranked listing on a map or directory. Practical steps to improve GEO for dental practices Dentists should focus on structured business data, consistent citations, optimized profiles on key platforms, and anything that enhances authoritative signals that AI systems can parse. Conclusion AI-powered search and generative results are reshaping how patients find dental practices. Dentists who invest in clear, structured signals and authoritative profiles increase their chance of being cited by these systems. GEO is not an optional add-on. It is becoming essential to dental visibility in search and AI responses. Optimize for both traditional search ranking and generative AI trust signals to ensure you appear where new patients are asking for recommendations. Read the blog post: How GEO Improves Dental Visibility in AI Results https://blog.titanwebagency.com/geo-dental-visibility/

    24 min
  3. The Top 10 Dental Practice Management Platforms for 2026 Reviewed

    FEB 6

    The Top 10 Dental Practice Management Platforms for 2026 Reviewed

    Choosing dental practice management software affects scheduling, billing, reporting, staff efficiency, and patient experience. In this episode, we break down the most widely used dental PMS platforms for 2026, what each one does well, and where practices commonly run into limitations. We also cover what features actually matter when comparing systems, what questions to ask during demos, and how to avoid switching software too late. What You’ll Learn What dental practice management software actually does The most important features to evaluate before switching systems The difference between cloud-based and server-based PMS platforms Which software options work best for different types of practices Common mistakes dentists make when choosing practice management software Software Platforms Covered Open Dental CareStack Curve Dental DentiMax iDentalSoft Dentrix Tab32 Cloud 9 Oryx MOGO Who This Episode Is For Dentists considering switching practice management software Practice owners frustrated with reporting, integrations, or workflows New practices choosing software for the first time Multi-location or growing practices evaluating scalability Episode Resource Full written guide and software breakdown: https://blog.titanwebagency.com/dental-management-software-reviews   You may also want to read: The Top 10 Dental Scheduling Software Options for 2026 and The Best Dental Patient Communication Software for 2026 (Features, Pricing, etc)

    42 min
  4. How to Get AI to Recommend Your Dental Practice (GEO for Dentists)

    JAN 30

    How to Get AI to Recommend Your Dental Practice (GEO for Dentists)

    Patients are changing how they search for dentists, and AI is starting to shape which practices get seen first. More people now type a question into Google or ask an AI tool what they should do, then read or listen to the short answer they get. In many cases, that first answer becomes their shortlist before they ever compare websites or scroll through listings. That is why more dental practices are noticing something frustrating. They may rank well in traditional search results, but still not appear as often in AI-generated answers. In this episode, we explain what Generative Engine Optimization is, what it changes, and what helps a dental practice get included when AI tools summarize options and suggest providers. We also break down how GEO connects to local SEO rather than replacing it, and we give practical ways to improve your “AI eligibility” without chasing trends or relying on gimmicks. What You’ll Learn: What GEO is and how it differs from traditional SEO Why AI tools often summarize and select instead of ranking websites The specific signals AI uses to decide which practices to mention How clarity, consistency, and credibility reduce AI uncertainty Why some practices get skipped even with strong rankings What changes when GEO starts working, and how to recognize it Key Segments: What is Generative Engine Optimization (GEO)? GEO is the practice of structuring your online presence so AI systems can understand it, trust it, and reuse it when answering patient questions. GEO vs SEO vs AI optimization, in plain terms SEO helps pages get discovered. AI optimization improves readability and clarity. GEO influences whether your practice is selected and mentioned when answers are generated. How AI decides which dental practices to show We cover the core patterns AI systems favor, and why uncertainty is one of the biggest reasons practices get skipped: Clear understanding of services and location Consistent information across trusted sources Content that can be reused as a direct answer Trust signals and real patient activity Relevance to the exact question being asked Overall confidence in the information What changes for a practice when GEO starts working It is not always a traffic spike. Instead, you may see more mentions in AI summaries, voice responses, and conversational answers, especially for higher-intent questions. Actionable ways to improve AI visibility through GEO We outline what actually helps, without turning it into a technical checklist that overwhelms dentists: Clarify core services and focus areas Publish answers to real patient questions Keep information consistent across your website, Google profile, and reputable directories Strengthen credibility through steady, recent signals Make pages easy to read and summarize Avoid vague, generic marketing language Case example: pediatric dental practice improvements We walk through a real-world scenario where a practice improved inclusion in AI-generated answers by tightening service clarity, structuring content for reuse, and improving consistency across sources. Conclusion: AI-driven search is becoming a common way patients discover providers, and the practices that get mentioned first are usually the ones that feel easiest for AI systems to interpret and trust. GEO is not separate from SEO. It builds on the signals your practice already creates, but it increases your chances of being selected when answers are generated rather than when links are ranked. The best approach is straightforward. Define your services clearly, keep your information consistent across trusted sources, publish content that answers patient questions, and strengthen credibility signals over time. That is what helps AI feel confident enough to recommend your practice. Be sure to check out our blog post How to Improve Your AI Search Visibility. Read the blog post: How GEO Improves Dental Visibility in AI Results

    24 min
  5. 13 Qualities of an Effective Logo for Your Dental Practice

    JAN 23

    13 Qualities of an Effective Logo for Your Dental Practice

    Your logo is one of the first things a potential patient notices about your practice, and it quietly sets expectations before they ever read a review or step inside your office. A strong dental logo signals trust, professionalism, and consistency, while a weak logo can make even a great practice look generic or outdated. In this episode, we break down the 13 qualities that make a dental logo effective, not just visually appealing. The goal is simple. You want a logo that works everywhere your practice shows up and supports the kind of patients you want to attract. We also cover the common mistakes dentists make when designing or redesigning a logo, and how to avoid wasting money on something that does not translate well in real-world use. What You’ll Learn: Why simplicity matters more than design complexity How to choose fonts that stay readable at any size What makes a logo look professional instead of generic How to make your logo flexible for web, print, and signage Why a logo should be built around positioning, not personal preference The most common logo mistakes that make practices blend in Key Segments: Why a dental logo matters more than most dentists think A logo affects patient trust immediately and influences how premium or approachable your practice feels. The 13 qualities of an effective dental logo We walk through the full checklist so you know exactly what to look for in your current logo or your next redesign: Simple and clean Easy to read at a glance Looks good in black and white Scales well (tiny to huge) Fits your audience and positioning Feels professional (not clip-art) Distinct from competitors in your area Balanced shapes and spacing Smart color choices that print well Typography that matches the practice tone Timeless (not trend-dependent) Works across every platform Built from strategy, not guesswork The mistakes that make logos fail in the real world We cover why overly detailed logos break on signage, why thin fonts vanish on small screens, and why generic icons make practices look interchangeable. Quick test to know if your current logo needs a redesign We give a simple checklist you can run in minutes to see if your logo holds up at different sizes, backgrounds, and formats. Conclusion: A good dental logo is clear, readable, flexible, and built around a strategy. If your logo looks dated, blends in with other local practices, or falls apart when you shrink it down for a social icon, it’s likely costing you trust. Use the 13-point checklist from this episode as a standard, not a suggestion. A logo should support your marketing, not limit it. Read the blog post: 13 Qualities of the Best Dental Logos

    17 min
  6. How to Dismiss a Dental Patient From Your Office (Without Getting Your Practice in Trouble)

    JAN 16

    How to Dismiss a Dental Patient From Your Office (Without Getting Your Practice in Trouble)

    How to Dismiss a Dental Patient From Your Office (Without Getting Your Practice in Trouble) Dismissing a dental patient is one of the most uncomfortable situations a practice can face, but it is sometimes necessary to protect your team, your patients, and your business. In this episode, we break down when dismissal is appropriate, how to handle it correctly, and what your practice should document to reduce legal and reputation risk. You will learn the difference between a proper dismissal and patient abandonment, how to communicate expectations before it gets to that point, and what a dismissal letter should include so the process is clear, professional, and defensible. What We Cover The most common reasons dental practices dismiss patients How to identify patterns early before they become bigger problems The difference between dismissal and abandonment, and why it matters How to document behavior, missed appointments, and communication properly The right way to notify a patient and set clear timelines What to include in a patient dismissal letter How to reduce risk while staying ethical and professional How to protect staff from abusive or unsafe behavior Key Takeaways A dismissal process should be consistent, documented, and based on written policy Avoid emotionally charged conversations and keep communication neutral Do not dismiss a patient while active treatment is underway without a proper transition period A strong dismissal letter includes timelines, record transfer instructions, and emergency coverage terms Proper documentation is your best protection if the patient complains or disputes the dismissal Who This Episode Is For Dental practice owners Office managers Front desk teams Treatment coordinators Anyone responsible for patient communication and policy enforcement Practical Next Step Review your practice’s current policy for missed appointments, payment expectations, and abusive behavior. If you do not have one written down, this episode gives you the framework to build it. Read the blog post: How to Dismiss a Dental Patient

    14 min
  7. Why Some Dental Practices Appear in AI Search Results, and Others Don’t

    JAN 9

    Why Some Dental Practices Appear in AI Search Results, and Others Don’t

    Why Do Some Dental Practices Appear in AI Search Results, and Others Don’t? AI-powered search tools are changing how patients discover dental practices, and traditional SEO alone is no longer enough. In this episode, we explain how AI systems interpret local businesses and what dental practices need to do to remain visible in AI results, voice search, and generative search experiences. This episode focuses on practical steps practices can take now, without chasing trends or abandoning proven SEO fundamentals. What You’ll Learn How AI search and voice tools are influencing patient discovery The difference between traditional SEO and AI optimization What AI systems look for when recommending local dental practices How content structure affects AI understanding Why local trust signals matter more than ever Practical steps to improve AI visibility without rebuilding your website Key Discussion Points How patient search behavior is shifting toward AI assistants What generative engine optimization means for dental practices How AI tools interpret websites, listings, and reviews Why clear service pages outperform broad or unfocused content The role of FAQs and structured content in AI visibility Common mistakes that prevent practices from appearing in AI answers Practical Takeaways Write content using natural, conversational language patients actually use Structure each service page around a single, clear topic Maintain consistent practice information across all platforms Improve website clarity, speed, and mobile usability Use FAQ sections to directly answer common patient questions Focus on trust, accuracy, and clarity instead of keyword stuffing Why This Matters Now AI-driven search experiences are becoming a primary way patients ask questions about dental care, providers, and services. Practices that are not clearly structured and locally consistent risk being excluded from AI-generated answers, even if they rank well in traditional search results. Who This Episode Is For Dentists, office managers, and practice owners who want to stay visible as search continues to evolve and who want practical guidance on adapting their online presence for AI-driven discovery. Next Steps Review your website content for clarity, evaluate how your services are explained, and ensure your practice information is consistent everywhere patients and AI systems might find it. This is the strategy that we used for Discovery Children’s Dentistry & Orthodontics in Carlsbad, CA to improve their AIO Search Optimization performance.  Read the blog post: How to Improve Your Dental Practice Visibility In AI Results: A Step-by-Step Guide

    25 min
4.9
out of 5
18 Ratings

About

The 10-Minute Dental Marketing Podcast is a focused resource for dentists who want to understand what actually drives patient growth in today’s search and AI-driven environment. Each episode delivers practical, no-nonsense insights on the strategies that influence whether your practice gets found, trusted, and chosen, without relying on gimmicks or guesswork. Episodes cover topics such as local SEO and Google Maps visibility, AI search and generative results, Google Business Profile optimization, paid search strategy, website structure and conversion fundamentals, online reviews, and reputation signals that impact patient decisions. Every discussion is grounded in real-world experience working with dental practices across the country and addresses the mistakes, gaps, and missed opportunities that quietly limit growth. Produced by Titan Web Agency, a dental-focused marketing agency with nearly 15 years of experience, this podcast is built around clarity, execution, and results. The goal is simple: help dentists make smarter marketing decisions and avoid wasting time and money on tactics that don’t move the needle. Visit our website to access in-depth resources and learn how to attract more patients who are actively searching for a dentist in your area.