574 episodes

Featured on Inc.com's list of 100 Podcasts That Will Make You Smarter, Better, and Wiser, MSNBC's Your Business, and on the Fit Small Business list of best small business podcasts, this show is designed to help small business owners, salespeople, and new entrepreneurs with the various aspects of business success. We have a great lineup of guests and topics scheduled. We’ll be talking about everything from sales to employee issues; from technology to social media; from work-life balance to exploring uncharted territory. The host, Diane Helbig's goal is to help you remove challenges so that you can realize your own success with your business. Be sure to subscribe to the iTunes channel or follow this podcast so you never miss an episode! Small business owners face challenges in a variety of areas throughout their ownership journey. For some the challenge is creating a sales strategy that brings results. For others dealing with employees can be very challenging. Growing pains come up at startup, growth, and exit. Marketing and branding are two topics that can be confusing for businessowners. Leadership and communication are also areas where leaders struggle. Finding answers, ideas, resources, and tools can make the journey easier. The guests who join Diane are experts in their fields. They provide actional expertise so the small business owner, leader, or salesperson can put those ideas into action. The host, Diane Helbig, has over 20 years of experience in business leadership and sales. She advises small business owners and trains professionals on leadership, selling, customer service, and time management. The podcast provides her with another way to get valuable information in front of businessowners, sales professionals, and business leaders. No matter what country you are in, from the United States to Canada to Australia to the European Union, the answers in each episode are valuable. Leaders in every industry can connect with the experts and learn from them. What’s your pain? Succession planning? Marketing? Business growth? Hiring? Legal and/or accounting issues? Family business challenges? Sales? Strategic planning? Dealing with employees? Creating structure and process? Networking successfully? Prospecting? Account management? Using discovery to grow? If it’s a business topic we have the guests who can help you. Many guests are bestselling authors and offer free resources or promotions on their products or services. Some of them have podcasts as well so you can tap into their guests as well. The guests have been curated from all over the world to bring you relevant, timely ideas you can implement immediately. Some evergreen topics include: podcasting, branding, marketing a small business, social media marketing, business systems, entrepreneurial dreams, leaving a legacy, team building, servant leadership, SEO, cashflow, emotional intelligence, cold outreach, cold calling, investing, ideal client, bottom line, sales development, adaptive leadership, feedback, workforce development, decision making, profit, goal setting, trust based selling, personal brand, mindset, scale small business, fear of selling, marketing strategies, LinkedIn, revenue generating, click funnels, lead generation, how to sell more, negotiation, digital marketing, small business tax, culture.

Accelerate Your Business Growth Diane Helbig

    • Business
    • 4.9 • 86 Ratings

Featured on Inc.com's list of 100 Podcasts That Will Make You Smarter, Better, and Wiser, MSNBC's Your Business, and on the Fit Small Business list of best small business podcasts, this show is designed to help small business owners, salespeople, and new entrepreneurs with the various aspects of business success. We have a great lineup of guests and topics scheduled. We’ll be talking about everything from sales to employee issues; from technology to social media; from work-life balance to exploring uncharted territory. The host, Diane Helbig's goal is to help you remove challenges so that you can realize your own success with your business. Be sure to subscribe to the iTunes channel or follow this podcast so you never miss an episode! Small business owners face challenges in a variety of areas throughout their ownership journey. For some the challenge is creating a sales strategy that brings results. For others dealing with employees can be very challenging. Growing pains come up at startup, growth, and exit. Marketing and branding are two topics that can be confusing for businessowners. Leadership and communication are also areas where leaders struggle. Finding answers, ideas, resources, and tools can make the journey easier. The guests who join Diane are experts in their fields. They provide actional expertise so the small business owner, leader, or salesperson can put those ideas into action. The host, Diane Helbig, has over 20 years of experience in business leadership and sales. She advises small business owners and trains professionals on leadership, selling, customer service, and time management. The podcast provides her with another way to get valuable information in front of businessowners, sales professionals, and business leaders. No matter what country you are in, from the United States to Canada to Australia to the European Union, the answers in each episode are valuable. Leaders in every industry can connect with the experts and learn from them. What’s your pain? Succession planning? Marketing? Business growth? Hiring? Legal and/or accounting issues? Family business challenges? Sales? Strategic planning? Dealing with employees? Creating structure and process? Networking successfully? Prospecting? Account management? Using discovery to grow? If it’s a business topic we have the guests who can help you. Many guests are bestselling authors and offer free resources or promotions on their products or services. Some of them have podcasts as well so you can tap into their guests as well. The guests have been curated from all over the world to bring you relevant, timely ideas you can implement immediately. Some evergreen topics include: podcasting, branding, marketing a small business, social media marketing, business systems, entrepreneurial dreams, leaving a legacy, team building, servant leadership, SEO, cashflow, emotional intelligence, cold outreach, cold calling, investing, ideal client, bottom line, sales development, adaptive leadership, feedback, workforce development, decision making, profit, goal setting, trust based selling, personal brand, mindset, scale small business, fear of selling, marketing strategies, LinkedIn, revenue generating, click funnels, lead generation, how to sell more, negotiation, digital marketing, small business tax, culture.

    Purpose to Profit

    Purpose to Profit

    Welcome back to another insightful episode of "Accelerate Your Business Growth," the show dedicated to providing actionable wisdom for entrepreneurs looking to supercharge their ventures. Today, our host, Diane Helbig, welcomes a very special guest, Erin Andrea Craske.
    In this episode, Erin delves into the perils businesses face when they lack a coherent strategy, from squandering resources to the chaos of running without direction. We unpack how a focused strategy serves as a guiding light, bringing cohesion to your goals, tactics, and overarching business journey.
    We also touch upon the vital role of having a clear purpose and contribution in your business, not just for your bottom line but for mental well-being and brand reputation. For anyone eager to sidestep common marketing blunders and foster a profitable mindset, Erin provides indispensable advice drawn from her book "From Purpose to Profit," which our listeners can find at a generous discount.
    Erin Andrea Craske is an award-winning strategist with a 20-year career in the industry, rising to Global Head of Consumer Brands. Her expertise extends to strategic development, profitability, leadership, and communication. Armed with 16 years of successful leadership and coaching experience, she has emerged as an ICF-certified executive transformation coach. She empowers conscious business rebels to achieve success on their terms and build a profitable business while amplifying a ripple effect of goodness. For freebies, discounts, and coaching sessions visit this link.

    If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.
    Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.
    Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.
    Mental Health Benefits of Purpose and Contribution: "I don't believe people realize that having either purpose or contribution or both is actually massively beneficial for your mental health. Because it improves your resilience. It improves your stamina."
    — Erin Andrea Craske 00:26:10
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    • 34 min
    Boosting Business Profit

    Boosting Business Profit

    Welcome to "Accelerate Your Business Growth!" In this episode, our host Diane Helbig is joined by the CEO of Infinite Profit Consulting, Marcia Riner. They delve into the importance of focusing on profit rather than just revenue, and the often overlooked strategies and tactics that can drastically impact a company's bottom line. Marcia shares her insights on topics like effective marketing, pricing products and services, and the critical role of strategic focus in boosting business profit. Listeners will benefit from practical tips and valuable resources provided by Marcia to help them navigate these crucial aspects of business growth. Tune in to gain actionable advice and insight from these two business experts! Visit Boosting Profit to access a free download.
    Marcia Riner is the CEO of Infinite Profit Consulting, a speaker, author, podcast host, and powerful visionary. Business owners come to her when they are looking to dramatically increase their revenue, take home more profit, and grow the value of their business. She has proven growth and revenue strategies with step-by-step success models that she guides her clients through to get results fast. She is the author of Boosting Business Profit.
    If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.
    Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.
    Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.
    Pricing Strategy Wisdom: "But if you can't be the lowest, then why not be the highest? And if you're the highest, how do you value your offer to the client where they think it's on sale? You are meeting an important need. You are adding tremendous value, and you're making it super easy for your buyer to say, yeah."
    — Marcia Riner 00:09:35
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    • 27 min
    Unleash Business Growth

    Unleash Business Growth

    Welcome to another engaging episode of "Accelerate Your Business Growth," the podcast designed to offer valuable insights to business owners aiming to propel their companies forward. I'm your host, Diane Helbig, and today we have the pleasure of speaking with marketing maestro, Daniel Den.
    In this episode, we delve deep into the art of standing out in a saturated market. Daniel unveils the secret to taking your business from mediocrity to the zenith of your category by cultivating a unique brand voice and implementing creative marketing differentiators. He shares his innovative journey with "Ideas That Influence," transforming a traditional book into an enthralling interactive book box experience, targeting dream customers with precision.
    We further explore the idea that true differentiation lies in stacking up distinctive brand attributes, customer experiences, and marketing strategies. This, Daniel explains, can lead to an irresistible appeal that competitors find tough to replicate and helps you in attracting your ideal clientele.
    Daniel Den became fascinated with marketing and sales almost two decades ago. He is the co-creator of the X Factor Effect methodology where he has helped over 20,000 students and clients grow their businesses. Daniel teaches “Different is the new Better” along with nine pillars for differentiating your business. Daniel Den is the author of the new book "Ideas That Influence," that was built to help business owners discover their own WILDLY SUCCESSFUL MARKETING IDEAS!
    If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.
    Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.
    Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.
    Branding in Marketing: "You don't wanna do things that are so far out brand left field that they don't align with your core values."
    — Daniel Den 00:19:37
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    • 35 min
    Lead Nurturing

    Lead Nurturing

    Welcome back to "Accelerate Your Business Growth," I'm your host, Diane Helbig. Today, we’re diving into the heart of sales strategy with Jason Kramer, founder of Cultivise, who brings a wealth of experience in B2B lead nurturing strategies. We're exploring the delicate balance between automation and authenticity in sales outreach. Jason unpacks how CRM systems can script our sales processes without sacrificing the personal touch that clients crave.
    We discuss the power of segmenting contact lists and the use of AI and dynamic content in email marketing to engage customers more effectively. Plus, Jason shares his insights on using data to tailor messages to customer needs and preferences, the benefits of re-engaging past customers, and the crucial elements of a successful sales and CRM playbook.
    Join us as we uncover the true value of nurturing leads versus merely generating them, the art of being helpful rather than pushy, and how to employ technology as an assistant without losing your unique voice. Whether it’s learning to effectively utilize AI in creating content, or understanding the importance of personal interaction for providing value, this episode is packed with strategies designed to keep your company top of mind for customers.
    Jason Kramer founded Cultivize, a consulting firm that specializes in B2B lead nurturing strategies and technology, after identifying revenue gaps in marketing and sales funnels for his B2B clients while running his own creative agency for 15 years. Be sure to visit this link to access resources and the playbook Jason shares.
    If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.
    Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.
    Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results. 
    Learn more about your ad choices. Visit megaphone.fm/adchoices

    • 31 min
    Strategic Scaling

    Strategic Scaling

    Welcome back to another episode of "Accelerate Your Business Growth," Today, we're diving deep into the art of strategic scaling with the incredible Dave Pennington, a seasoned expert with over three decades of leadership experience in national and international organizations. Dave has a firm belief in the power of investing in people, and he's here to demolish the myth that money is the sole reason employees leave their jobs. We uncover the true retention strategies that involve valuing and appreciating your staff while providing them with ample growth opportunities.
    Are you a small business owner struggling with onboarding or feeling stretched too thin? Dave shares his insights on how to structure for success, foster a clear vision, and develop a team that'll lead your business to new heights. Discover the key indicators that signal when it's time to scale and what it truly means to be a player-coach in the hectic world of small business.
    Join us as we explore the crucial role of aligning your strengths, offloading tasks that hold you back, and adopting strategic decision-making that prioritizes people just as much as the bottom line. Whether you’re looking to attract top talent or simply shift from doing to developing your staff, this episode is packed with invaluable advice. So buckle up, grab a notebook, and let's get ready to accelerate your business growth with the insights of Dave Pennington.
    Dave spent the last 35+ years managing and leading organizations. He has served on national & international boards. He has built strong teams, developed his personal leadership, managed financials, and developed and sustained visionary leadership.
    If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.
    Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.
    Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.
    Effective Business Structure: "The owner role shifts from doing to developing. Now his role really becomes developing those VPs, helping them grow and learn how to do their jobs better and become more efficient and proficient and more productive."
    — Dave Pennington 00:08:24
    Employee Development Strategies: "What an owner needs to do is lean in and really get to know that person, know what she likes, what she doesn't like, know what she's good at, what she's not so good at. Sometimes we hire someone for 1 role brand as we get to know them, we actually find out they would actually better in a different role that we never even saw that at the beginning."
    — Dave Pennington 00:14:59
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    • 31 min
    Unlocking LinkedIn's Potential

    Unlocking LinkedIn's Potential

    Welcome to another episode of "Accelerate Your Business Growth". In this episode, host Diane Helbig sits down with internationally recognized business coach, best selling author, and podcaster, Catherine B Roy, to dive into the world of LinkedIn optimization and social selling. Catherine shares valuable insights on how professionals can optimize their profiles to attract high caliber clients, the concept of social selling index, practical tips for achieving a top 1% industry ranking on LinkedIn, and trends to pay attention to on the platform. This episode is packed with rich information that will have you coming back for more. So, grab a notepad and get ready to accelerate your business growth with expert advice from Catherine and host Diane Helbig.
    Catherine enjoys the distinction of being an official Forbes Coaches Council member, MENSA member (IQ>156), also officially certificated by the Goldman Sachs 10KW Program, and has received many thought leadership awards, 4 years in a row. She has clients in 30 countries and her work has been featured by Forbes, Goldman Sachs, TEDx, Microsoft, Huffington Post, Thrive Global, and others.
    If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.
    Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.
    Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.
    Optimizing LinkedIn Profiles: "if our profile on LinkedIn is public, and when we publish something in a like a video or a post or whatever, And we use only 3 hashtags. These 3 hashtags will be included in the URL of the post. Meaning, that's a backlink Which Google is going to see."
    — Catherine B Roy 00:03:34
    Effective Content Strategies on LinkedIn: "What is the best is definitely video material because people can see us, they can connect with us, they actually resonate with what we have to say. But what is driving the most engagement isn't video. It's actually a kind of a poll and maybe sharing a PDF document, which is educational and something like that."
    — Catherine B Roy 00:12:18
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    • 20 min

Customer Reviews

4.9 out of 5
86 Ratings

86 Ratings

D Triathlete ,

Packed & Insightful

Diane offers invaluable insights and practical advice for small business owners and entrepreneurs. Subscribe and discover actionable strategies to tackle everyday challenges.

sniehaus ,

Valuable Takeaways in Each Episode

Diane’s insightful commentary and practical advice make it a compelling listen, offering valuable takeaways for entrepreneurs looking to propel their businesses forward in the ever-evolving landscape of innovation.

PeteSteg ,

The place to go for small business owners to level up

I get so much value from Diane’s interviews. The guests are well-curated for business owners like me. This podcast serves up a wide variety of insights on the topics that matter to me and my business. Lots of growth “value bombs” here! If you’re a small business owner or want to be one, this is the place for you to up your game.

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