PERSONAL BRAND TALK Cam Roberts Podcast Show

Cameron Roberts
  • 5.0 (39)
  • MARKETING

Voted Australia's #1 Brand Podcast by FeedSpot. Insights from Cam Roberts, and his guests from around the globe on Personal Branding, Marketing & High Ticket Coaching. Subscribe now on iTunes, Spotify, Amazon Music or at https://camroberts.com.au/

  1. 07/14/2025

    Why Digtial Products Are The Most Profitable Online Business Models - #275

    SHOW NOTES Welcome to another episode of Personal Brand Talk, the podcast where we break down the secrets of world-class branding and marketing so YOU can apply them to grow, scale, and dominate in your niche. Today's topic is about Sales Funnel Presentations That Convert Like Crazy ✔ The Transformational Selling Technique ✔ Why and when to use VSL's ✔ The step-by-step tactics to powerful hook introductions ✔ How to get prospects excited about buying your products or programs 🚀 Resources & Links Mentioned in the Episode: 📌 Work with Cam Roberts: https://camroberts.com.au/ 📌 Book a Free Strategy Call: https://camroberts.com.au/chat/ 📌 Visit Cam's Agency: https://bubblegummarketing.com/ 🎙️ Enjoyed this episode? Don't forget to: ✅ Subscribe to the Personal Brand Talk Podcast ✅ Leave a 5-star review on Apple Podcasts & Spotify ✅ Share this episode with a friend who needs to hear it! 💬 Got questions or insights? DM Cam or drop a comment. #SalesFunnels #FractionalCMO #SalesTechniques #BusinessGrowth #branding #BusinessMarketing #PersonalBrandTalkPodcast #CamRoberts Warm Regards, Cam Roberts Sales & Marketing Consultant | Fractional CMO | Project Management |🔥30+ years of "real-life" results🔥 | Bubblegum Marketing Founder & Director |

    11 min

  2. 07/14/2025

    Funnels That Print Money in 2025 (And the Ones You Should Bury)#274

    SHOW NOTES   Not all funnels are created equal—and in 2025, some are making millions while others are wasting your time and ad budget.   In this episode, I break down which funnels still print money… and which ones you should bury for good. Whether you're running a consulting business, selling digital courses, or building an eCommerce brand—this is your no-BS guide to what's working now.   You'll learn the modern funnel strategies my team and I are using across high-performing campaigns—plus why strategy always beats tools.    Inside this episode: EOI Funnels that qualify and convert high-ticket leads eCommerce Funnels that blend content + conversion AI-Powered Quiz Funnels that segment and sell Lead Magnet Funnels that actually build a list of buyers The difference between "trendy" tactics and timeless strategy   Skip the guesswork and build a funnel that works in today's omnichannel, AI-powered landscape.    Want help building a funnel that prints money (and doesn't waste it)?  https://bubblegummarketing.com  Work with me directly as your Fractional CMO  https://camroberts.com.au/fractional-cmo    Apply to join the CMO Boardroom – 10 business owners. Weekly strategy calls. Plug-and-play campaigns.   https://camroberts.com.au/boardroom    Like, comment, and subscribe for more real-world marketing strategies, funnel breakdowns, and high-level thinking for consultants, founders, and growth-focused business owners.   #funnels2025 #salesfunnels #digitalmarketing #fractionalcmo #bubblegummarketing #marketingstrategy #leadgenerationfunnels #aiquizfunnel #ecommercefunnels #consultingfunnels

    22 min

  3. 06/20/2025

    Sales Funnel Presentations That Convert Like Crazy - #273

    SHOW NOTES Welcome to another episode of Personal Brand Talk, the podcast where we break down the secrets of world-class branding and marketing so YOU can apply them to grow, scale, and dominate in your niche. Today's topic is about Sales Funnel Presentations That Convert Like Crazy ✔ The Transformational Selling Technique ✔ Why and when to use VSL's ✔ The step-by-step tactics to powerful hook introductions ✔ How to get prospects excited about buying your products or programs 🚀 Resources & Links Mentioned in the Episode: 📌 Work with Cam Roberts: https://camroberts.com.au/ 📌 Book a Free Strategy Call: https://camroberts.com.au/chat/ 📌 Visit Cam's Agency: https://bubblegummarketing.com/ 🎙️ Enjoyed this episode? Don't forget to: ✅ Subscribe to the Personal Brand Talk Podcast ✅ Leave a 5-star review on Apple Podcasts & Spotify ✅ Share this episode with a friend who needs to hear it! 💬 Got questions or insights? DM Cam or drop a comment. #SalesFunnels #FractionalCMO #SalesTechniques #BusinessGrowth #branding #BusinessMarketing #PersonalBrandTalkPodcast #CamRoberts Warm Regards, Cam Roberts Sales & Marketing Consultant | Fractional CMO | Project Management |🔥30+ years of "real-life" results🔥 | Bubblegum Marketing Founder & Director |

    16 min

  4. 06/19/2025

    The $3K/Month Paid Ads MACHINE That Scales Itself — Omnichannel Ads That Convert! #271

    SHOW NOTES This isn't your average paid ads tutorial. In this PODCAST, I break down a 12-minute masterclass on Omnichannel Paid Advertising Strategies — straight from a live mindmap I created. 🚀 Whether you're spending $3K/month or scaling beyond $30K/month, this episode will show you how to: ✅ Build a self-improving ad machine using Meta Ads, TikTok Ads, Google Ads, Pinterest, YouTube, AND Open Web Ads ✅ Understand when you're ready to expand from single-channel to multi-channel ✅ Align your paid media strategy with your buyer persona, product type, offer, and pricing ✅ Set up data feedback loops that amplify your conversions ✅ Re-engage leads and boost LTV with CRM remarketing & automation This is how modern brands grow using paid media — not by chasing trends, but by building omnichannel ecosystems that compound over time. 🚀 Resources & Links Mentioned in the Episode: 📌 Engage Cam as a Fractional CMO: https://camroberts.com.au/fractional-cmo/ 📌 Get coaching via Boardroom: https://camroberts.com.au/boardroom/ 📌 Book a Free Strategy Call: https://camroberts.com.au/chat/ 📌 Visit Cam's Agency, Bubblegum Marketing: https://bubblegummarketing.com/ 🧠 Subscribe for weekly videos on: Paid Advertising & Funnels CRM & Automation Omnichannel Marketing AI Marketing Strategies Business Growth Tactics 👍 Like this PODCAST if you learned something new 💬 Comment below with questions or your current ad strategy 🔔 Subscribe and turn on notifications so you don't miss the next one! #OmnichannelMarketing #PaidAdvertising #MetaAds #TikTokAds #GoogleAds #YouTubeAds #OpenWebAds #MarketingStrategy #DigitalMarketing #CRMMarketing #BubblegumMarketing #CamRoberts #PersonalBrandTalkPodcast

    19 min

  5. 06/12/2025

    Al vs Human Marketer: Who builds better funnels #270

    SHOW NOTES 🎙️ Welcome to another episode of Personal Brand Talk Podcast The podcast where we break down high-performance digital marketing strategies so YOU can launch, scale, and dominate with smarter funnels and better conversions. 🔥 Today's topic? AI vs Human Marketer: Who Really Builds Better Funnels? With AI tools popping up everywhere—from instant copywriting to funnel builders—it's tempting to think automation is the answer to everything. But the truth? Tools don't build winning funnels—strategists do. --- In this episode, we'll dive into: ✔ What AI tools actually do well (and where they fall short) ✔ The key aspects of funnels only experienced marketers can build ✔ Why product pricing, offer stacking & backend flows need human oversight ✔ How AI can 10X your speed—but not your strategy ✔ A powerful analogy that explains why AI is the tool, not the architect --- 🧠 You'll walk away knowing: How to blend AI and human strategy for funnel success Why your offer, voice, and branding still matter more than automation How to future-proof your marketing by using AI without losing control   --- 🔎 Fractional CMO | Funnel Strategy Consultant | Email & SMS Automation Expert 🔎 Digital Funnel Systems | VSL Scripts | Offer Building | AI Tools for Marketers --- 🚀 Resources & Links Mentioned in the Episode: 📌 Work with Cam Roberts https://camroberts.com.au/  📌Book a free strategy call https://camroberts.com.au/chat/ 📌 Book a Free Funnel Strategy Call: https://camroberts.com.au/chat/ 📌 Visit Our Funnel Agency: https://bubblegummarketing.com/ --- 🎧 Enjoyed this episode? Be sure to: ✅ Subscribe to Personal Brand Talk Podcast ✅ Leave a 5-star review on Apple Podcasts & Spotify ✅ Share this episode with a fellow business owner or marketer ✅ DM us on LinkedIn or Instagram to let us know how YOU use AI in your funnel builds! --- #FunnelStrategy #FractionalCMO #MarketingAutomation #AISalesFunnels #DigitalFunnels #PersonalBrandPodcast #MarketingConsultant #ConversionOptimization #SmartFunnels #FunnelCopywriting

    14 min

  6. 06/08/2025

    Smarter, Faster, Stronger: 7 Ways AI is Transforming Small Business Marketing #269

    Welcome to another episode of Personal Brand Talk, the podcast where we break down the secrets of world-class branding and marketing so YOU can apply them to grow, scale, and dominate in your niche. Today's topic is about future-proofing your business with AI-powered tools. From automating your marketing to creating better customer experiences, we'll cover: ✔ 7 powerful AI tools to start using today ✔ Real use cases from small business owners and solopreneurs ✔ The best free + paid tools to test (and what to skip) ✔ Why AI isn't replacing you—it's here to EMPOWER you 🔎 Fractional CMO | Marketing Consultant | Small Business AI Tools | Digital Marketing Automation 🔎 Personal Brand Talk Podcast | Personal Branding | Productivity Tools | Marketing AI Tools 🚀 Resources & Links Mentioned in the Episode: 📌 Work with Cam Roberts: https://camroberts.com.au/ 📌 Book a Free Strategy Call: https://camroberts.com.au/chat/ 📌 Visit Cam's Agency: https://bubblegummarketing.com/ 🎙️ Enjoyed this episode? Don't forget to: ✅ Subscribe to the Personal Brand Talk Podcast ✅ Leave a 5-star review on Apple Podcasts & Spotify ✅ Share this episode with a friend who needs to hear it! 💬 Got questions or insights? DM me on LinkedIn or drop a comment. I'd love to hear how YOU are using AI in your biz. #AIforSmallBusiness #FractionalCMO #MarketingConsultant #SmallBusinessGrowth #MarketingAutomation #PersonalBrandTalkPodcast #CamRoberts

    12 min

  7. 02/27/2025

    How to Build a Brand Like Red Bull (Without a Billion-Dollar Budget) #268

    Show Notes:   Welcome to another episode of Personal Brand Talk, the podcast where we break down the secrets of world-class branding and marketing so YOU can apply them to grow, scale, and dominate in your niche.   Today, we're talking about a brand that doesn't just sell a product—it sells an identity.   That brand? Red Bull.   Now, here's the interesting part: They barely talk about their product. Instead, they've built a marketing empire around stunts, sports, and storytelling.   And in this episode, we're breaking down exactly how Red Bull mastered brand storytelling—and more importantly, how YOU can apply their strategy to grow your small business or personal brand. We'll cover: ✔ The psychology behind Red Bull's marketing ✔ Real examples of their story-driven content ✔ 5-7 steps you can implement TODAY to create your own high-impact brand story   🔎 Fractional CMO | Fractional Chief Marketing Officer | B2B Marketing Consultant 🔎 Marketing Consultant | Cam Roberts Marketing Consultant | Cam Roberts Podcast Show 🔎 Personal Brand Talk Podcast | Personal Branding | Branding | Brand Awareness Agency | Agency Google Ads   🚀 Resources & Links Mentioned in the Episode: 📌 Work with Cam Roberts: https://camroberts.com.au/ 📌 Book a Free Strategy Call: https://camroberts.com.au/chat/ 📌 Visit Cam's Agency: https://bubblegummarketing.com/ 🎙️ Enjoyed this episode? Don't forget to: ✅ Subscribe to the Personal Brand Talk Podcast ✅ Leave a 5-star review on Apple Podcasts & Spotify ✅ Share this episode with someone who needs to hear it! 💬 What's your biggest takeaway from this episode? Drop a comment or DM me on LinkedIn! #FractionalCMO #B2BMarketingConsultant #MarketingConsultant #SEO #PPCAds #CamRobertsMarketingConsultant #CamRobertsPodcastShow #PersonalBrandTalkPodcast #OmniChannelmarketing   Warm Regards, Cam Roberts Sales & Marketing Consultant | Fractional CMO | Project Management |🔥30+ years of "real-life" results🔥 | Bubblegum Marketing Founder & Director |

    14 min

  8. 02/24/2025

    SEO and PPC. The Power Duo for Explosive Growth in 2025 #267

    SHOW NOTES ON EPISODE 267: Today we're talking about a digital marketing strategy that separates thriving businesses from struggling ones—the combination of SEO and PPC. Now, I know a lot of business owners ask: Which is better—SEO or PPC? The truth is, it's not an "either-or" decision. The businesses that truly scale? They use both together. Today, I'm going to: ✅ Break down the advantages of SEO and PPC ✅ Share real-world case studies of businesses that have used this strategy to explode their growth ✅ And show you exactly how to integrate both channels into your marketing plan So, if you've been running SEO alone or only relying on PPC—this episode is for you!" If you're only relying on SEO or just running PPC, you're leaving money on the table. The real power is in using both.   🔎 Fractional CMO | Fractional Chief Marketing Officer | B2B Marketing Consultant 🔎 Marketing Consultant | Cam Roberts Marketing Consultant | Cam Roberts Podcast Show 🔎 Personal Brand Talk Podcast | SEO and PPC | SEO Consultant Sunshine Coast | Google Adwords Agency | Agency Google Ads   🚀 Resources & Links Mentioned in the Episode: 📌 Work with Cam Roberts: https://camroberts.com.au/ 📌 Book a Free Strategy Call: https://camroberts.com.au/chat/ 📌 Visit Cam's Agency: https://bubblegummarketing.com/ 🎙️ Enjoyed this episode? Don't forget to: ✅ Subscribe to the Personal Brand Talk Podcast ✅ Leave a 5-star review on Apple Podcasts & Spotify ✅ Share this episode with someone who needs to hear it! 💬 What's your biggest takeaway from this episode? Drop a comment or DM me on LinkedIn! #FractionalCMO #B2BMarketingConsultant #MarketingConsultant #SEO #PPCAds #CamRobertsMarketingConsultant #CamRobertsPodcastShow #PersonalBrandTalkPodcast #OmniChannelmarketing   Warm Regards, Cam Roberts Sales & Marketing Consultant | Fractional CMO | Project Management |🔥30+ years of "real-life" results🔥 | Bubblegum Marketing Founder & Director |

    17 min
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5
out of 5
39 Ratings

About

Voted Australia's #1 Brand Podcast by FeedSpot. Insights from Cam Roberts, and his guests from around the globe on Personal Branding, Marketing & High Ticket Coaching. Subscribe now on iTunes, Spotify, Amazon Music or at https://camroberts.com.au/

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