Discover Your Talent–Do What You Love

Don Hutcheson

What do highly successful people actually do to succeed? For 45 years as entrepreneur, inventor, and author, Don Hutcheson has studied the proven career-building strategies that people around the world have used for decades to create lives of success, satisfaction and freedom. Every Tuesday he interviews individuals from around the world who share their real-world experiences and insights—what worked, what didn't and why—and any advice they might offer to help you jump-start your life and career to the next level. On Fridays, a highly accomplished woman or man from one of the most popular or interesting occupations and professions gives listeners an up-close-and-personal look at what it's truly like to do what they do every day in "A Day in the Life." Select recorded interviews here: http://www.DiscoverYourTalentPodcast.com/podcast. Interview Don on your podcast, radio show or other media: don@DYTpodcast.com

  1. Switching Careers With an Entrepreneurial Spirit

    10/21/2025

    Switching Careers With an Entrepreneurial Spirit

    Liz Chism has been an entrepreneur for over 11 years. She started out her entrepreneurial journey by starting a craft brewery with her husband and being the COO and Head Brewer. After that journey ended, she started Systems into Freedom where she is a business operations coach who strategizes with business about how to organize and streamline their operations so they can create freedom through their business. Liz seamlessly fits coaching around helping her husband in his real estate business, running the house, raising their three children, and homeschooling. "It wasn't until my husband and I decided to start a craft beer brewery that I found my passion for organizing, streamlining and strategizing–how to go from point A to Point B in the fastest way possible. "My husband and I fell in love with brewing, the science and the art mixture. And we fell in love with the community aspect that it brought, the ability to bring people together. What's interesting is that most people didn't think that I would be the brewer. They always put the male as the brewer and the female as the admin/marketing person. It turned out I had more talent for organizing and operations, repeating success and creating the recipes. In the end I was the brewer and did all the operations. My husband's talents were more of that CEO mentality, that visionary, and he handled the business side. We ran it for almost five years but ended up closing down in 2018 and filing bankruptcy in 2019. And that's actually when we pivoted. There's a lot of things about the brewery that we liked, but some aspects weren't a match for where we wanted to be and what we wanted to do with life. It was actually a moment where we could redesign our life however we wanted to. Based on what my husband and I learned while building the brewery, I started a coaching business called Systems into Freedom. It is designed to really help business owners put the systems in place so they will not get burned out. Those systems need to be incorporated into the culture of the business and leverage their employees to become leaders.

    20 min
  2. 1189, A Refreshing Perspective on Productivity Catapults Her into a New Career

    08/27/2025

    1189, A Refreshing Perspective on Productivity Catapults Her into a New Career

    Sarah Ohanesian is a keynote speaker, productivity strategist, and former Chief Marketing Officer who now helps high-performing professionals and teams do their most important work…without burning out. Her keynotes and workshops leave audiences energized and equipped to eliminate busywork, prioritize high-impact tasks, and make real impact. Sarah is the co-founder of Super Productive, a neuro-inclusive productivity consulting company, where she helps teams cut through the chaos by building clear workflows, organizing projects in tools like Asana, and making sure everyone knows what to do and when to do it–so the most important work actually gets done. You'll walk away from this episode with a truly fresh perspective. "I had been thinking about Productivity. I have been a student of productivity. I love productivity. I do podcasts about productivity. I read about productivity. I just love it so much. And at the same time, everyone I was talking to, when I would say 'Hi. How are you?' they would answer, 'I'm busy. I'm stressed out. I'm burned out. I'm overwhelmed.' It was like every person I'm talking to is feeling this way. So what can I do about it? And I had this idea, maybe I should start a productivity company. I had no idea what that actually meant. I just thought I have an idea. And a few people said to me, it's a good one. And I had one person say to me, 'What if you did?' I will say that moment changed everything."

    35 min
  3. 1188. Talent Manager: A Day in the Life

    08/12/2025

    1188. Talent Manager: A Day in the Life

    Courtney Bagby Lupinin, CEO and Founder of Little Red Management, is the go-to talent manager for reality TV stars from shows on ABC, CBS, MTV and Netflix including The Bachelor Franchise, Big Brother, Love is Blind, and the Circle. She began her career in the corporate sector at Oracle in San Francisco, managing internal communications and events. A yearning for the celebrity side of influencer marketing led her to Los Angeles where she volunteered her time and built relationships within the reality TV world before taking the leap to launch Little Red Management in 2019 at the age of 25. Courtney has also activated partnerships for huge brands including Disney, FOX, Hallmark, Nike, Adidas, Amazon, and more. "I don't remember who told me this, and I wish I did because I feel like it was the best advice I've ever learned. It was to figure out how you can help those people who you want to work with and bring something to the table for them, but don't expect something back. "At this time I wanted to do side things that would help me meet people and build my resume. One thing I did was volunteer for a nonprofit event called Reality Rally, which is held every year and all the reality TV stars come to that event to support their cause. I tweeted some of the stars from Survivor, Big Brother and other reality TV shows and volunteered to manage their social media in the off-season. And people accepted. That was super helpful because then when the event came along, I could meet them in person and they knew who I was. "Another thing I did was to go after a contestant on The Bachelor who I really wanted as a client. I would tweet at her every time I was in L.A. and ask her to get brunch with me. She would always respond, telling me that she couldn't do it–but she would still respond. One time I left her a message to meet me at The Grove that day, which is a fancy mall in L.A. She didn't respond to that, but I ended up running into her there that afternoon. She totally knew who I was from the emails and tweets I had sent her. We sat down together and I asked her all sorts of questions. "I had tried to reach out to some talent agencies and even social media agencies at the time, but no one would respond to me. So, it turned out for me that my best way of learning was from the talent themselves! "Nowadays I own my own talent management business, and I always respond to anyone who wants career advice and tips on how to get into the business because I know what it is like to be so hungry for industry information."

    22 min
  4. 1187. Succeeding in the Music Business She Loves–But Not as a Musician

    07/30/2025

    1187. Succeeding in the Music Business She Loves–But Not as a Musician

    Cassie Petrey is the woman behind some of the most iconic artists' social media marketing including Backstreet Boys, Camila Cabello and Britney Spears. She is the co-founder of Crowd Surf, a leading marketing and music management firm. She's a fan girl whose admiration for the Backstreet Boys led her at age 12 to create a newsletter that reached fans worldwide — then years later she helped seal the band's decades-long superstardom by re-introducing them to next-generation fans. Cassie is a social media and artist management Hollywood powerhouse. She and her co-founder of Crowd Surf, Jade Driver, have been named to power lists in Variety, Billboard, and Forbes' annual "30 Under 30" feature. In 2022, the company launched its non-profit Career Development Program — a first-of-its-kind, no-cost educational series for people aspiring to work in the music business. "I worked fulltime the whole time I was at Middle Tennessee State University studying Music Business. I had been fortunate enough to get a job as a college rep at Warner Music Group my freshman year. I was doing that when, a couple months into college, I discovered a website called MySpace. I went to my boss and said, 'Hey, why don't big bands use MySpace? You only see small, local and college bands using it. I think major label artists should use it, too.' And she said, 'I don't really know what that means, but pick an artist. I'll connect you with their manager, and we'll figure out how you can manage their MySpace page.' "I was scared to ask her if I could do that or not, but I'm really glad I did because if I didn't, I wouldn't have been one of the first to market in this lane that has become so huge. I thought social media was going to be big, but I didn't think it was going to get to where it is now! "Looking back on it, it didn't seem such a big deal to me at the time, but a record label vice president, letting an 18-year-old come in and do all this work for their clients on MySpace and more? That's taking a certain level of risk, and I appreciate her taking that risk on me."

    26 min
5
out of 5
595 Ratings

About

What do highly successful people actually do to succeed? For 45 years as entrepreneur, inventor, and author, Don Hutcheson has studied the proven career-building strategies that people around the world have used for decades to create lives of success, satisfaction and freedom. Every Tuesday he interviews individuals from around the world who share their real-world experiences and insights—what worked, what didn't and why—and any advice they might offer to help you jump-start your life and career to the next level. On Fridays, a highly accomplished woman or man from one of the most popular or interesting occupations and professions gives listeners an up-close-and-personal look at what it's truly like to do what they do every day in "A Day in the Life." Select recorded interviews here: http://www.DiscoverYourTalentPodcast.com/podcast. Interview Don on your podcast, radio show or other media: don@DYTpodcast.com