Smooth Operator Podcast Adam Liette

What does your team need from you during times of change? 
Change is inevitable in a business and you will encounter this at some point during your career. It can come from many places including opportunity, crisis, chaos, or turnover. But the process is very similar. 
I’ve been on both sides of these situations (and I’m sure you have as well)
As you’re navigating these waters, don’t forget about your team. They’re feeling the same apprehensions as you. The same fears and same uncertainty. 
How you lead in this situation will determine the ultimate success of your strategy. 
Links
Learn more at https://www.adamliette.com  
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior  

What does it take to build an empire?
There are so many things that are consistent with the many leaders that I’ve been fortunate to have interviewed on this show. A tenacity for getting things done, willingness to do what no one else would do, and a positive energy that is infectious are just a couple of them. 
Today I was really excited to speak to someone about a platform that I’ve only just barely even used: Etsy. 
I’m thrilled to have the opportunity to speak to Dylan Jahraus. 
Dylan is a $1.5M Etsy seller with a corporate e-commerce background. She’s consulted 2,000+ Etsy sellers from 30+ different countries within a variety of categories– digital, POD, handmade, supplies and vintage!
We discuss: 
Journey into Etsy - Dylan discusses her journey from starting a small Etsy shop to scaling it into a $400,000 annual business. Dylan reflects on her transition from a seller to a coach, helping others succeed on Etsy.
The Art of Scaling and Fulfillment - Dylan emphasizes the importance of building a scalable model and outsourcing tasks like fulfillment. She shares her experience of employing military spouses to handle fulfillment, enabling her to focus on growing the business.
Etsy SEO and Building Brand Loyalty - Dylan dives into the intricacies of Etsy SEO, emphasizing its differences from traditional search engine optimization. She highlights the significance of functional SEO and the impact of brand loyalty on Etsy. 
Building an Etsy Empire - Dylan shares her journey of transitioning from a solo seller to a coaching business, emphasizing the importance of providing value and building a strong team. She reflects on the challenges and rewards of entrepreneurship compared to corporate life.
I’m still so excited by how much I learned from this amazing interview and can’t wait to apply these lessons into my own business. Even if you aren’t selling on Etsy, these are universal skills that will apply to your business as well.
Links
Dylan’s Website: https://dylanjahraus.com/ 
Follow her on YouTube! https://www.youtube.com/channel/UCeO8Gmc2B-3G2fgcFnRR4Xw  
Learn more at https://www.adamliette.com  
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior  

Have you ever felt completely alone or exposed in your business? 
As you’re building your business you will have times where you feel completely vulnerable and like there’s no one there to help you. 
Because, in many cases, there isn’t. 
While this is exhilarating for some, for most of us this can lead to indecision, wishy-washyness, burn out, or constant context-shifting in what we’re working on. 
In this episode, I discuss the lessons that I’ve learned not only in business, but also draw on my experience as a special operator to help you through these times. There are key strategies that you can begin employing today that will help ensure you come through these periods with success. 
Happy hunting!
Links
Learn more at https://www.adamliette.com 
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior 

What’s the most important metric for your business?
It’s not a trick question! It’s your profit.  
Profit enables us to not only have a better life, but also increase our impact and make a greater mark on the universe. We can reach more people, help more clients, improve the lives of our clients all while making our own lives more enjoyable. 
Which is why I wanted to bring on my friend Marcia Riner. 
Marcia is the go-to guru for all things business growth and greater profitability.  With over 25 years of experience under her belt, she's the brains behind Infinite Profit, where she's known as the Profit Booster™️, a business growth strategist, and leading as the CEO.
We discuss: 
- Profitability and cost reduction strategies for businesses
- How to empower employees to find inefficiencies and improve company operations
- Creating revenue centers through empowering team members.
- Building a profitable business with long-term growth
The good news is that profit centers and opportunities are all around us in our business. The bad news? You need to make the decision to pay attention and take action to realize the potential profits that you’re sitting on. 
I highly recommend connecting with Marcia and your not-so-humble host to help you bring your business to the next level. 
Links
Profit With A Plan Podcast with Marcia Riner: https://www.marciariner.com/  
Download your FREE Profit Booster Playbook http://www.BoostingProfit.com  
Learn more at https://www.adamliette.com  
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior  
 

If you could fix one thing to move your business forward, what would it be? 
As a business operations coach, I have the fortune to be able to work with businesses in multiple different niches and industries. 
And yet, what holds many of them back are common characteristics. 
The bad news is that without fixing these parts of your business you’ll always feel like you’re pushing a boulder up a mountain. 
The good news… they are all within your control!
Fix the foundation of your business and watch the results start to come easier and allow you more freedom to move forward with what drives you. 

When you’re faced with difficulty in your business, who do you turn to? 
For many years, I’ve been fortunate to have several close people that I can truly share what I’m going through. 
The most powerful of these relationships have come through Mastermind groups. 
Joining a Mastermind is a great step forward that will have a tremendous impact on your business. You’ll have real accountability and sound advice from people that have not only been there before, but have an understanding of your business. 
That’s why I was so thrilled to meet Jeremy Shapiro. Jeremy runs Bay Area Mastermind and has a unique knack for helping entrepreneurs to get out of their own way, create the business that supports their freedom, and help them enjoy more of their lives. 
In this deep interview, we uncover a wide variety of difficulties that many business owners face and how to navigate those waters. 
After getting time with Jeremy, I’m encouraged to continue the mastermind that I’m already part of, but also consider the next step that I’ll take on journey. 
Links
Join Jeremy’s Mastermind: https://BayAreaMastermind.com/
Learn more at https://www.adamliette.com 
Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior