Tactical Wealth: From Military to Money

Gebbia Media
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Tactical Wealth is the podcast built to empower the military and veteran community to take control of their financial future. From navigating the military to civilian life transition, to launching businesses, growing your income, and building long-term wealth, each episode brings you real stories and actionable insights from those who’ve gone from boots on the ground to building lasting wealth. Hosted by Kaj Larsen, former Navy SEAL, award-winning journalist, and mission-driven entrepreneur. Kaj successfully co-founded a financial technology company and sold the company in 2024. The podcast features hard truth conversations with successful veteran entrepreneurs, CEOs, and top financial experts. Whether you're still in uniform or already charting your next chapter, this podcast gives you the tactical tools to lead with impact in your finances and beyond. Let’s get tactical. Tactical Wealth is a Gebbia Media production, brought to you by Siebert.Valor, a military-focused initiative from Siebert Financial. The Tactical Wealth podcast is for informational and entertainment purposes only. The views expressed by guests are their own and do not necessarily reflect those of Siebert Financial. This podcast does not constitute investment advice, an offer to sell, or a solicitation to buy any securities. Past performance is not indicative of future results. Listeners should consult a qualified financial professional before making any investment decisions. For more information and disclosures, please visit siebert.com/disclosures.

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  1. Must Listen: Tactical Takeaways on Becoming a Founder | Nuri Golan

    EPISODE 1

    Must Listen: Tactical Takeaways on Becoming a Founder | Nuri Golan

    In this powerful episode of Tactical Wealth, we sit down with Nuri Golan, a builder, operator, and advisor whose career spans special operations, deep tech, and venture building. After serving as an officer in Israel’s elite Navy SEAL unit, Shayetet 13, Nuri transitioned into entrepreneurship, founding and exiting multiple companies. Today, he helps the next generation of founders scale through Vetted. From mapping beaches with cutting-edge tech in high-stakes operations to building and selling companies, his journey is a masterclass in discipline, adaptability, and execution. In this episode, we dive into: ⚔️ Elite Foundations: His path to serving in an elite Israeli special operations unit.🧠 The Pivot: How a military R&D role translated into a product mindset in startups.🔬 Scientific Scaling: Why the best founders treat their companies like experiments.🚀 Hard-Won Lessons: Insights from building, exiting, and failing across multiple startups.🤝 The Failure Filter: The two biggest reasons early-stage companies fail and how to avoid them.🎯 Vetted: How they are training operators to become high-level entrepreneurs. Whether you're a founder, operator, investor, or someone looking to sharpen your decision-making, this episode is packed with real-world insights you can apply immediately. 👉 Ready to build with precision and purpose? Hit SUBSCRIBE and let’s get tactical. EPISODE CHAPTERS: 00:00 - Hard conversations and tactical advice 04:17 - Why I left the US to join the IDF 08:06 - The dynamic in the IDF 10:47 - The "Israeli Model" vs. “US Model”  13:58 - How Special Ops is actually Product Management 18:40 - Treating your startup like a scientific experiment 21:16 - Transitioning: The "Standards Gap" in the civilian world 25:59 - The "No Quit" Trap: When grit becomes a liability 30:13 - Why my third startup failed (and what I learned) 39:01 - Tactical Advice: The two biggest company killers 41:50 - Customer Discovery: Stop "leading the witness" 49:31 - How Venture Capital math actually works 54:37 - Best Investment: Betting on yourself vs. the corporation 55:01 - The "Opportunity Cost" of a bad career move 56:04 - Why the "Culture of Debriefing" is your best business asset 57:11 - Book Recommendation: Deep Work by Cal Newport 58:43 - Morning Routines & the reality of being a "Dad-Preneur" 01:00:40 - Where to find Nuri & Version Bravo EPISODE RESOURCES Connect with Nuri Golan & Vetted: 🌐 Website: https://www.thevetted.vc👤 LinkedIn: Nuri Golan📸 Instagram: @thevettedvcConnect with Kaj Larsen: 🌐 Website: https://www.kajlarsen.com📸 Instagram: @KajLarsen👤 LinkedIn: Kaj Larsen

    1h 2m
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About

Tactical Wealth is the podcast built to empower the military and veteran community to take control of their financial future. From navigating the military to civilian life transition, to launching businesses, growing your income, and building long-term wealth, each episode brings you real stories and actionable insights from those who’ve gone from boots on the ground to building lasting wealth. Hosted by Kaj Larsen, former Navy SEAL, award-winning journalist, and mission-driven entrepreneur. Kaj successfully co-founded a financial technology company and sold the company in 2024. The podcast features hard truth conversations with successful veteran entrepreneurs, CEOs, and top financial experts. Whether you're still in uniform or already charting your next chapter, this podcast gives you the tactical tools to lead with impact in your finances and beyond. Let’s get tactical. Tactical Wealth is a Gebbia Media production, brought to you by Siebert.Valor, a military-focused initiative from Siebert Financial. The Tactical Wealth podcast is for informational and entertainment purposes only. The views expressed by guests are their own and do not necessarily reflect those of Siebert Financial. This podcast does not constitute investment advice, an offer to sell, or a solicitation to buy any securities. Past performance is not indicative of future results. Listeners should consult a qualified financial professional before making any investment decisions. For more information and disclosures, please visit siebert.com/disclosures.

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