56 episodes

Busy agency owners can have a hard time balancing delivering exceptional work with finding ideal new clients - all the while, ensuring the smooth running of their agency.


Every 2nd Thursday, join Rob Da Costa, agency owner and coach, as he explores the key topics that affect you and your agency. I share tools and ideas to aid your profitable growth as well as interview industry expert guests, who share their experiences of working in or with agencies just like yours.


Whether you are just starting out or run an established growing agency, whether you run an online or bricks & mortar agency, this is the podcast for you.


To learn more about Rob, his coaching and training, visit the website

The Agency Accelerato‪r‬ Rob Da Costa

    • Marketing
    • 5.0 • 7 Ratings

Busy agency owners can have a hard time balancing delivering exceptional work with finding ideal new clients - all the while, ensuring the smooth running of their agency.


Every 2nd Thursday, join Rob Da Costa, agency owner and coach, as he explores the key topics that affect you and your agency. I share tools and ideas to aid your profitable growth as well as interview industry expert guests, who share their experiences of working in or with agencies just like yours.


Whether you are just starting out or run an established growing agency, whether you run an online or bricks & mortar agency, this is the podcast for you.


To learn more about Rob, his coaching and training, visit the website

    Using stories and testimonials to bring your marketing to life with Miranda Birch

    Using stories and testimonials to bring your marketing to life with Miranda Birch

    In today's episode of 'The Agency Accelerator Podcast’, I get together with Miranda Birch, founder of Miranda Birch Media; a company helping business tell stories to better engage with their clients. Today we talk all about the importance of storytelling in your marketing and also the value of great customer testimonials. This episode is packed with actionable items, so I know you're going to find it really useful and insightful.


    Time Stamp


    01:22 Miranda Birch introduces herself, her background, and why she loves stories 


    03:01 The power of storytelling for agencies wanting to connect with potential and existing clients 


    06:07 What makes a good story 


    08:17 The role of customer testimonials in an agency’s sales process 


    13:28 The best format for testimonials 


    14:50 How to maximise the value of a video testimonial 


    16:14 What point should an agency approach a client for a testimonial 


    21:25 What to do when a client does not want their name published in relation to a testimonial 


    24:20 The do’s and don’ts of getting, interviewing and creating testimonials 


    26:15 Miranda’s new online courses about testimonials and how to capture stories that convert 


    32:38 The benefits of getting in front of the camera 


    35:40 Miranda’s advice to her younger self starting out in business 






    Useful links:


    ***BRAND NEW AGENCY TRAINING***


    3 Sales Strategies That Work!


    ​​​​​​​How to fill your pipeline with ideal leads in just 90-days


    Save Your Seat here: https://buff.ly/3p6lmeG


    Useful links:


    Miranda Birch Media


    Attract more clients with 10 minute testimonials with Miranda Birch


    Miranda's email series: Pick My Brain


    Connect with Miranda on LinkedIn


    Download The Self-Running Implementation Book


    Download The Lead Generation System Book


    Download The Strategic Email Marketing That Gets Results Book


    Join my Facebook group ‘The Agency Accelerator’


    Download the 'Creating A Sustainable & Profitable Agency' book






    Subscribe & Review


    Are you subscribed to my podcast yet? If you’re not, please do so to avoid missing out on any episodes!


    You can subscribe/follow on Apple, Spotify or directly from my website.


    I would be very grateful if you left me a review too as they will help other people to find my podcasts and it's also great to read your comments!


    Thanks so much and see you next week!


    Rob

    • 41 min
    The do's and don'ts of using email marketing to generate new business

    The do's and don'ts of using email marketing to generate new business

    In today’s episode of ‘The Agency Accelerator Podcast,’ I am revisiting a topic which I spoke about at the beginning of last year; email marketing. If you want a robust business development strategy that delivers a continuous source of ideal leads, then email marketing should be at the top of your agenda. 


    Time Stamp 


    01:22 The importance of email marketing 


    03:02 The importance of building your social media profiles and moving your followers into your email list 


    04:54 The 8 do’s of email marketing 


    10:11 The 8 don’ts of email marketing  


    15:40 Focussing on the growth of your email list 


    Useful links:


    ***BRAND NEW AGENCY TRAINING***


    3 Sales Strategies That Work!


    ​​​​​​​How to fill your pipeline with ideal leads in just 90-days


    Save Your Seat here: https://buff.ly/3p6lmeG


    Download The Lead Generation System Book


    Download The Strategic Email Marketing That Gets Results Book


    Download The Self-Running Implementation Book


    Join my Facebook group ‘The Agency Accelerator’


    Download the 'Creating A Sustainable & Profitable Agency' book






    Subscribe & Review


    Are you subscribed to my podcast yet? If you’re not, please do so to avoid missing out on any episodes!


    You can subscribe/follow on Apple, Spotify or directly from my website.


    I would be very grateful if you left me a review too as they will help other people to find my podcasts and it's also great to read your comments!


    Thanks so much and see you next week!


    Rob

    • 17 min
    Business Development with Lucy Snell

    Business Development with Lucy Snell

    In today's episode of the Agency Accelerator Podcast, I’m really excited to have this week's guest, Lucy Snell with me.


    We’re talking everything to do with business development and some of the dos and don'ts of things you should and shouldn't be doing in your agency in 2021.


    Time Stamp 


    01:05 Lucy introduces herself and her background 


    05:22 Why business development is a longterm game 


    09:42 Trends that happened for agencies in 2020


    12:31 The difference between an agency that really succeeded last year and an agency that has stumbled or even failed


    16:34 Using email as a tool for business development 


    20:46 The ‘Client Service Hamster Wheel of Doom’


    22:17 What agencies should be doing this year from a business development perspective


    25:27 Finding things that work and engage with your target audience 


    27:50 Things that agencies should not be doing this year from a business development perspective 


    32:30 The ‘Mastermind Group Coaching’ programme






    Useful links:


    ***BRAND NEW AGENCY TRAINING***


    3 Sales Strategies That Work!


    ​​​​​​​How to fill your pipeline with ideal leads in just 90-days


    Save Your Seat here: https://buff.ly/3p6lmeG


    Cherry Business Consulting


    Lucy Snell Online


    Download The Self-Running Implementation Book


    Join my Facebook group ‘The Agency Accelerator’


    Download the 'Creating A Sustainable & Profitable Agency' book






    Subscribe & Review


    Are you subscribed to my podcast yet? If you’re not, please do so to avoid missing out on any episodes!


    You can subscribe/follow on Apple, Spotify or directly from my website.


    I would be very grateful if you left me a review too as they will help other people to find my podcasts and it's also great to read your comments!


    Thanks so much and see you next week!


    Rob

    • 37 min
    My business development strategy using LinkedIn

    My business development strategy using LinkedIn

    My business development strategy using LinkedIn


    In today’s episode I am talking all about LinkedIn and specifically exactly what my LinkedIn strategy is and why I think if you are in a B2B space, it is the most important social media platform you can use.


    Time Stamp


    01:16 The dos and don’ts of using LinkedIn for business development and outreach


    01:29 Treating LinkedIn as a sales funnel


    03:16 Finding who your ideal target customer is on LinkedIn


    05:05 Strategic posting on LinkedIn


    05:50 Investing time into LinkedIn on a regular basis


    06:30 Keeping your connections clean


    07:26 The balance of 80/20 and what that means






    Useful links:


    ***BRAND NEW AGENCY TRAINING***


    3 Sales Strategies That Work!


    ​​​​​​​How to fill your pipeline with ideal leads in just 90-days


    Save Your Seat here: https://training.dacostacoaching.co.uk/webinar


    Download The Self-Running Implementation Book


    Join my Facebook group ‘The Agency Accelerator’


    Download the 'Creating A Sustainable & Profitable Agency' book






    Subscribe & Review


    Are you subscribed to my podcast yet? If you’re not, please do so to avoid missing out on any episodes!


    You can subscribe/follow on Apple, Spotify or directly from my website.


    I would be very grateful if you left me a review too as they will help other


    people to find my podcasts and it's also great to read your comments!


    Thanks


    so much.


    Rob

    • 10 min
    Interview with John Ashton Discussing The Kitchen Table Community Concept

    Interview with John Ashton Discussing The Kitchen Table Community Concept

    ​In today’s episode of the agency accelerator podcast I’m extremely excited to have John Ashton with me.


    John is the founder of copywriting agency, ‘Write Arm’, he has written a book, ‘The Kitchen Table Method’, and is also the mastermind behind the ‘Kitchen Table Community’ concept.


    Time Stamp


    01:05 John gives his thoughts on many people starting their freelance journey in 2020 


    07:24 John explains what the ‘Kitchen Table’ method is


    11:06 Why culture is so important for your business 


    14:43 How to maintain your culture as your agency grows 


    19:42 Growing an agency solely with freelancers


    24:50 What is ‘’The Kitchen Table Community’?


    32:00 John’s piece of advice to his younger self


    Useful links:


    Sign up for my FREE live Masterclass


    Download The Self-Running Implementation Book


    Join my Facebook group ‘The Agency Accelerator’


    Download the 'Creating A Sustainable & Profitable Agency' book


    The 'Kitchen Table Community'


    John's copywriting and content writing agency: Write Arm


    Subscribe & Review


    Are you subscribed to my podcast yet? If you’re not, please do so to avoid missing out on any episodes!


    You can subscribe/follow on Apple, Spotify or directly from my website.


    I would be very grateful if you left me a review too as they will help other people to find my podcasts and it's also great to read your comments!


    Thanks so much.


    Rob

    • 35 min
    Planning for a successful year ahead

    Planning for a successful year ahead

    Good riddance to 2020, I am looking forward to a happier and more balanced 2021. Let’s not take for granted all the freedoms that we had pre-2020, once we start getting them back this year – fingers crossed!


    In today’s episode, I talk about having a plan for the year, as well as putting a robust business development strategy in place so you can get a consistent pipeline of leads, prospects and new clients – and you don’t need to rely on word-of-mouth and referrals.


    Time Stamp


    01:34 Two key areas to have in place in order to take back control and get a better work-life balance


    02:00 How to get a plan in place for the year ahead 


    04:40 The 7 areas that your plan should incorporate 


    07:00 How to break down your plan into quarters 


    08:03 Breaking your quarterly strategies into a monthly plan


    08:49 The importance of your plans being dynamic 


    10:00 Why you need a consistent pipeline of leads, prospects and new customers for your plan to work 


    11:05 The foundations of creating your pipeline 






    Useful links:


    Sign up for my FREE live Masterclass


    Download The Self-Running Implementation Book


    Join my Facebook group ‘The Agency Accelerator’


    Download the 'Creating A Sustainable & Profitable Agency' book


    Subscribe & Review


    Are you subscribed to my podcast yet? If you’re not, please do so to avoid missing out on any episodes!


    You can subscribe/follow on Apple, Spotify or directly from my website.


    I would be very grateful if you left me a review too as they will help other people to find my podcasts and it's also great to read your comments!


    Thanks so much.


    Rob

    • 16 min

Customer Reviews

5.0 out of 5
7 Ratings

7 Ratings

Macstephen1 ,

Marketing is the key!

This show is a great resource for not only Agency owners, but any business owner. Listen in and grow!!

PursueYourPurpose ,

Priceless information

Rob gives extremely important advice for anyone looking to run their agency properly!

Julian Hayes II ,

Actionable advice!

Running a business is hard. Every stage presents its unique challenges and that’s one of the more valuable things that Rob and his guests bring to this podcast. It’s one thing to talk in theory, but another to talk with experience and true insights. If you’re looking to grow your agency and you’re looking for practical and highly actionable advice that you can implement right this moment—this podcast is for you.

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