Dopamine Lab

Naama
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  • Videojogos

Games are where we learn the most about people. In Dopamine Lab, Naama shares stories, lessons and surprising insights from years of studying players behavior, showing how the decisions players make inside games can help us build games, better products, better marketing and even better understanding ourselves.

Episódios

  1. -6 dias

    Why we do what we do?

    The phycological explanation behind people's behavior. 3 powerful takeaways about human behavior that can change how you think about people, products and decision making.

  2. 28/07

    The art of personalization- Part 2

    In this episode, Naama and Menahem explore the cultural nuances and motivations of Middle Eastern gamers, highlighting how personalization and cultural respect drive engagement. They discuss how AI can enhance, but not replace, human connection in gaming and marketing. keywordsgaming, cultural personalization, Middle Eastern gamers, AI in gaming, user engagement, community building, Ramadan marketing, cultural respect, game marketing strategies key topics Cultural personalization in gamingMotivations of Middle Eastern gamersRole of respect and recognition in user engagementAI as an accelerator, not a replacerCommunity building and social aspects of gamingCultural holidays as marketing opportunitiesStrategies for respecting cultural differencesInsights from conversations with gamersImpact of cultural understanding on retention and monetization

  3. 20/07

    The art of personalization- Part 1

    1/2 parts episode about how to create a different personalization

  4. 14/07

    The sardine revolution and the banana habit

    Let's talk about the sardine revolution and the banana habit. It's less than 15 minutes and full of insights!

  5. 6/07

    Welcome to the Dopamine Lab

    In the first episode of Dopamine Lab, I share how players shaped my career, the product lesson I'll never forget, and why understanding player behavior is the key to building better games

  • 5 episódios

Sobre

Games are where we learn the most about people. In Dopamine Lab, Naama shares stories, lessons and surprising insights from years of studying players behavior, showing how the decisions players make inside games can help us build games, better products, better marketing and even better understanding ourselves.

Informação

  • Autoria
    Naama
  • Anos em atividade
    2026
  • Episódios
    5
  • Classificação
    Para todos
  • Copyright
    © 2026 Naama
  • Site do programa
    Dopamine Lab
  • Fornecedor