HerBusiness

HerBusiness (Host: Suzi Dafnis)
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Your Business. Your Rules. You didn’t start your business to work around the clock, burn out, or follow someone else’s rules. This podcast is for WOMEN BUSINESS OWNERS ready to step out of the grind and build businesses that deliver FREEDOM, FULFILMENT and FINANCIAL SUCCESS — ON YOUR TERMS. Welcome to the path that has already helped tens of thousands of women break free from hustle culture and create profitable, sustainable businesses THEIR way. Welcome to the HerBusiness Podcast! I’m Suzi Dafnis, CEO at HerBusiness — the most COLLABORATIVE COMMUNITY for women growing SIX AND SEVEN-FIGURE BUSINESSES in ways that feel ALIGNED with what they truly want. Each week, I’ll share how to stop “winging it” and ditch the traditional rulebook, so you can finally design your ideal business — one that delivers consistent income and the lifestyle you love. Every. Single. Day. You’ll also hear inspiring conversations with world-class entrepreneurs, speakers, and authors — including Amy Porterfield, Gabby Bernstein, Seth Godin, Kim Kiyosaki, Danielle LaPorte, Stu McLaren, Dan Martell, and many more. If you want sustainable strategies to grow without burnout… If you want clarity around money, mindset, marketing, and offers that truly convert… If you want a waitlist of buyers without sleazy sales tactics or endless hustle… Then, you’re in the right place. Together, we’ll explore both the inner game and the outer strategies of business growth, giving you the tools to create lasting success — according to what matters most to YOU. It’s time to do business differently. Your Business. Your Rules. Grow a Business that Works for YOU!

  1. 2 DAYS AGO

    328: 4 Systems That Saved My Sanity as a Business Owner

    I used to spend countless nights firefighting problems, redoing work, and apologising to clients… until I put in place the four essential business systems that changed how I operated. In this episode of the HerBusiness Podcast, I’m sharing the four essential systems that saved my sanity as a business owner. These aren’t “nice to haves” or a checklist – they are the exact systems and structures I put in place when I was drowning in work. And I can’t wait to share them with you. Here’s What You’ll Discover in the Episode: Why essential business systems actually create FREEDOM rather than restriction, and how to reframe them so they support your creativity and joy The Customer Service System that saved me hours of answering the phone and struggling with client miscommunication The Project Planning System that transformed my team from being a self-proclaimed “last-minute dot com” into a proactive, calm, and aligned unit all working in unison The Communication System that keeps projects on track and prevents bottlenecks internally on my team (and why more meetings actually saved us time… I know – shocking!) And the single most important system you can incorporate into your life so you can lead your team and business with energy, clarity, and JOY And so, so much more… Mentioned in This Episode: The HerBusiness Network Check out our reviewer Dionne Sibly of Black Garlic & Co

    26 min

  2. 24 SEPT

    327: Grow Your Business Without Sacrificing Your Relationships – with Sharon Pope

    Running a business does NOT happen in a vacuum. As business owners, our personal lives and working lives are deeply intertwined — each affects the other. So can you grow your business without sacrificing your relationships? In this episode of the HerBusiness podcast, I’m sitting down with Life Coach and Relationship Expert Sharon Pope to explore the intersections of business and love. We’re talking through power dynamic shifts, outearning your partner, muting ambitions to ‘keep the peace’, and how to fill your own cup. If you have ever felt torn between growing your business successfully and navigating your personal relationships (because it is a struggle to balance both!), this is the episode you need. Here’s What You’ll Discover in the Episode: Why you can’t separate your “business self” from your “personal self” as an entrepreneur (even though we all certainly try!) How to prioritise yourself first, before both the business and others, so you’re never pouring from an empty cup What to do if you’re evolving in life and business… but your partner isn’t The hidden dynamics that come to play when women start outearning their partners, and how to navigate them How to have the hard, but needed, conversations that create connection rather than conflict in relationships, while running a successful business Why your business community is so crucial when your friends or your partner don’t fully understand the business journey Mentioned in This Episode: The HerBusiness Network Learn More about Sharon Pope Read Sharon’s bestselling book: Stay or Go: How to Find the Confidence & Clarity You Need to Either Fix the Struggles in Your Marriage or Move Forward without Regret Get your copy of The Big Leap by Gay Hendricks Episode 136 - Fear is Not the Boss of You, with Jennifer Allwood Check out reviewer Melanie Macoun, The Health Shift

    38 min

  3. 17 SEPT

    326: When You’ve Outgrown Your Business: How to Reignite Your Spark in Midlife

    Have you ever woken up, looked at your calendar, and thought… “I should be excited about this, but I’m just tired?” You don’t HATE your business. In fact, things are working well. On the outside, you look successful. But inside, you’re feeling disconnected (and maybe even a little resentful). This is the midlife shift so many women business owners go through, even though it is RARELY talked about. In this episode, we’re talking about what it looks (and feels) like when your spark begins to fade, why it happens after years in business, and how you can bring the joy, desire, and alignment back into your life and business without burning it all down. Here’s What You’ll Learn in the Episode:  The subtle signs that you’ve outgrown your business (or at least, your current business model) and why that does NOT mean you’ve failed Why joy should not be looked at as a “bonus”... but as the fuel that drives your creativity, energy, and growth. The 3-step Business RE:Model Framework and how to RE:Align, RE:Connect, and RE:Define your business so it feels right for the season of life you’re in NOW. Practical ways to shift your role, your offers, and your boundaries so you can feel energised again. Why reclaiming your identity and your desire is KEY to finding fulfilment in this next stage of business (and life). Mentioned in This Episode: The HerBusiness Network HerBusiness Trailblazers We’re listed in the Best Lifestyle Business Podcasts on Feedspot Check out member Sari Young of Sari’s Natural Medicine

    27 min

  4. 10 SEPT

    325: Why Putting Yourself Last is Holding Back Your Business — and How to Put Your Highest Self in Charge with Cherie Healey

    Too many women business owners find themselves stuck in business burnout… this cycle of hustling harder, putting themselves last, and wondering why it still doesn’t feel like the freedom they wanted. We are taught that the answer is doing more — when really, it’s about giving ourselves the conditions to create the energy, clarity, and self-compassion we need to lead. In this episode of the HerBusiness Podcast, I am joined by incredible leadership coach and my dear friend, founder of Siren, Cherie Healey, to talk about what it really looks like to lead from the inside out. We’re exploring how to reconnect with who you truly are, declare your desires out loud, and design a business that fuels you instead of drains you. What You’ll Discover in This Week’s Episode: Why putting yourself LAST is holding back not just your own growth, but the growth of your business How to lead from your true self instead of a place of hustle, fear, or imposter syndrome Why your desires aren’t frivolous or selfish (and why they are actually one of the smartest business decisions you can use!) How to spot the difference between flow and overflow… and why living in overflow changes everything in your business and your life Why you should make self-compassion your secret leadership superpower (without losing your grit, drive, or the ambition that got you this far) What is looks like to run a business as you SIREN self, and how that shift can change how you interact with clients, lead your team, and feel fulfilled at the end of the day I can’t wait to hear your thoughts. Email me here to share your lessons, ahas and insights. Mentioned in This Episode: The HerBusiness Network The Siren Program Cherie Healey.com

    48 min

  5. 3 SEPT

    324: 5 Practical Ways to Grow Your Confidence

    Do you ever look at another woman in business and think, “How the heck is she so confident?” The truth is, confidence is NOT something you’re born with. It is a skill you can build… as long as you build it through ACTION. In this episode of the HerBusiness Podcast, I’m walking you through 5 practical ways to grow your confidence in business. Now is the time to STOP holding back, overcome your self doubt, and finally show up as the leader your business needs. All by taking action before you feel 100% ready and start building real confidence. Here’s What You’ll Learn in the Episode of the HerBusiness Podcast:  Why we need to stop believing that confidence is something your born with… and understand the foundations of building confidence The 3 big myths about confidence that are keeping you stuck The 5 steps that I personally swear by to grow your confidence and stand in your power How to take small action that stack up into lasting confidence, even when you’re not “ready” Why action always comes before confidence (and never the other way around) Practical strategies for overcoming self-doubt and showing up in business and your industry The difference between confidence and self-worth… and what happens when you finally untangle the two Mentioned in This Episode: The HerBusiness Network

    31 min

  6. 27 AUG

    323: Want More Sales? Do These 3 Things Every Month - with Susan Bradley

    Are you pouring your heart into your products or services… but not seeing the consistent sales you want month-to-month? If you don’t know why sales aren’t coming in consistently (or you don’t know how to create a steady stream of customers), this episode is for you. Today, I’m joined by Susan Bradley, founder of the Social Sales Girls, who has helped thousands of small business owners grow their business sales and get more customers. And she is revealing the 3 things you need to do every single month to boost sales and make more money,  no matter what stage of business you’re in. Here’s What You’ll Learn in This Episode: The 3 things to focus on every month if you want consistent sales How to identify whether you have a conversion problem, an awareness problem, or a traffic problem (and how to respond to each!) How to track the right numbers in your sales funnel so you know exactly where to focus your time and energy Practical small business tips that will help you grow CONSISTENTLY month to month, without guesswork How to get clear on what’s stopping your sales and finally boost your business growth Why it’s essential to take the “mystery” out of sales and look at the numbers About Susan Bradley Susan Bradley is the founder of Social Sales Girls and the creator of the Inner Circle membership, where she teaches proven sales growth strategies to small business owners. With decades of experience in eCommerce, Susan is all about helping entrepreneurs turn “crickets” into consistent sales. Check out Susan’s resources and podcast here. Mentioned in This Episode: The HerBusiness Network Social Sales Girls  Get Free Access to Susan Bradley’s Conversion School Listen to the The eCommerce Roadmap Podcast

    36 min

  7. 20 AUG

    322: Why Your Message Isn’t Landing with Ideal Clients (and How to Start Speaking Your Dream Client’s Language)

    Do you ever feel like you’re putting so much effort into your marketing, but your messaging just isn’t connecting with your ideal clients? You’re continuing to show up. Posting daily. Creating great offers. Doing all of the “right” things. But instead of attracting your ideal clients (the ones who value your work and ready to invest)... you’re hearing crickets. In this episode of the HerBusiness Podcast, we’re breaking down exactly why your message isn’t landing and how to start speaking in your dream client’s language so you can consistently attract aligned clients without shouting louder or burning out. Here’s What You’ll Learn in this Episode:  Why trying to appeal to everyone dilutes your message and leaves you resonating with no one. How niching down helps you attract clients who are ready to work with you (and pay you what you’re worth). The fears that hold business owners back from narrowing their focus… and how to overcome them. How to reflect on your ideal client’s own words back to them so your message lands instantly (and have them say, “That’s exactly what I was thinking!” The power of painting the before and after in your marketing so clients see themselves immediately in your offers. Why focusing on vanity metrics (followers, likes, list size) keeps you stuck, and what to focus on instead. Two case studies of members inside the HerBusiness Network who completely transformed their businesses after getting crystal clear on their ideal client and refining their messaging. If you have ever asked yourself…  “Why don’t my dream client see the value of what I offer?” “Do I just need more followers or more reach before getting my ideal clients?” “What if I niche down but pick the WRONG audience??”  …Then this episode will help you finally get clarity and start creating messaging that connects. Mentioned in This Episode: The HerBusiness Network The Ultimate High-Converting Offer Blueprint (free download) NEW & UPDATED! How to Craft an Offer that Sells

    28 min

  8. 13 AUG

    321: Stories That Stir (and How to Use Them in Your Marketing!) with Monica Rosenfeld

    This week, Monica Rosenfeld of Stories That Stir joins us to dive into the power of stories, and how you can use your story to cut through the noise – be it in your emails, your social media, or out on the stage. With years of experience as a storyteller, business owner, and speaker, Monica shares exactly how women business owners can use storytelling as their most powerful marketing tool. We’re talking about using stories to attract your ideal clients, show up more confidently, and rewrite your internal narrative on this week’s episode – because YOUR story is worth telling. Here’s What You’ll Discover in the Episode:  The science behind storytelling and what exactly happens in your brain and body when you hear a story (and why that emotional connection is SO strong!) How sharing YOUR story can cut through marketing noise and help you stand out in a saturated space Why your humanity is your greatest asset, and how sharing personal stories with purpose can build instant trust and connection How to share with vulnerability WITHOUT compromising your credibility or trustworthiness Monica’s incredible story-mining tips to help you find the right stories from your life (without feeling forced to overshare!) What makes a story truly shine (from universal story structures to emotional hooks to strategic vulnerability) Hear Monica’s own journey of how the COVID lockdown inspired her to launch Stories That Stir. And so, so much more… Mentioned in This Episode: The HerBusiness Network HerBusiness Trailblazers - Join us in Crete, Greece, in October Stories That Stir Global Events Magnetic Brand Storytelling Masterclass Episode 313 - What If You Followed That Hunch? The Power of Pursuing Curiosity in Business with Valerie Khoo Reviewer - Kate Tribe - Shop

    45 min
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About

Your Business. Your Rules. You didn’t start your business to work around the clock, burn out, or follow someone else’s rules. This podcast is for WOMEN BUSINESS OWNERS ready to step out of the grind and build businesses that deliver FREEDOM, FULFILMENT and FINANCIAL SUCCESS — ON YOUR TERMS. Welcome to the path that has already helped tens of thousands of women break free from hustle culture and create profitable, sustainable businesses THEIR way. Welcome to the HerBusiness Podcast! I’m Suzi Dafnis, CEO at HerBusiness — the most COLLABORATIVE COMMUNITY for women growing SIX AND SEVEN-FIGURE BUSINESSES in ways that feel ALIGNED with what they truly want. Each week, I’ll share how to stop “winging it” and ditch the traditional rulebook, so you can finally design your ideal business — one that delivers consistent income and the lifestyle you love. Every. Single. Day. You’ll also hear inspiring conversations with world-class entrepreneurs, speakers, and authors — including Amy Porterfield, Gabby Bernstein, Seth Godin, Kim Kiyosaki, Danielle LaPorte, Stu McLaren, Dan Martell, and many more. If you want sustainable strategies to grow without burnout… If you want clarity around money, mindset, marketing, and offers that truly convert… If you want a waitlist of buyers without sleazy sales tactics or endless hustle… Then, you’re in the right place. Together, we’ll explore both the inner game and the outer strategies of business growth, giving you the tools to create lasting success — according to what matters most to YOU. It’s time to do business differently. Your Business. Your Rules. Grow a Business that Works for YOU!

Information

  • Creator
    HerBusiness (Host: Suzi Dafnis)
  • Years Active
    2010 - 2025
  • Episodes
    300
  • Rating
    Clean
  • Copyright
    © Copyright HerBusiness®
  • Show Website
    HerBusiness

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