More Than Makeup

Kellsie Bain
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More Than Makeup with Kellsie Bain — real conversations about scaling a beauty business, treating yourself like a true entrepreneur, building a powerful brand, and everything that happens behind the scenes.

  1. 18 juni

    8000 Followers in 90 Days: The Strategic Shifts Behind Leah Laviano’s Viral Growth

    I am so excited to share this episode because it is proof of what happens when you get out of your own way and step into your personal power. Today, I’m sitting down for a live mentorship graduation with the incredibly talented Leah Laviano. Three months ago, Leah was running a successful bridal team in Virginia Beach, but she felt completely lost, time-poor, and disconnected from her personal brand. In this episode, we pull back the curtain on the exact strategic shifts that took her from 14k to over 22k followers in just 90 days, how a simple Instagram handle change completely shifted her CEO mindset, and why letting go of control is the only way to scale your income without burning out. If you’ve been hiding behind your business name or letting imposter syndrome keep you from pitching to big brands, this conversation is your ultimate wake-up call. RESOURCES MENTIONED: Follow Leah Laviano on Instagram Trial Reels: A Game-Changing Instagram Strategy for Makeup Artists Listen now to "How to Land Brand Deals" Episode

    41 min

  2. 3 juni

    Live Coaching Session with Brittney Eileen Beauty

    I’m sitting down for a very special, live coaching episode with one of my brilliant mentorship students, Brittney from Brittney Eileen Beauty! We just wrapped up her three-month mentorship journey, and instead of doing our final strategy call behind closed doors, we decided to bring the coaching session straight to the microphone. Brittney is an elite bridal makeup artist out of Boston who hit that classic $150k glass ceiling and knew she wanted to scale beyond the brush. In this episode, we break down her explosive social media growth during the program, including a video that hit over 3 million views, how she navigated her first massive wave of viral internet hate, and the exact steps we took to launch her new income streams in beauty education and brand partnerships. If you're ready to see what high-level business mentoring actually looks like in real-time, grab your notebook. Connect with Brittney: Follow her on Instagram and TikTok @‌brittneyeileenbeauty. Mentorship Waitlist: Ready to be the next A-plus student? Secure your spot on the waitlist for the next cohort.

    59 min

  3. 22 maj

    Why Your Health is Your Greatest Business Asset with Darcie Powell

    I called this podcast More Than Makeup for a reason. As entrepreneurs, our health is our greatest business asset, yet so many of us in the wedding industry are running on caffeine and fumes. In this episode, I’m joined by my personal nutritionist, Darcie Powell, to talk about how to stop the 'starve and crash' cycle. We’re diving into the science of blood sugar, why your 'bridal breakfast' of black coffee is killing your energy, and how to fuel your body so you actually have a life left at the end of a wedding weekend. If you’ve ever felt like you’re hitting a wall by 2:00 PM or crashing for two days after a job, this episode is the wellness deep-dive you’ve been waiting for. Mentioned in this episode: Discount Code: Use code "MORETHANMAKEUP" for a discount on all of Kellsie’s online courses and digital products. Your Pathway To Happiness Website Your Pathway To Happiness Instagram Episode on Grief: Grieving through the bridal season Toronto Masterclass: Final spots available! Mentorship: Join the waitlist for the next high-level cohort.

    1 tim 32 min

  4. 14 maj

    From Corporate to Creative: My Career Journey

    I constantly get asked: 'Kellsie, how did your old career in corporate event planning impact the way you run your makeup business today?' The truth is, my old career built almost everything I do now. In this episode of More Than Makeup, I’m taking you down memory lane to discuss the transition from the corporate world to full-time artistry. We’re talking about the 'nudge' that tells you it’s time to quit, why your corporate skills are actually your secret weapon in the beauty industry, and how to know when you're ready to take the leap. Whether you’re currently working a 9-to-5 or you're already full-time and looking to bring more structure to your brand, this episode is a masterclass in professional evolution.   RESOURCES MENTIONED: If you're feeling that nudge, here’s my masterclasses! Mentorship Waitlist: Ready to build your own digital engine? Join the waitlist. Confidence & Imposter Syndrome Episode

    32 min

  5. 25 apr.

    Makeup Artists and Influencers: The $1,000 Collaboration Debate

    The makeup world has been noisy this week, but I’m not here for the negativity. In this episode of More Than Makeup, I’m taking the viral 'MUA vs. Influencer' debate and turning it into a high-level business masterclass. We’re moving past the $1,000 quote drama to talk about the actual strategy behind influencer marketing. I’m sharing my own experience with collaborations, how to audit your data to see what’s actually working, and why you need to stop making business decisions based on feelings. Whether you believe in paid collaborations or strictly 'pro-bono' artistry, this episode will help you understand how to use your analytics to grow your brand and your bank account. Resources: Kellsie’s Mentorship Waitlist Use code MORETHANMAKEUP for 10% off all of my online courses and masterclasses

    18 min

  6. 21 apr.

    I Lost $40,000 Last Week

    I’ve debated whether to share this, but I refuse to only show you the highlight reel. In this episode of More Than Makeup, I’m sharing the raw, unfiltered story of how I lost $40,000 in less than 24 hours. This wasn't a bad investment or a scam; it was the result of a single decision I made at 3:00 AM in a hotel room to cancel my fully booked Toronto masterclass. I’m walking you through the 'perfect storm' of logistics, the high standards I refuse to compromise on, and the reality of what it costs to prioritize your reputation over your bank account. If you’ve ever faced a crisis in your business that tested your integrity, this episode is for you. Resources: Kellsie’s Mentorship WaitlistGlobal Glam — Kellsie’s course on booking destination weddings

    24 min

  7. 16 apr.

    The Business of Virality: How Shelby Ann Bell Built a Digital Empire

    I’m sitting down in New York with the viral queen herself, Shelby Ann Bell! With 2 million followers and counting, Shelby is proof that 'overnight success' usually takes years of hard work. In this episode of More Than Makeup, we’re pulling back the curtain on the business engine behind the viral videos. We talk about her journey from a pro MUA of 10 years to a full-time creator, the reality of managing a 'parasocial' relationship with millions of followers, and why authenticity is her secret weapon. If you’ve been wondering how to turn views into a sustainable business while staying true to your artistry, this conversation is for you.   Mentioned in this episode: Follow Shelby: @‌shelbyannbell on TikTok and Instagram for the best beauty vibes. Mentorship Waitlist: Ready to build your own digital engine? Join the waitlist.

    1 tim 8 min

  8. 3 apr.

    Building A Million Dollar Makeup Business with Selena Marchand

    I’ve been following Selena Marchand since 2022, and today I finally get to sit down with her in person! In this episode of More Than Makeup, we are tackling the one thing most artists are terrified of: getting in front of the camera. Selena is a testament to the fact that it is never too late to start; she didn't even start posting her face until three years ago, and now she's building a digital empire. We’re breaking down the shift from being a 'service provider' to a 'content creator,' how to handle the fear of judgment, and the exact strategies for going viral in 2026. If you feel like you’ve 'missed the boat' because you're in your 30s or you're scared to show your personality, this episode is the kick in the pants you need to start posting. Mentioned in this episode: Follow Selena Marchand: Check out her incredible journey and tips on Instagram. Mentorship: Join the waitlist for the next high-level cohort.

    56 min
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Om

More Than Makeup with Kellsie Bain — real conversations about scaling a beauty business, treating yourself like a true entrepreneur, building a powerful brand, and everything that happens behind the scenes.

Information

  • Skapad av
    Kellsie Bain
  • Aktiva år
    2025 - 2026
  • Avsnitt
    24
  • Åldersgräns
    Vuxet innehåll
  • Copyright
    © Kellsie Bain
  • Programmets webbplats
    More Than Makeup

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