We Have A Meeting

We Have A Meeting

Every week, Jack Frimston and Zac Thompson from We Have A Meeting chat with brilliant entrepreneurs about sales, mindset, marketing, and everything in between. It’s smart, human, and full of ideas you can actually use. Tune in for sharp conversations, fresh perspectives, and a few laughs along the way.

  1. 16/12/2025

    Do This in the First 10 Seconds to Win More Deals

    What if everything you’ve been taught about sales is wrong? In this episode of We Have A Meeting, we sit down with Lee Salz, bestselling author, sales management strategist, keynote speaker, and the global expert on differentiating what and how you sell. If your team is losing deals, getting ghosted, discounting to win business, or struggling to stand out, this conversation will flip your understanding of selling on its head. Lee reveals why most companies don’t have a closing problem - they have an opening problem. He breaks down the real reason prospects stall, the secret to personalisation that gets 82% of executives to take meetings, and why “discovery calls” must die. You’ll learn how to run a first meeting that actually moves deals, how to create emotional engagement with “empathetic expertise,” and why failing to differentiate means one thing: dropping your price. If you want to sell at higher margins, win more deals, and stop chasing prospects who will never buy, this is the episode you can’t afford to miss. In this episode: • The #1 mistake salespeople make in first meetings • Why discovery calls fail - and how to run a true consultation • The emotional drivers behind decision-making • How to differentiate without sounding like every competitor • The pain vs. problem framework (and why most reps stop too early) • How to secure next steps without being ghosted • Using AI and ChatGPT for smarter personalisation • The storytelling structure that makes you unforgettable If you want to sell more without lowering your price - start here. Buy our book: https://amzn.eu/d/5MXG94J

  2. 15/12/2025

    The First-Meeting Mistake Killing Your Pipeline: Lee Salz

    Buy our book: https://amzn.eu/d/5MXG94J In this episode of We Have A Meeting Podcast, world-renowned sales strategist and keynote speaker Lee Salz uncovers the REAL reason deals stall, prospects ghost, and pipelines fall apart and it has nothing to do with closing. Lee breaks down the psychology of a first meeting, why “discovery” is killing your deals, and how high-performing sales reps differentiate themselves without dropping price. If you’ve ever heard: “We’ll get back to you.” “We need to think about it.” “Your price is too high.” …then this episode will change the way you sell forever. You’ll learn: ● Why closing isn’t your problem: opening is ● How to transform discovery into a consultation ● The questions that pull emotion (and real urgency) out of prospects ● Why personalisation drives 82% of executive meetings ● How to create memorable stories that differentiate your solution ● The simple test that tells you whether a deal is real ● The exact line to revive stalled deals (“I’m confused…”) Lee also shares insights from his bestselling book The First Meeting Differentiator and gives away tactical frameworks you can implement on your NEXT call. If you want more meetings, better conversions, and fewer ghosted opportunities - hit subscribe. Lee Salz Resources: First chapter + bonuses: firstmeetingbooking.com First Meeting Differentiator Book: https://amzn.eu/d/irrQ8XS Full podcast out tomorrow at 5pm. Subscribe for weekly episodes with the top minds in sales and business.

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Every week, Jack Frimston and Zac Thompson from We Have A Meeting chat with brilliant entrepreneurs about sales, mindset, marketing, and everything in between. It’s smart, human, and full of ideas you can actually use. Tune in for sharp conversations, fresh perspectives, and a few laughs along the way.

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