ThePodcastHost

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Channel • 6 Shows

Business

Business

Updated weekly
Health & Fitness

Health & Fitness

Updated weekly
Mental Health

Mental Health

Twice-a-week series
Design

Design

Series
Astronomy

Astronomy

Updated 19/11/2018
Entrepreneurship

Entrepreneurship

Updated 29/08/2016

22 Jun

Podcast Trailers, Cover Art, & Missed Growth Opportunities, with Arielle Nissenblatt

Whether we like it or not, potential listeners are judging our podcasts on our artwork before they've even hit play. Some even decide not to hit play, based on the artwork alone. So what can we do about it? We could start by asking Podcast Hall of Famer and EarBuds Podcast Collective founder Arielle Nissenblatt for some pointers. She's presented to rooms full of podcasters on the dos and don'ts of cover art, and she recently wrote about it, too, in her Podcast Plunge newsletter. And while she's here, how about a look at our trailers? That's another area that Arielle is passionate about (she literally runs a Podcast Trailer Podcast) and notices a lot of missed collaboration opportunities on this front. Let's see what we can do about it! Also Mentioned How to Start a Podcast in 2026Rephonic's 3D GraphPlayer FMMillion PodcastsCanva
13 Apr

"Authenticity" Is Just Lack of Effort? (And Other Hot Takes)

Does agreeing too much make for boring conversations? Will your podcast fail if you don't listen to other shows? And does the definition of a podcast really matter? We tackle these hot takes and more on this week's Podcraft. It was a fun yet thought-provoking chat, and we're really enjoying the new format. Here's the full list: No one cares what microphone you ownAuthenticity is just a lack of effortYou should challenge your guests moreYou should stop worrying about trying to reach Gen ZYou need to be a podcast listener to be a good creatorIf you don't listen back to your episodes, no one else willAgreeing too much is boringThe definition of a podcast doesn't really matter Podcraft is brought to you by Alitu and The Podcast Host
6 Apr

Do Podcast Ads Do More Harm Than Good?

Back in November, our Independent Podcaster Report found that only 15% of creators were actively monetising their shows. Of those that did, the majority were running ads and sponsorship. If you missed it, the full report is here. This week on Podcraft, we got into the thornier side of that: can ads erode audience trust? Are they an annoyance? And how many is too many? We picked apart some other claims, too: AI voices will become indistinguishable from real hostsOne viral clip can change everythingYouTube rewards podcasters more than podcast apps doIf you don't have 5+ hours a week, don't start a podcastYour podcast idea isn't uniqueIf you're not getting feedback, your podcast isn't memorable Podcraft is brought to you by Alitu and The Podcast Host
27/12/2024

Ultimate Podcaster Time-Saving Tips (Classic Episode)

Do you ever find yourself thinking, "I have so much time to work on my podcast, I struggle to even fill it"? No? Well, let's see what we can do about that, then. Here are nine great podcasting time-saving tips for you to try out. Batch recording Use fewer tools Do fewer things Don't multitask (and, time block) Click/MEE editing Speeded-up editing Use templates Utilise dynamic ads Automate and outsource wherever possible
30 Mar

Does "Owning Your Audience" Confuse Reach With Trust?

If you build an audience on a third-party platform, it's often said that you don't "own" that audience. But does this miss the point of what an audience actually is? That's just one of the discussion points this week as we continue our 'agree or disagree?' journey through podcasting. Are Solo podcasts harder to grow than interview shows?Are interviews the laziest form of podcasting?Is owning your email list more important than growing your podcast?Will AI replace most podcast editing within 2 years?If you let AI write for you, will you lose the ability to write?Are long-form podcasts dying?Does consistency matter more than quality?If your podcast isn’t growing, is it your fault? Podcraft is brought to you by Alitu and The Podcast Host
16 Feb

The Advice We Needed When We Had 7 Listeners (Classic)

Our indiepod legends have given us many insights, tips, and words of advice this season. They're speaking from positions of authority and experience, but they didn't get there overnight. On the final episode of Season 20, we'll dig into what they wish they'd known before they started and ask about some mistakes they see new podcasters make. Podcraft is brought to you by Alitu and The Podcast Host
12 Jan

Using Copyrighted Music or TV/Radio Clips in Your Podcast

Can you legally use music, TV clips, or radio audio in your podcast, or is it a fast track to takedowns and trouble? In this episode, we unpack how copyright actually works for podcasters. What fair use really means, why it is a legal defence rather than permission, and where creators most often get caught out. We look at the practical risks, including automated copyright detection, platform removals, and takedown requests from rights holders. A quick note before you listen: we are not lawyers. This episode is based on our experience and understanding of how copyright is applied in practice, not legal advice. If you plan to rely on a fair use defence, you should understand the risks involved and make that call deliberately. Our conversation also widens into modern podcasting workflows. We discuss why video podcasts still need to work as audio-first shows, how many “video listeners” are actually listening in the background, and how relying on visuals can quietly break the experience for most of your audience. Mentioned Where to Get Podcast MusicThe Maono PD200W Hybrid Mic (affiliate link)The One Essential Rule Video Podcasters Can't IgnoreGuardian piece on some video podcasts making for bad audio experiences Podcraft is brought to you by Alitu and The Podcast Host
6 Feb

How to Sell Audio-First Podcasts to Potential Sponsors in 2026

On last week's episode of Podcraft, we agreed that sponsorship was broadly overrated for the average indie creator. But... that doesn't mean it isn't the right fit for you. Maybe you podcast within a specialist hobby, professional field, or enthusiast community. In many niches, sponsorship fits naturally because you're talking about certain tools, products, or services anyway. Getting paid for those endorsements can help support your work without any disruption to your content. It's only a matter of reaching out and asking. But that's the tricky part. Does the person you speak to understand the power of audio? And do they want to make a split-second decision based on comparing your download numbers to the social media metrics of your average "influencer"? On this quick episode of Podcraft, I run through what I learned after creating a 2026-proof media kit for my own hobby podcast. If you're even considering sponsorship, I think you'll get a lot from it... Podcraft is brought to you by Alitu and The Podcast Host
9 Mar

4 Simple Ways to Track Podcast Ad Performance

How do you know if your podcast sponsorships are actually driving results? Here are four practical ways to track listener engagement and show sponsors what’s really working. These tips make it easier to prove value, strengthen partnerships, and grow your show’s revenue! Mentioned Alitu: The Podcast MakerGoogle Campaign URL Builder
2 Feb

What’s Underrated, What’s Overrated in Podcasting (And Why)

Which podcasting best practices are actually worth your time, and which ones are overhyped? In this episode, we take a deliberately opinionated look at common podcasting advice, tools, and assumptions, and decide whether each one holds up in practice. Good mic technique - underrated or overrated?Written podcast descriptions - underrated or overrated?Podcast show notes - underrated or overrated?High bitrates and lossless audio - underrated or overrated?Short video clips for social - underrated or overrated?Researching guests and planning out interviews - underrated or overrated?"Celebrity" guests - underrated or overrated?Podcast sponsorship - underrated or overrated?Intro music - underrated or overrated?Hiring a podcast editor - underrated or overrated? We also tackle a thoughtful listener question on how to relaunch a podcast with existing episodes. The answer outlines a practical two-week sprint focused on SEO, guest sharing, collaborations, email lists, and early momentum, without relying on social media. Mentioned Beamly Podcast Subscriptions & Memberships PlatformRephonic GraphHow to Title Your EpisodesSCALE: Podcast Growth FrameworkHow to Write a Great Podcast DescriptionHire a Podcast ProducerKit vs Beehiiv for Email Newsletters Podcraft is brought to you by Alitu and The Podcast Host

We're not only teachers, we're creators too! This is our network of shows, from our flagship Podcraft series, to experimental shows like FantasAI. Check out what we make, here, and if you want to learn to do it yourself, listen to Podcraft to find out how.

Website

ThePodcastHost

Top Shows

Podcast Trailers, Cover Art, & Missed Growth Opportunities, with Arielle Nissenblatt

"Authenticity" Is Just Lack of Effort? (And Other Hot Takes)

Do Podcast Ads Do More Harm Than Good?

Ultimate Podcaster Time-Saving Tips (Classic Episode)

Does "Owning Your Audience" Confuse Reach With Trust?

The Advice We Needed When We Had 7 Listeners (Classic)

Using Copyrighted Music or TV/Radio Clips in Your Podcast

How to Sell Audio-First Podcasts to Potential Sponsors in 2026

4 Simple Ways to Track Podcast Ad Performance

What’s Underrated, What’s Overrated in Podcasting (And Why)

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