Lindsey Talks Tech

Lindsey Aleson

Welcome to Lindsey Talks Tech, a podcast about using tech to simplify, systematize, and automate your business so you can save hours each week. You didn't start your own business to work all the time right? Well if you dream of having a business that allows you the freedom to work when you want, where you want, and on what you want, then you are in the right place. This podcast is where I get raw and real about what it’s like to run an online business, the success and struggles along the way, as well as my top tips, lessons, and strategies I’ve learned from my own journey and working on hundreds of clients’ businesses.

  1. 11 HR AGO

    The Money Is Already There: You’re Just Not Collecting It

    What if you don't actually need more leads? In this episode, Lindsey breaks down why most service providers are losing revenue not from a lack of visibility, but from gaps in their follow-up and conversion process. If you're getting inquiries, having conversations, or seeing engagement but not closing clients, this one is for you. In this episode, you'll learn: Why getting more leads won't fix a leaky conversion processThe three places money quietly slips through the cracks in your businessWhy most people don't say no — they just go silent (and what to do about it)How follow-up is a system, not a personality traitWhat a simple, non-pushy follow-up sequence actually looks likeHow tools like Kit and Dubsado can support your follow-up without overcomplicating your techEpisode Timestamps: 00:00 — The money is already in your business01:00 — Why most service providers don't need more leads02:00 — The three places revenue quietly slips away05:00 — Follow-up is a revenue skill, not a personality trait07:00 — What a simple follow-up system looks like08:00 — Before you chase more visibility, ask yourself thisResources Mentioned: 📥 Inbox to Income Free Guide — Lindsey's free guide to streamlining your follow-ups, automating where it makes sense, and building a system that converts interest into clients - https://www.lindseyaleson.com/inbox-to-income🛠 Dubsado — CRM tool for follow-up workflows - https://www.lindseyaleson.com/dubsado (aff link)📧 Kit — Email marketing platform for automated follow-up sequences - https://www.lindseyaleson.com/kit (aff link)Support the show Thanks for listening. Come hang out with me on Instagram.

    10 min
  2. 29 APR

    Behind the Scenes: How I'd Prep Any Business for a Booking Surge

    If more clients showed up tomorrow, would your business be ready — or would it feel a little chaotic? In this episode, Lindsey breaks down exactly how she'd prep any business for a booking surge: what to lock in first, what systems to stabilize, and what to intentionally leave alone (at least for now). This one's going to shift the way you think about growth. In this episode, you'll learn: Why more clients don't fix your business — they reveal what's not workingThe 3 things that need to be crystal clear before you promote anything (your offer, your next step, and your timeline)Which systems to stabilize first so you're not overwhelmed when bookings pick upWhy onboarding is one of the first places things break under pressure — and how to get ahead of itWhat Lindsey would intentionally not touch when prepping for a surge (and why)Why simple, stable systems will always carry you further than complicated, half-built onesEpisode Timestamps: 00:00 — If clients flooded in tomorrow, would you be ready?01:00 — Welcome + why more clients reveal what's broken02:00 — Step 1: What to lock in before you promote anything03:00 — Your next step, your timeline, and why clarity reduces hesitation04:00 — Step 2: The systems to stabilize first05:00 — Onboarding: contracts, invoices, welcome communication + tools like Dubsado06:00 — Task & delivery management (and why Lindsey uses ClickUp even solo)07:00 — Step 3: What to intentionally NOT touch yet08:00 — Why complex automations can wait09:00 — The bigger picture: clarity first, then systems, then growth10:00 — What happens when your backend is clear and stable11:00 — A sneak peek at the next episodeResources Mentioned: Dubsado — CRM tool for contracts, invoices, and client communication - https://www.lindseyaleson.com/dubsado (aff link)ClickUp — Project management tool for tracking client work and internal tasks - https://www.lindseyaleson.com/clickup (aff link)Support the show Thanks for listening. Come hang out with me on Instagram.

    12 min
  3. 22 APR

    Email Isn't Dead. Your Follow-Up Is.

    If you've ever said "email just doesn't work anymore" — this episode is for you. Because the truth is, email isn't the problem. Your follow-up system (or lack of one) probably is. In this episode, Lindsey breaks down why one email is never enough, what actually moves people forward, and the simple framework that turns email from a guessing game into a real business system.  In this episode, you'll learn: Why most business owners don't have an email problem — they have a follow-up problemThe real reason people don't reply to your emails (hint: it's not about your offer)The four things that actually move people forward through emailThe difference between broadcasts, sequences, and conversations — and when to use eachWhy sequences are the most missing piece in most email strategiesWhy email is still one of the most powerful tools for bookings and sales (no algorithm required)How to follow up consistently without ever feeling pushy or ickyEpisode Timestamps: 00:00 — If email feels like it's not working, start here01:00 — The real follow-up problem most business owners have02:00 — Why timing matters more than your message03:00 — What actually moves people forward with email07:00 — Breaking down email types: broadcasts, sequences & conversations12:00 — Why conversations are the most overlooked piece13:00 — Why email is the backbone of business (and social media isn't)15:00 — The tool is not the strategy — and what that means for youResources Mentioned:  Kit (formerly ConvertKit) — Lindsey's email marketing platform of choice - https://www.lindseyaleson.com/kit (aff link)Dubsado — mentioned for service providers using a CRM with automated email workflows - https://www.lindseyaleson.com/dubsado (aff link)Support the show Thanks for listening. Come hang out with me on Instagram.

    17 min
  4. 15 APR

    What Being “Booked & Ready” Actually Means (It’s Not Just More Clients)

    More clients sounds like the dream — but what happens when the clients come and your business isn't ready to hold them? In this episode, Lindsey breaks down the difference between being booked and being booked and ready, and why your systems matter just as much as your sales. In this episode, you'll learn: Why being booked without systems leads to overwhelm, burnout, and dropped ballsThe two versions of "booked" — and which one actually feels goodWhy readiness isn't about confidence, it's about infrastructureWhat a business that's truly ready for clients actually looks likeThe five things you need in place to be booked and supportedEpisode Timestamps: 00:00 — Being booked isn't enough if your business can't support the work01:00 — Welcome & why "booked" alone isn't the goal01:30 — Booked without boundaries vs. booked with systems03:00 — Readiness is infrastructure, not confidence03:45 — What changes when your business is actually ready04:00 — Why more clients expose what's not working04:45 — What being booked and ready actually looks like05:30 — The free Booked & Ready Challenge (April 21–23!)Resources Mentioned: Free Booked & Ready Challenge — Join Lindsey for 3 days covering how to package yourself to book clients, set up a clear booking system, and show up to get seen. 📅 Happening April 21–23 — grab your spot!Support the show Thanks for listening. Come hang out with me on Instagram.

    7 min
  5. 8 APR

    The Booking Bottlenecks Costing You Clients (And How to Fix Them Fast)

    If you're getting inquiries, having great conversations, and maybe even jumping on calls — but people still aren't booking — you don't have a visibility problem. You have a bottleneck. In this episode, we're zooming in on your booking process to find exactly where things are breaking down and what you can do to fix it fast. Because the good news? Most of these bottlenecks are small, and they're totally fixable. In this episode, you'll learn: The three main places where potential clients drop off in your booking processHow to tell which bottleneck is actually costing you clientsSimple fixes for each stage — before the call, after the call, and in the follow-upWhy you don't need a complex funnel — just speed, clarity, and consistencyHow tools like Dubsado can support a smoother booking experience (when the process already makes sense)Timestamps: 00:00 — If you're getting inquiries but not bookings, here's why01:45 — Bottleneck #1: Before the call (and why people don't take the next step)03:00 — A real client example: cleaning up a friction-filled booking process04:15 — Bottleneck #2: After the call (why people ghost even when the call went great)05:30 — Bottleneck #3: The follow-up gap (and why one follow-up isn't enough)06:45 — How to find YOUR drop-off point07:30 — The three things you actually need: speed, clarity, and consistency08:15 — How Dubsado supports a clear booking process08:45 — The Booked and Ready Challenge (April 21–23!)Resources Mentioned: Booked and Ready Challenge — Join Lindsey April 21–23 to fix the parts of your booking process that are quietly costing you clients. >> https://www.lindseyaleson.com/booked-and-ready-challenge/ Dubsado — The CRM Lindsey uses and recommends for streamlining contracts, invoices, and client onboarding. >> https://www.lindseyaleson.com/dubsado Support the show Thanks for listening. Come hang out with me on Instagram.

    10 min
  6. 1 APR

    Why “More Visibility” Isn’t the Fix If You’re Still Not Getting Booked

    If you’ve been telling yourself you just need to be more visible—but you’re still not getting booked—this episode is for you. Because more visibility isn’t always the solution. In many cases, it’s actually masking the real problem. In this episode, we’re breaking down why showing up more won’t fix a broken booking process, the difference between being visible and being bookable, and what actually turns attention into paying clients. If your content is getting seen but not converting, this is the shift you need. In this episode, you’ll learn: Why more visibility isn’t always the answer (and can actually make things worse)The difference between being visible vs. being bookableWhat a “visibility without pathway” problem looks like in your businessThe three things you actually need to turn attention into clientsWhy clarity and structure matter more than posting more contentHow to think about your business differently than an influencer modelTimestamps: 00:00 – Why “more visibility” might not be your real problem01:00 – The uncomfortable truth about showing up consistently02:00 – The “visibility without pathway” problem03:00 – Visible vs. bookable (and why they’re not the same)04:00 – What actually converts attention into clients05:00 – Why more visibility can make things worse06:00 – The real fix: structure over more content07:00 – The question you should be asking instead08:00 – How to turn visibility into revenue08:45 – Invitation to the Booked & Ready Challenge09:30 – Final takeaway: you don’t need more eyesResources Mentioned: Booked & Ready Challenge: https://www.lindseyaleson.com/challengeSupport the show Thanks for listening. Come hang out with me on Instagram.

    10 min
  7. 25 MAR

    If I Had to Rebuild My Systems From Scratch (What I’d Do First)

    If you had to rebuild your business systems from scratch, where would you actually start? In this episode, I’m breaking down exactly what I would do first, what I would intentionally not focus on right away, and where I see most service providers waste time when it comes to systems. Because here’s the truth: messy systems aren’t usually a tech problem—they’re a clarity problem. This episode will walk you through a simple, strategic sequence to rebuild your systems in a way that actually supports your business (instead of overwhelming it). In this episode, you’ll learn:  Why starting with tools is the biggest mistake you can make  The key clarity questions to answer before building anything  How to map your real client journey (not the “perfect” one)  What you should actually document—and what you can skip  What to intentionally delay (even if it’s popular)  Where most service providers waste time when rebuilding systems  When it actually makes sense to bring in tools and automationEpisode Timestamps: 00:00 – What I’d do if I had to rebuild my systems from scratch01:00 – Why clarity comes before tools02:00 – Step 1: Define your offers, capacity, and goals02:45 – Step 2: Map your real client journey03:45 – Starting with bare bones systems (not perfection)04:30 – Step 3: Document only what repeats05:00 – Step 4: What I would intentionally delay06:00 – Step 5: Where most people waste time07:15 – Step 6: When to bring in tools and automation08:00 – Why this sequence actually works08:45 – A simple starting point if you’re feeling stuckResources Mentioned: The 15-Minute Systems AuditEpisode 3: Why Your Systems Aren’t Working (And It’s Not A Tech Problem)Episode 12: Your Tools Aren’t he Problem (But Your Expectations Might Be)Support the show Thanks for listening. Come hang out with me on Instagram.

    11 min
  8. 19 MAR

    The Calm Business Framework: How Systems Reduce Decision Fatigue

    If your workdays leave you feeling mentally exhausted—even when you didn’t “do that much”—you’re not alone. The problem usually isn’t your workload… it’s the number of decisions your business is asking you to make. In this episode, we’re breaking down how decision fatigue actually shows up in your business (hint: it’s not just a mindset issue), and how your systems play a much bigger role than you think. I’m also introducing my Calm Business Framework—a simple way to use systems to reduce mental load, create predictability, and protect your energy… without adding more tools or complexity. Because a calm business isn’t about doing less. It’s about deciding less. In this episode, you’ll learn: Why burnout is often caused by decision fatigue—not just overworkingHow mental load shows up in your systems, tools, and daily workflowsThe hidden cost of relying on memory to run your businessWhat the Calm Business Framework is and how it supports youHow systems reduce re-deciding, create predictability, and protect your energyWhy adding more tools often makes things worse (not better)How to build a business that feels lighter, without sacrificing structureTimestamps: 00:00 – Why you feel exhausted even when you didn’t do much01:00 – Mental load isn’t just mindset—it lives in your systems02:00 – What decision fatigue actually looks like day-to-day03:00 – The hidden stress of running your business from memory03:30 – Introducing the Calm Business Framework04:00 – How systems reduce re-deciding04:45 – Why predictability creates calm05:15 – Systems as protection for your time and energy05:45 – Why more tools ≠ more calm06:30 – Finding alignment instead of adding complexity07:00 – Systems create freedom, not restriction07:30 – Systems are about care, not controlSupport the show Thanks for listening. Come hang out with me on Instagram.

    9 min

About

Welcome to Lindsey Talks Tech, a podcast about using tech to simplify, systematize, and automate your business so you can save hours each week. You didn't start your own business to work all the time right? Well if you dream of having a business that allows you the freedom to work when you want, where you want, and on what you want, then you are in the right place. This podcast is where I get raw and real about what it’s like to run an online business, the success and struggles along the way, as well as my top tips, lessons, and strategies I’ve learned from my own journey and working on hundreds of clients’ businesses.