Greenlight

Digital marketing podcasts

Greenlight is a multiple award-winning digital marketing agency that designs, builds, deploys and measures marketing solutions and campaigns across Search, Social, Display, Mobile, eCommerce, and more, with the unwavering objective of achieving dramatic growth for its clients. Greenlight promotes brands and products in 29 languages and 32 territories on behalf of such clients as diverse as ghd, Dixons Carphone, Superdry, Laura Ashley, Millennium Hotels & Resorts, Hiscox, Footasylum and many more.

集數

  1. Greencast on turning challenges into opportunities during volatile times with Angie Knibb

    2018/06/07

    Greencast on turning challenges into opportunities during volatile times with Angie Knibb

    Angie Knibb, Head of Paid Search, sits down to discuss how volatile and uncertain times impact paid media, with a particular focus on the challenges posed by Brexit, and the opportunities for marketers to seize in order to flourish.

    10 分鐘

  2. 2018/01/19

    Greencast on what creativity in marketing looks like today with Matt Garbutt

    Matt Garbutt, Creative Director, sits down to discuss whether everyone should be considered as an extension of the marketing team, if we should now be creating content with customers, and if all creative marketers need to think like entrepreneurs to succeed.

    8 分鐘

  3. 2017/12/11

    Greencast on how to cut through the festive noise with your content marketing with Bogdan Marinescu

    Bogdan Marinescu, Digital PR & Outreach Specialist at Greenlight, joins us to discuss strategies and guidance to ensure your Christmas content marketing campaign cuts through the festive noise. Read his dedicated article here: http://bit.ly/2jDN6bE

    8 分鐘
  4. Greencast on planning and buying in TV advertising with Ian Lomas and James Wilkins from RP2 Global

    2017/11/14

    Greencast on planning and buying in TV advertising with Ian Lomas and James Wilkins from RP2 Global

    Ian Lomas, Deputy Managing Director at RP2 Global, and James Wilkins, Media Planning Consultant, recently sat down with us to explain the importance of TV advertising, how it’s planned and bought, and how it can marry with digital activity in the form of digital TV campaigns. They pull on key factors to consider when it comes to TV advertising strategy, and draw on recent successes to highlight its relevance today.

    9 分鐘
  5. Greencast on digital transformation with Tom Gathern from Furniture Village

    2017/10/10

    Greencast on digital transformation with Tom Gathern from Furniture Village

    Tom Gathern, Technical Project Manager at Furniture Village, joins us to discuss the digital transformation journey Furniture Village has been going through over the last two years, and the decisions and factors that have gone into that process.

    8 分鐘
  6. Greencast on preparing for Christmas with Angie Knibb

    2017/10/10

    Greencast on preparing for Christmas with Angie Knibb

    Angie Knibb, Head of Paid Search at Greenlight, sits down to discuss the challenges and pitfalls that brands are hit with in the run up to Christmas and what they can do to overcome them.

    7 分鐘
  7. Greencast on Google shopping with Angie Knibb & Warren Cowan

    2017/05/25

    Greencast on Google shopping with Angie Knibb & Warren Cowan

    Angie Knibb, Head of Paid Search at Greenlight, joins Warren Cowan, CEO of FoundIt!, to discuss how Google Shopping can drive relevant traffic to your site and how to help those users find what they’re really looking for once they land there.

    8 分鐘
  8. Greencast on offline events, with Evelina Jankauskyte, Events and Outreach Coordinator

    2017/04/11

    Greencast on offline events, with Evelina Jankauskyte, Events and Outreach Coordinator

    Evelina Jankauskyte, Events and Outreach Coordinator at Greenlight Digital discusses the importance of setting online KPIs for offline events. As well as monitoring digital results for offline events, Evelina discusses key trends that we’ll be seeing in the events industry this year and how running events should be an integrated process.

    8 分鐘
  9. Greencast on content marketing with Rowan Evans, Head of Innovation

    2017/02/20

    Greencast on content marketing with Rowan Evans, Head of Innovation

    Rowan Evans, Head of Innovation at Greenlight Digital discusses how brands have been shaping their digital presence and image online within today’s fast-moving digital and political landscape, referencing some recent examples to showcase how brands respond and react to such shifts. Rowan also considers brands that are getting contextual marketing right and are working in a way that’s relevant and meaningful to their audiences without being too intrusive.

    7 分鐘
  • 共 9 集

簡介

Greenlight is a multiple award-winning digital marketing agency that designs, builds, deploys and measures marketing solutions and campaigns across Search, Social, Display, Mobile, eCommerce, and more, with the unwavering objective of achieving dramatic growth for its clients. Greenlight promotes brands and products in 29 languages and 32 territories on behalf of such clients as diverse as ghd, Dixons Carphone, Superdry, Laura Ashley, Millennium Hotels & Resorts, Hiscox, Footasylum and many more.

資訊

  • 創作者
    Digital marketing podcasts
  • 活躍年代
    2017年 - 2018年
  • 集數
    9
  • 年齡分級
    兒少適宜
  • 版權
    © All rights reserved
  • 節目網站
    Greenlight