Presentation Thinking

GhostRanch Communications
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Mikey and Molly have been beckoned by the gods to become legendary storytellers — a call impossible to refuse. Join our heroes as they dive deep down the rabbit hole, documenting their findings as they scour all industries and disciplines in search of outside insights, inside outlooks, and, well, anything and everything there is to know about the making (and delivery) of better presentations. This is Presentation Thinking™ Brought to you by www.GhostRanch.com — b2b marketers' partners in Presentation Excellence AND www.StoryCamp.com — A soft skills symposium in Park City, July 23-24, 2025

  1. 6 天前

    #221. How to measure GTM messaging

    When it comes to messaging, every marketer is familiar with the following concepts: alignment, adoption, and performance. But just how well your messaging gets adopted and how well it's performing with your audience is tricky to measure. Those are the questions that Austin Webb is after as a Co-Founder of Troupe.ai.  A “messaging attribution and success engine,” Troupe seeks to “know the ROI of your story” by quantifying go-to-market messaging for the most clarity and success. Austin joins Mikey on the pod to chat about what’s changed in our approaches to messaging, customer touchpoints, the future of messaging guides, and his new eBook, Closing the B2B Messaging ROI Gap. This is an episode for: strategists, product marketers, and the entire GTM team. What’s in the Spice Cabinet? Need help with GTM messaging? Check out Troupe.ai Follow Austin on LinkedIn Check out the eBook! Closing the B2B Messaging ROI Gap Sales deck pet peeve?  “Sales decks that get changed in local environments by one rep…a symptom of lack of adoption!” Book recco? Simplify: Do 50% More with 50% Less by Jim VandHei, Mike Allen, & Roy Schwartz What’s Austin’s walkout song? How Do You Like Me Now - The Heavy

    #221. How to measure GTM messaging

  2. 10月1日

    #220. World-building on a walking tour

    We might say that Kara Zeiberg is a tour de force…of giving historical walking tours on Boston’s Freedom Trail!  Have you ever considered how much world-building goes into a walking tour? Facilitating a group of wayward tourists through bustling Boston streets already presents tricky logistics. Presenting along the way, telling true and engaging stories—all while IN CHARACTER dang near deserves a presentation award! Seasoned tour guide Kara Zeiberg joins the pod to discuss how she fell into such a niche career and how it’s sharpened her storytelling and presentation skills in ways most B2B folks never have to consider.  From underdog anecdotes from our country’s unsung heroes to iconic stops along Boston’s Freedom Trail, Kara has a story for everything—and some fabulous world-building advice as her colonial character, “Thankful Rice.”  This is an episode for: the theater kids, people building immersive experiences, and anyone that has to practice presenting in tricky situations.  What's in the Spice Cabinet? Where to find Kara (and book a tour!) The Freedom Trail Boston reccos?  Beantown Pub - bite downtown The Green Dragon - drinks! Cheers (formerly Bull and Finch) - the Cheers bar A few of Kara’s fave historical icons… Phillis Wheatley Elizabeth Arden Walkout song?  Ragdoll - Aerosmith Why does Kara think people remember information so much better through story? People are always looking for what brings you from point A to point B, you know, something that drives that line through…Absolutely everything should have a narrative so that people can follow it through because that's what people are looking for.

    #220. World-building on a walking tour

  3. 9月21日

    #219. Nolan Haims wants your presentation to pack a punch

    As a co-host of The Presentation Podcast, one of the original inspirations for starting our own pod, Nolan Haims is like a “Founding Father” to us.  The Microsoft PowerPoint expert, data storyteller, and seasoned coach joins Mikey for a conversation around how to communicate as much as possible within short time windows and shrinking attention spans.  With 10+ years’ coaching experience (and a former career as a magician!!), Nolan employs fantastic exercises to teach memorable data visualization lessons. From his “one second chart” to studying the original Casa Blanca movie poster to simply emphasizing that people don’t take away enough in their slides (get friendly with that delete button!).  Whether you’re struggling to edit a deck or a graphic designer trying to maintain their edge, Nolan wants to help you guide your audience. This is an episode for: graphic designers, anyone working through a deck, and the data viz nerds. What's in the Spice Cabinet? Where to find more of Nolan: Nolan Haims Creative The Presentation Podcast PowerPoint Pet Peeve? “Too much content. Slides that aren’t glance-able. And slides that draw your audience’s attention away from you.” Favorite speaker? Steve Jobs - “My favorite of his was the Macbook Air launch where he pulled the computer out of an envelope.” Book reccos? Good Charts - Scott Berinato What’s Nolan’s walkout song? You Make My Dreams - Hall & Oates

    #219. Nolan Haims wants your presentation to pack a punch

  4. 9月11日

    #218. What’s the shape of “The Odyssey”?

    When Christopher Nolan released his latest film, “The Odyssey”, this summer, there was much discourse (too much?) about its historical accuracy, its casting, and how it held up against Homer’s beloved 3000 year-old epic. For us here at Presentation Thinking AKA the “Storyteller’s Study Club,” we were thinking about another book—Christopher Booker’s The Seven Basic Plots—wherein Booker lays out 7 “shapes” for all stories. In one shape he dubs “The Quest,” Booker heavily relies on Homer’s The Odyssey as a reference point.  Mikey and Molly get into how Nolan’s film rendition of “The Odyssey” follows (and doesn’t) the shape of “The Quest” that Booker so thoroughly laid out in his study of storytelling.—and how it can make for one of the most memorable stories ever told. We also apply what we know about film and visual storytelling to discuss Nolan’s mise-en-scene, dialogue choices, and terrible sound-mixing. This is an episode for: story nerds, students of the Greek epics, and Nolan fans and foes alike. What’s in the Spice Cabinet? The trailer, because we can’t link it in IMAX: via YouTube Christopher Booker’s book we reference heavily: The Seven Basic Plots We discuss this story shape in further detail in Episode #33 Emily Wilson’s translation: Here  Her scathing review of Nolan’s film, “An Uncomplicated Man” For further reading (Substack recommendations vetted by Molly) A great epics reading list  The different elements of horror in The Odyssey “Christopher Nolan ruined Circe” “How should an Odysseus be?”

    #218. What’s the shape of “The Odyssey”?

  5. 8月28日

    #217. Montana von Fliss moves millions by finding her “one”

    Montana von Fliss is a master of distillation.  From identifying a singular persona (AKA the “one”) that your talk will reach to honing your “secret sentence”, Montana’s approaches have cemented her as an iconic communication coach, keynote speaker, and maker of a millions-viewed TED Talk. In this episode, Montana joins Mikey to chat about how soft skills pay bills, the power of pretending there’s an audience in an empty Zoom room, and how “Imposter syndrome is just a misalignment with reality”.  We hear about how, in identifying her “one” person in the audience that could be moved by her TED Talk, she really got to the heart of what she was trying to say.  Now, who is your “one”? This is an episode for: speakers and presenters of all levels. What’s in the Spice Cabinet?  Montana’s TED Talk has 44 million views (and counting!) Why not add to that number?  How to Be Confident (even if you’re not) Follow more of Montana’s work: MontanaVonFliss.com LinkedIn Her new YouTube channel! Meet Montana at Story Camp! Get your tickets for November 3-6, Boulder Colorado

    #217. Montana von Fliss moves millions by finding her “one”

  6. 8月21日

    #216. Story Camp ‘26 is almost here. Join the mountain magic.

    You’re invited!! WHO: You! Marketers! Comms leaders! C-suiters! Sales powerhouses! PMMs! Anyone feeling like an “accidental” speaker coach!  WHEN: November 3rd-6th, 2026 WHERE: Boulder, Colorado If you’ve never heard about Story Camp, well, you’re going to. Despite only being in its second annual year as a presentation skills conference, Story Camp is on track to sell out this year.  How??  Story Camp Founder Mikey Mioduski joins, er, his own podcast to discuss the secret sauce behind this retreat unlike any other. You’ll hear WHAT to expect at Story Camp 2026, WHO should come and benefit from it, and WHY he brought this thought bubble to life in the first place. This is an episode for: people invested in their personal and professional storytelling skills AND anyone looking to use that leadership development budget.  What’s in the Spice Cabinet? How to get your hands on Story Camp tix?  Get your whole team onboard here Where you’ll be staying for camp vibes The Colorado Chautauqua The headliners who will be there Will Storr Montana Von Fliss Benjamin Benichou Still need more convincing?  Here’s 75 more reasons from Mikey

    #216. Story Camp ‘26 is almost here. Join the mountain magic.

  7. 8月13日

    #215. How do museums present their stories?

    If you’ve ever felt transported to a different world or time period in a museum, that’s a sign of good exhibition design and curation working together.  After finding an article written by Exhibition Designer Alya James from NYC’s Guggenheim (shoutout Substack!), our Presentation Thinking caps really started lighting up.  From strategic placements for the eye to follow, to lighting and audio/visual components, presentation and exhibition mediums share many narrative-building elements in how something is meant to be experienced. This is not to be confused with museum curation AKA the selection of pieces. Exhibition design tackles the how in which pieces are placed, lit and safeguarded so that the public may interact in a natural flow.  Museum exhibition designers leverage presentation just like we do slideware, experiential marketing, and more! This is an episode for: experiential marketers, art nerds, & museum lovers (and haters! Let us change your mind). What’s in the Spice Cabinet? Read Alya James’ Substack piece that got me digging: The Anatomy of an Exhibition Exhibitions, museums, & art referenced Maurice Sendak’s “Where the Wild Things Are” ABBA Museum Lofotr Viking Museum Chicago Art Institute’s display of Georgia O’Keeffe’s “Sky Above Clouds” Stedelijk Museum: Roy Lichtenstein (Amsterdam) Another cool piece: How to visit a museum

    #215. How do museums present their stories?

  8. 7月17日

    #214. How to speak and stand out at a conference—no matter the environment

    Last month, GhostRanch CEO Allie Wilson and Founder Mikey Mioduski spoke together at the Gartner Marketing Symposium/Xpo outside of Denver, Colorado—and had a blast! A busy exhibition hall where the audience wore headphones to better hear their presentation (think silent disco vibes), this conference setting and co-presenting together made for their most unique experience in presenting thus far.  …Especially because their presentation stage was right in front of a restroom, ha!! They join the pod to debrief and dissect their experience and how expectations won’t always match reality—in good, challenging and funny ways.  This is an episode for: speakers, marketers and anyone that attends annual conferences.  What’s in the Spice Cabinet? Learn more about the Gartner Marketing Symposium  (And see you there next year?)  Relevant reading The Influential Mind - Tali Sharot The Unpersuadables - Will Storr Are you coming to Story Camp?? Tickets on sale now for November 3-6, 2026 in Boulder, Colorado!!

    #214. How to speak and stand out at a conference—no matter the environment
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簡介

Mikey and Molly have been beckoned by the gods to become legendary storytellers — a call impossible to refuse. Join our heroes as they dive deep down the rabbit hole, documenting their findings as they scour all industries and disciplines in search of outside insights, inside outlooks, and, well, anything and everything there is to know about the making (and delivery) of better presentations. This is Presentation Thinking™ Brought to you by www.GhostRanch.com — b2b marketers' partners in Presentation Excellence AND www.StoryCamp.com — A soft skills symposium in Park City, July 23-24, 2025

資訊

  • 創作者
    GhostRanch Communications
  • 活躍年代
    2020年 - 2026年
  • 集數
    220
  • 年齡分級
    兒少適宜
  • 版權
    © GhostRanch Communications
  • 節目網站
    Presentation Thinking