SharkPreneur

Welcome to the Sharkpreneur Podcast with Kevin Harrington and Seth Greene. Kevin Harrington is the inventor of the infomercial, one of the original sharks from the hit tv show shark tank, and has generated over 5 billion dollars in TV and digital direct response sales. Seth Greene is the world’s #1 trusted authority on cutting edge direct response , a best-selling author, the only 3x Marketer Of The Year Nominee, and the founder of http://www.MarketDominationLLC.com On the podcast, Kevin & Seth interview SharkPreneurs who share straight talk on what it takes to explode your business.

  1. Episode 1289: Building Better Testing Systems with Adam Sandman

    12 hr ago

    Episode 1289: Building Better Testing Systems with Adam Sandman

    As software becomes more deeply embedded in everyday life, poor quality is no longer just an inconvenience. It can become a serious business risk.   In this episode of Sharkpreneur, Seth Greene interviews Adam Sandman, Founder and CEO of Inflectra Corporation, who explains how Inflectra began by solving the problem of manual, spreadsheet-based software testing and has since evolved alongside cloud, mobile, and AI-driven technologies. He also discusses the rising stakes of software quality, the importance of clear requirements, the risks of tool fragmentation, and Inflectra's entry into a new category with AI agent testing.   Key Takeaways: → Software quality matters more as technology becomes embedded in daily life. → Inflectra was designed to make testing easier and more accessible. → Testing fails when companies don’t know what their systems should do. → Clear requirements are essential for achieving high-quality outcomes. → AI agents and chatbots pose new testing challenges.   Adam Sandman is a visionary entrepreneur and a respected thought leader in the enterprise software industry. As the Founder and CEO of Inflectra Corporation, Adam has dedicated his career to revolutionizing how businesses approach software development, testing, and lifecycle management. Under Adam's leadership, Inflectra has become a global provider of award-winning solutions, including SpiraTest’s powerful test management and Rapise’s flexible automation, as well as SpiraTeam’s end-to-end traceability. He has led Inflectra’s software suite to become a global standard, empowering teams worldwide to deliver high-quality software efficiently and collaboratively. His deep technical expertise, combined with a passion for innovation, has positioned him as a trusted voice in the field, influencing trends and shaping best practices for agile development and quality assurance.   Connect With Adam: Website: https://www.inflectra.com/ Instagram: https://www.instagram.com/inflectra.tech/ X: https://x.com/inflectra Facebook: https://www.facebook.com/inflectra LinkedIn: https://www.linkedin.com/company/inflectra-corporation/ YouTube: https://www.youtube.com/inflectracorporation

    15 min
  2. Episode 1288: The Science Behind Scaling Revenue with Mark Roberge

    5 days ago

    Episode 1288: The Science Behind Scaling Revenue with Mark Roberge

    Scaling is not just about selling more. It is about knowing when the business is truly ready to grow.   In this episode of Sharkpreneur, Seth Greene interviews Mark Roberge, Co-Founder & Managing Director at Stage 2 Capital, who shares lessons from helping HubSpot scale from its earliest days to IPO, including why founders often mistake early sales traction for true readiness to scale. He also discusses the role of product value, go-to-market strategy, venture capital, AI, fast-follower opportunities, and his decision to donate the book's proceeds to support mental health.    Key Takeaways: → Product value should take precedence over aggressive revenue growth. → The startup ecosystem needs greater discipline in revenue growth. → AI is creating major opportunities and societal challenges. → Fast followers often outperform first movers in the long run. → Founders need frameworks for scaling, not just ambition.   Mark Roberge is a Co-Founder at Stage 2 Capital, the first venture fund supported by over 1,000 top sales and marketing executives. Stage 2 has invested in more than 100 startups, helping founders with proven revenue growth strategies and experienced go-to-market leaders to accelerate their growth. He has also been a member of the teaching faculty at Harvard Business School for over a decade, designing and leading courses on sales, marketing, and entrepreneurship, mentoring thousands of student entrepreneurs, and engaging deeply with the challenges of early-stage growth. Before these roles, Mark was the fourth employee and founding CRO at HubSpot, where he built and scaled the go-to-market organization from zero revenue to a successful IPO, pioneering a data-driven, buyer-centric sales model that has since influenced go-to-market teams worldwide.   Connect With Mark: Website: https://www.stage2.capital/ X: https://x.com/markroberge LinkedIn: https://www.linkedin.com/in/markroberge/

    19 min
  3. Episode 1287: Why Once-a-Year Accounting Fails with Peter Holtz

    25 May

    Episode 1287: Why Once-a-Year Accounting Fails with Peter Holtz

    Most business owners do not lose control all at once. They lose it slowly, one missed number, one poor structure, and one reactive tax decision at a time.   In this episode of Sharkpreneur, Seth Greene interviews Peter Holtz, President of Peter Holtz CPA, who explains why traditional once-a-year accounting often leaves owners overpaying taxes, missing deductions, and making last-minute decisions that undermine long-term growth. He also explains how proactive planning, accurate books, smart business structure, margin awareness, and the right advisory team can help entrepreneurs regain control and build stronger, more profitable businesses.   Key Takeaways: → Business owners need proactive tax planning, not year-end panic attacks. → Accurate books are the foundation for better tax decisions. → The wrong business structure can cost owners money. → A good CPA should do more than fill out boxes on a tax return. → Tax strategy should align with the owner's, business's, and family's goals.    Peter Holtz is a seasoned CPA, entrepreneur, and tax strategist who helps business owners keep more of what they earn through proactive, year-round tax planning. With more than 20 years of experience, including time in Big 4 accounting and CFO roles for multiple companies, Peter has seen how traditional, once-a-year accounting often leaves business owners overpaying and underprepared. After recognizing the need for a more strategic approach, Peter built multiple eight-figure accounting firms designed to help business owners outsmart the IRS without relying on aggressive loopholes or unnecessary risk. He works with owners earning $500K to $10M+ to reduce taxes, protect wealth, and turn their CPA relationship into a true profit center.   Connect With Peter: Website: https://peterholtzcpa.com/ Instagram: https://www.instagram.com/peterholtzcpa/ Facebook: https://www.facebook.com/PeterHoltzCPA LinkedIn: https://www.linkedin.com/company/peterholtzcpa https://www.linkedin.com/in/peter-holtz/

    16 min
  4. Episode 1286: Why the Post-Click Experience Drives Conversions with Shamir Duverseau

    20 May

    Episode 1286: Why the Post-Click Experience Drives Conversions with Shamir Duverseau

    What if the reason your marketing isn’t working has nothing to do with your ads? In this episode of Sharkpreneur, Seth Greene interviews Shamir Duverseau, Co-Founder and Managing Director at Smart Panda Labs, who explains why the post-click experience is the most overlooked yet critical part of the marketing funnel, especially for high-consideration purchases. He shares how aligning teams, applying behavioral psychology, and improving digital experiences after the click can dramatically increase conversions and overall performance.   Key Takeaways: → Most marketing budgets are spent before the click. → Trust must be established immediately after the click. → Relevance is the first requirement for engagement. → Enterprise marketing challenges are often people problems. → Managing stakeholders is as important as managing strategy.   Shamir Duverseau is a cofounder and Managing Director at Smart Panda Labs, a technical marketing agency for enterprise BwC brands. Throughout his career, he has worked across industries, including travel, entertainment, and technology, with brands such as Southwest Airlines, The Walt Disney Company, and NBCUniversal. Over the past 25+ years in marketing, Shamir has held leadership roles overseeing product management, digital strategy, user experience design, web development, testing, and web analytics. Before joining Smart Panda Labs, Shamir was the Senior Director of Digital Strategy and Services for Marriott International’s Vacation Club Division.   Connect With Shamir: Website: https://smartpandalabs.com/ Facebook: https://www.facebook.com/smartpandalabs LinkedIn: https://www.linkedin.com/company/smart-panda-labs/ YouTube: https://www.youtube.com/@smartpandalabs7668

    14 min
  5. Episode 1284: The Future of B2B Marketing on LinkedIn with Anthony Blatner

    13 May

    Episode 1284: The Future of B2B Marketing on LinkedIn with Anthony Blatner

    What if the platform you think is too expensive is actually your most profitable channel?   In this episode of Sharkpreneur, Seth Greene interviews Anthony Blatner, Managing Director at Speedwork Social, who explains how LinkedIn advertising has evolved and why it often delivers higher-quality leads despite higher upfront costs. He shares new strategies, including thought-leader ads, improved attribution tracking, and ways B2B marketers can use LinkedIn to drive demand and scale their pipelines more effectively.   Key Takeaways: → LinkedIn is best for reaching niche professionals at scale. → Cost per quality is more important than cost per click. → Personal LinkedIn profile ads outperform company page ads. → LinkedIn was less affected by iOS tracking changes than Meta. → AI is changing how marketers design and analyze campaigns.   Anthony Blatner is the Founder and Managing Director of Speedwork Social. This LinkedIn-focused B2B growth agency helps mid-market and enterprise SaaS companies drive revenue through high-performance LinkedIn advertising. Anthony also hosts the LinkedIn Ads Radio podcast, where he interviews LinkedIn product leaders and top B2B marketers about what is working on the platform today. He is a LinkedIn Learning Instructor for B2B Marketing on LinkedIn and teaches LinkedIn Ads Smart Tips & Tricks.   Connect With Anthony: Website: https://speedworksocial.com/ LinkedIn: https://www.linkedin.com/in/anthonyblatner/ https://www.linkedin.com/company/speedwork/

    20 min
  6. Episode 1283: Why Traditional Financial Advice Fails Entrepreneurs with Garrett Gunderson

    11 May

    Episode 1283: Why Traditional Financial Advice Fails Entrepreneurs with Garrett Gunderson

    What if the financial advice you’ve been following is holding you back?   In this episode of Sharkpreneur, Seth Greene interviews Garrett Gunderson, Wealth Liberation Expert and Best-Selling Author, who challenges traditional financial advice and explains why entrepreneurs need a fundamentally different approach to money, investing, and growth. He shares how mindset, cash flow strategy, and investing in yourself can create sustainable wealth and true financial independence.   Key Takeaways: → Scarcity thinking leads entrepreneurs to shrink rather than grow. → Traditional financial advice often conflicts with entrepreneurial success. → Financial independence comes from consistent cash flow, not just from assets. → Investing in skills and capabilities often outperforms traditional investments. → Focus drives growth, whereas diversification protects wealth.   Garrett Gunderson helps entrepreneurs build wealth with less stress, without sacrifice, and without being suffocated by spreadsheets that look like they were designed by NASA. Known as “Money Jesus,” Garrett uses humor, storytelling, and practical strategy to make money actually make sense. His Amazon Prime comedy special, The American Ream, proves he can turn even the driest financial concepts into something hilarious and unforgettable while still delivering life-changing insight. He’s also a rare advisor who helps entrepreneurs save on taxes and keep way more of what they earn without cutting back. Garrett started his first business at 15 and earned the SBA Young Entrepreneur of the Year award. He later entered the field of finance. He quickly realized the truth: no one teaches entrepreneurs the wealth strategies that actually work. After navigating the 2000 crash with brutal honesty, he devoted his life to studying what the wealthy really do, which led to his signature Rockefeller Method. Today, he helps entrepreneurs achieve financial freedom without sacrificing the life they’re building.   Connect With Garret: Website: https://garrettgunderson.com/

    17 min

About

Welcome to the Sharkpreneur Podcast with Kevin Harrington and Seth Greene. Kevin Harrington is the inventor of the infomercial, one of the original sharks from the hit tv show shark tank, and has generated over 5 billion dollars in TV and digital direct response sales. Seth Greene is the world’s #1 trusted authority on cutting edge direct response , a best-selling author, the only 3x Marketer Of The Year Nominee, and the founder of http://www.MarketDominationLLC.com On the podcast, Kevin & Seth interview SharkPreneurs who share straight talk on what it takes to explode your business.

More From Market Domination