Relationary Marketing

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Promote Your Podcast to Unleash Its Potential with Minh Le

Producing a branded podcast is only part of the job; promoting it effectively is the other. Minh Le is vice president at DVL Seigenthaler, a Finn Partners PR, integrated marketing, and advertising firm responsible for producing popular podcasts like Around the Barrel, the official podcast for Jack Daniel's. Minh joins us to share tips on how to promote your podcast, including creative ideas like using your own employees as a built-in first audience and why it's important to publish your episodes on a platform that makes engaging with the content seamless for your listeners. > Transcript > Ready to start your own branded podcast? Let us help you get started with a free consultation.

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Craft a Long Game Strategy to Curate Your Content with Joe Pulizzi

Effective sales marketing has evolved way beyond just cold-calling new clients. Joe Pulizzi, "the godfather of content marketing," founder of the Content Marketing Institute, and host of the Content Inc. podcast, has been helping branded businesses tell unique stories through their advertising, building solid customer relationships along the way. He joins us to discuss how marketing has shifted since the pandemic and offers suggestions for targeting an audience. He also explains how podcasts can provide brands with unique, long-term engagements with current and future customers. > Transcript > Ready to start your own branded podcast? Let us help you get started with a free consultation.

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Introducing Brandcasting: Your Guide to Building a Successful Branded Podcast

Hear from industry leaders and experts in podcasting and content marketing as they help us navigate the often tricky process of producing a professional sounding branded podcast. You'll learn how to succeed in launching a show capable of bringing more value to your business's brand. We'll cover the five most crucial steps, from content design to establishing your goals, booking the right guests, mixing and mastering audio and how to promote the show to the right audience. > Ready to start your own branded podcast? Let us help you get started with a free consultation.

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The Podcast Revolution Comes to Content Marketing with Jeff Brown

Brands are turning to podcasts to boost their reach and connect with customers. Jeff Brown, a broadcast veteran and host of the popular podcast Read to Lead, joins us for a conversation on how brands can grow their businesses, find new customers, and engage with their audiences on a more personal level. Find out why there's never been a better time to start your first branded podcast. > Transcript > Ready to start your own branded podcast? Let us help you get started with a free consultation.

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Build Your Brand through Trust and Loyalty with Marc Apple

One of the best ways to grow your brand is through creating genuine connections with your audience. Marc Apple, founder of Forward Push, leads an award winning inbound marketing agency that drives success for local brands in markets across the United States. Marc shares how podcasting can help you successfully build a "know, like, and trust" factor that sets you apart from your competitors and produces a positive return on your investment. > Transcript > Ready to start your own branded podcast? Let us help you get started with a free consultation.

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Nurture Today's Listeners into Tomorrow's Customers with Brian Grant

Compelling content converts current listeners into future customers. Brian Grant, assistant vice president for marketing and communications at Odyssey Behavioral Healthcare, joins us to discuss how to build engaging content that connects with an audience and draws them back to hear more. He explains how he uses different forms of content to pair with a podcast, such as transcripts or blogs to help deliver the message, and also shares how live events can continue to nurture the relationship you have with your audience. > Transcript > Ready to start your own branded podcast? Let us help you get started with a free consultation.

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Nashville Entrepreneur Center's LeShane Greenhill

LeShane Greenhill is the founder of Sagents and the Google for Entrepreneurs and the CODE2040 Entrepreneur in Residence at the Nashville Entrepreneur Center. He's working to diversify tech in his community with the following four partners: community, educational, tech and corporate. This episode is powered by the Nashville Entrepreneur Center in support of the Google for Entrepreneurs Tech Hub network. Find out more about the EC and at ec.co. Techpreneurs is a production of Relationary Marketing. This episode was produced by Chuck Bryant and host Clark Buckner, with editing support from Jon Martz and music by Andrew Malone.

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Grand Circus Detroit's Tara Reed

Tara Reed is the CEO of Kollecto, an affordable art recommendation service that takes into account a viewer's personal information and tastes, and the Google for Entrepreneurs and the CODE2040 Entrepreneur in Residence at Grand Circus in Detroit. This episode is powered by the Nashville Entrepreneur Center in support of the Google for Entrepreneurs Tech Hub network. Find out more about the EC and at ec.co. Techpreneurs is a production of Relationary Marketing. This episode was produced by Chuck Bryant and host Clark Buckner, with editing support from Jon Martz and music by Andrew Malone.

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It's More Than Just Your Mic with Robb Wenner

The quality of your audio can make or break your show. Robb Wenner, marketing manager at Auralex Acoustics and an industry leader in acoustical treatment products designed to improve the quality of sound recordings, joins us to discuss why high-quality audio matters to build trust with your listeners. He also offers ideas for how podcasters can tackle common acoustic problems with the right equipment and properly designed recording space. > Transcript > Ready to start your own branded podcast? Let us help you get started with a free consultation.

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1871 Chicago's Thomas K.R. Stovall

Thomas K.R. Stovall is the founder of CANDID Cup Microfeedback, a micro-survey program that allows for any room to be a focus group in just a few seconds, and the Google for Entrepreneurs and CODE2040 Entrepreneur in Residence with Chicago's 1871. This episode is powered by the Nashville Entrepreneur Center in support of the Google for Entrepreneurs Tech Hub network. Find out more about the EC and at ec.co. Techpreneurs is a production of Relationary Marketing. This episode was produced by Chuck Bryant and host Clark Buckner, with editing support from Jon Martz and music by Andrew Malone.

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We build podcasts that deliver. Listen to our shows to learn how we do it. Relationary is a podcast production agency for strategic content marketing. We make it easy to produce branded podcasts that drive the results that matter most to your business.

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Relationary Marketing

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Promote Your Podcast to Unleash Its Potential with Minh Le

Craft a Long Game Strategy to Curate Your Content with Joe Pulizzi

Introducing Brandcasting: Your Guide to Building a Successful Branded Podcast

The Podcast Revolution Comes to Content Marketing with Jeff Brown

Build Your Brand through Trust and Loyalty with Marc Apple

Nurture Today's Listeners into Tomorrow's Customers with Brian Grant

Nashville Entrepreneur Center's LeShane Greenhill

Grand Circus Detroit's Tara Reed

It's More Than Just Your Mic with Robb Wenner

1871 Chicago's Thomas K.R. Stovall

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Relationary Marketing

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