Sara Foster

Shows

Episodes

  1. Millions of Pounds of Cookie Dough and Still Only One Employee

    Jul 20

    Millions of Pounds of Cookie Dough and Still Only One Employee

    You’ve probably seen Sara post about how she’s obsessed with eating a specific brand of cookie dough. Today the founder and CEO of Doughy, Kelly Ramey, joins Oversubscribed to talk about her creation. The clean, six-ingredient cookie dough sold out at Erewhon within days of launch and you can now find Doughy in Whole Foods, Target, and Costco nationwide. Millions of pounds of cookie dough are sold each year but here’s the incredible part: Kelly is still the only full-time employee. We get into how scrappy events and a manufacturing background prepared her for the chaos of building a food brand, why hundreds of failed recipes led her to cashews as the base ingredient, and the surprising origin story of the chocolate chip cookie itself. Kelly walks us through sourcing cashews from a farmer in Mozambique and maple syrup from Vermont, why she still hands out samples herself, and what it actually took to land the product in 2,300 stores nationwide. If you've ever wondered what it means to "bleed" for your company, this is it. // MORE FROM DOUGHY // You can purchase Doughy at eatdoughy.com or at Whole Food, Target, Erewhon, and Costco. Follow @eatdoughy on Instagram and @doughy on TikTok. // SPONSORS //   Ritual: Save 25% on your first month at Ritual dot com slash FOSTER. That’s Ritual dot com slash FOSTER for 25% off your first month.   Gusto: Try Gusto today at gusto.com/FOSTER, and get three months free when you run your first payroll.   Quo: Try QUO for free PLUS get 20% off your first 6 months when you go to quo.com/FOSTER.   Cotton: Learn more at about Cotton at fabricofourlives.com. Please note that this episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct or indirect financial interest in products or services referred to in this episode. Produced by Dear Media. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

  2. Is Romance Dead? 30 Million People Think Otherwise

    Jun 15

    Is Romance Dead? 30 Million People Think Otherwise

    There are 30 million romance readers in the United States and 50% of them read a book a day—but romance has often been overlooked in publishing. Claire Mazur and Erica Cerulo, co-founders of 831 Stories, met as college students at the University of Chicago and are now on a mission to build the Marvel of romance.   In this episode they speak with Sara and Phil, who invested in their vision, about building a subscription model, growing community events, and signing a “First Look” deal with Hulu. They also get candid about the work required to run a business with your best friend, how they've learned to ignore bad investor advice, and why books are just the beginning.   Watch this episode on YouTube.   // MORE FROM 831 STORIES //   Learn more about 831 Stories and purchase their books by heading to 831stories.com. Give yourself some love and use the code OVERSUBSCRIBED for 15% off your order.   Follow them on Instagram @831stories, on TikTok @831storieshq, and on Substack 831stories.substack.com.   // SPONSORS //   Quo: Try QUO for free PLUS get 20% off your first 6 months when you go to quo.com/FOSTER.   Gusto: Try Gusto today at gusto.com/FOSTER, and get three months free when you run your first payroll.   Skims: Shop Everyday Cotton, and all of my favorite bras and underwear, at SKIMS.com. After you place your order, be sure to let them know we sent you! Select "podcast" in the survey and be sure to select our show in the dropdown menu that follows.   Hill House: Visit hillhousehome.com and use code fosters at checkout for 20% off your first purchase of $150 or more. Please note that this episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct or indirect financial interest in products or services referred to in this episode. Produced by Dear Media. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

  3. Andrew Yang Wants to Give You Money Back

    May 18 ·  Bonus

    Andrew Yang Wants to Give You Money Back

    Welcome to Oversubscribed, a bonus podcast from Sara Foster and her business partner, Phil Schwarz. This is a business podcast for anyone curious about stories of success and failure from entrepreneurs—covering rejection, pivoting, and knowing when to stick to your vision. You can expect to hear from us once a month.   Our first guest is Andrew Yang, who you may know from his 2020 presidential run and infamous proposal: universal basic income to offset job loss due to automation. Six years later, the future he predicted is here. In this episode, Andrew breaks down why he believes the AI disruption to white collar workers now mirrors the manufacturing collapse of the 80s and 90s, why Universal Basic Income needs to happen sooner rather than later, and what inspired him to start Noble Mobile.   Sign up for Noble Mobile today using our link and pay $10 for your first month, noblemobile.com/foster.    Learn more about Oversubscribed Ventures and Corazon Capital: oversubscribedvc.com, corazon.com. Follow Sara on Instagram @sarafoster and TikTok @sarasadmomfoster. Follow Phil on Instagram @philbrandn. Follow Oversubscribed Ventures on Instagram @oversubscribedvc.  // SPONSORS // Skims: Shop Everyday Cotton, and all of our favorite bras and underwear, at SKIMS.com. After you place your order, be sure to let them know we sent you! Select "podcast" in the survey and be sure to select our show in the dropdown menu that follows. Bobbi Brown: Visit BobbiBrown.com and use code SaraFoster15 at checkout for 15% off your purchase. Quo: Try QUO for free PLUS get 20% off your first 6 months when you go to quo.com/FOSTER.  Qualia Life: Go to qualialife.com/WFP for 50% off Please note that this episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct or indirect financial interest in products or services referred to in this episode. Produced by Dear Media. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.