Wait, What? Sportsbiz Chat with DP & McGhee

DPandMcGhee

Two sports marketing insiders, David Paro and Tim McGhee, bring you a fresh take on the sports business — often irreverent, sometimes cynical, and occasionally serious. From their years leading both agencies and client teams, they break down today’s biggest industry stories and share lessons learned along the way. Joined by top voices from the sports marketing world, DP & McGhee help you see the game behind the game. You’ll laugh, learn, and sometimes just say, “Wait, What?”

  1. 𝗬𝗼𝘂𝘁𝗵 𝗠𝗼𝘃𝗲𝗺𝗲𝗻𝘁: 𝘵𝘩𝘦 𝘣𝘰𝘰𝘮𝘪𝘯𝘨 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘰𝘧 𝘺𝘰𝘶𝘵𝘩 𝘴𝘱

    -3 Ч

    𝗬𝗼𝘂𝘁𝗵 𝗠𝗼𝘃𝗲𝗺𝗲𝗻𝘁: 𝘵𝘩𝘦 𝘣𝘰𝘰𝘮𝘪𝘯𝘨 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘰𝘧 𝘺𝘰𝘶𝘵𝘩 𝘴𝘱

    Episode 131 | DP & McGhee David and Tim are back with another jam-packed episode of Wait, What? Sportsbiz Chat with DP & McGhee, starting with a lively breakdown of the latest college football controversies — from chaos in Happy Valley to NCAA policy debates that could reshape the future of college athletics. Then, they welcome Wade Martin, COO and CEO, Baseball at Unrivaled Sports, for an in-depth conversation about the state of youth sports, sponsor engagement opportunities, and his own fascinating journey through the business of sports. Highlights from the episode:🏈 College Football Fireworks — The guys dissect the turmoil at Penn State, where coach James Franklin’s firing has sparked questions from the board of trustees over a new Adidas deal featuring an $500,000 product allowance for the athletic director. 🕵️‍♂️ UNC Under Scrutiny — A Tar Heels cornerbacks coach is under investigation for providing impermissible benefits to a player’s parents. 🎰 Betting & Branding on Campus — The NCAA is weighing whether to allow student-athletes to bet on pro sports and sell jersey patches to sponsors — opening new commercial frontiers (and new ethical debates). ⚾ MLB Playoffs & Paydays — David mourns his Cubs’ early exit before he and Tim dig into the upcoming CBA negotiations and the growing talk of an MLB salary cap. 🏀 NBA & WNBA Buzz — The NBA makes its return to China, while Tim goes out on a limb with a bold prediction about the new WNBA commissioner.  Guest Spotlight: Wade Martin (Unrivaled Sports) — The Unrivaled Sports COO/CEO joins the show to talk: The evolution of youth sports and its booming ecosystem Opportunities for brand sponsors to authentically engage families and communities The future of youth baseball and its place in the larger sports landscape Wade’s career path and lessons from building successful organizations across multiple sports sectors Another week, another mix of insight, debate, and fun on Wait, What? Smart takes. Occasional nonsense. Always at the corner of Sports & Business.

    56 мин.
  2. 𝗟𝗲𝗮𝘃𝗲𝘀 (𝗮𝗻𝗱 𝗠𝗼𝗿𝗲) 𝗮𝗿𝗲 𝗙𝗮𝗹𝗹𝗶𝗻𝗴: 𝘞𝘕𝘉𝘈 𝘵𝘦𝘯𝘴𝘪𝘰𝘯, 𝘔𝘓𝘉 𝘳𝘢𝘵

    9 ОКТ.

    𝗟𝗲𝗮𝘃𝗲𝘀 (𝗮𝗻𝗱 𝗠𝗼𝗿𝗲) 𝗮𝗿𝗲 𝗙𝗮𝗹𝗹𝗶𝗻𝗴: 𝘞𝘕𝘉𝘈 𝘵𝘦𝘯𝘴𝘪𝘰𝘯, 𝘔𝘓𝘉 𝘳𝘢𝘵

    Episode 130 David and Tim are back with another jam-packed episode of Wait, What? — diving into the latest headlines across the sports industry with their trademark mix of insight and humor. From the WNBA’s contrasting narratives to record TV ratings and eyebrow-raising political involvement in sports, they cover it all. 🏀 WNBA: A Tale of Two Stories — The on-court product has never been better with the Las Vegas Aces and Phoenix Mercury in the Finals, but off the court, a tense labor standoff continues between players (led by Napheesa Collier) and ownership (represented by Cathy Engelbert).🏈 Mark Sanchez Situation — The guys discuss the troubling developments surrounding the former Jets QB and current Fox Sports announcer.⚾ MLB Wild Card Ratings Surge — ESPN celebrates a massive 64% increase in viewership for the Wild Card Series compared to 2024.💸 Money Talks — LIV Golf reports staggering losses of almost $462 million, while NBCUniversal nearly sells out its NBA ad inventory months before tipoff.🤝 Sponsorship Spotlights —• David highlights Starbucks’ new partnership with the U.S. Olympic & Paralympic Committee.• Tim salutes AT&T for renewing its long-running sponsorship of the NCAA and March Madness.🏛️ Politics Meets Sports — The current administration takes center stage with a flurry of moves and statements affecting the sports world — from FIFA World Cup visa denials and ICE threats at the Super Bowl to UFC’s bold plans for an event on the White House lawn. Smart takes. Occasional nonsense. Always at the corner of Sports & Business.Wait, What?

    45 мин.
  3. 𝗕𝗲𝗶𝗻𝗴 𝗢𝘂𝗿 𝗚𝘂𝗲𝘀𝘁𝘀: 𝘋𝘗 & 𝘔𝘤𝘎𝘩𝘦𝘦 𝘵𝘢𝘤𝘬𝘭𝘦 𝘰𝘱𝘦𝘯𝘪𝘯𝘨 𝘸𝘦𝘦𝘬 𝘕

    11 СЕНТ.

    𝗕𝗲𝗶𝗻𝗴 𝗢𝘂𝗿 𝗚𝘂𝗲𝘀𝘁𝘀: 𝘋𝘗 & 𝘔𝘤𝘎𝘩𝘦𝘦 𝘵𝘢𝘤𝘬𝘭𝘦 𝘰𝘱𝘦𝘯𝘪𝘯𝘨 𝘸𝘦𝘦𝘬 𝘕

    Episode 126 | DP & McGhee No guest? No problem. David and Tim fire up the mics for a packed episode covering the biggest stories in sports business — with sharp insights and a touch of humor. Here’s what you’ll hear this week: 🏈 NFL Week 1 Ratings — Eagles-Cowboys nearly set a record (until weather interfered), and YouTube delivers solid numbers for Chiefs-Chargers. But should they have been bigger? 💰 Super Bowl Ad Frenzy — NBC sells out Super Bowl LX at a record pace, locking in $8M per :30. With the Super Bowl, Winter Olympics, and NBA All-Star Game all in Q1 2026, NBC is sitting on a media jackpot. 🏀 NBA Salary Cap Scandal? — Kawhi Leonard allegedly received $28M for a “no-show” endorsement deal, raising questions about whether owner Steve Ballmer is skirting cap rules. 🤝 Spotlight on Sponsorships — Two major deals: American Express replaces Visa as the NFL’s credit card sponsor, and Tide cleans up with a new NWSL deal. 🌍 Around the Sports World — From presidential game-day cameos to F1 keeping Monaco on the calendar, plus final thoughts on the U.S. Open. A full slate of sportsbiz insights, hot takes, and the occasional nonsense — exactly what you expect from Wait, What? Smart takes. Occasional nonsense. Always at the corner of Sports & Business.

    44 мин.
  4. 𝗕𝗮𝗰𝗸 𝗧𝗼 𝗕𝗹𝗮𝗰𝗸: 𝘙𝘺𝘥𝘦𝘳 𝘊𝘶𝘱 𝘸𝘪𝘵𝘩 𝘪𝘯𝘴𝘪𝘥𝘦𝘳𝘴 𝘧𝘳𝘰𝘮 𝘣𝘰𝘵𝘩 𝘴

    4 СЕНТ.

    𝗕𝗮𝗰𝗸 𝗧𝗼 𝗕𝗹𝗮𝗰𝗸: 𝘙𝘺𝘥𝘦𝘳 𝘊𝘶𝘱 𝘸𝘪𝘵𝘩 𝘪𝘯𝘴𝘪𝘥𝘦𝘳𝘴 𝘧𝘳𝘰𝘮 𝘣𝘰𝘵𝘩 𝘴

    Episode 125 | DP & McGhee David and Tim return from the long weekend ready to dive into a packed episode filled with college football, NASCAR drama, and Ryder Cup anticipation. From major wins on the field to intense battles off of it, this episode covers the latest developments across multiple sports while featuring two powerhouse guests from the world of golf. Here’s what they cover: 🏈 College Football KickoffUNC gets trounced in their season opener.Florida State makes a statement with a huge win over Alabama.ESPN's College GameDay posts record ratings as they bid farewell to Lee Corso in his retirement send-off. 🏎️ NASCAR News & DramaIntense legal battles heat up between NASCAR, 23XI Racing, and Front Row Motorsports — a fight that’s now public and very personal. 🏁 Motorsports SpotlightBig storylines in F1, including success of F1 the Movie and major sponsorship news surrounding McLaren. ⛳ Ryder Cup Special GuestsDP and McGhee are joined by Jeff Price, Chief Commercial and Philanthropy Officer of the PGA of America, and Richard Bunn, Chief Revenue and Content Officer of the DP World Tour, to discuss: What makes the Ryder Cup one of the most unique and exciting events in sports. Their go-to-market strategy for attracting and retaining commercial partnerships. The impressive lineup of blue-chip sponsors backing the event. This episode brings a perfect mix of analysis, breaking news, and insider perspectives — a must-listen for sports business fans as the fall season heats up! —Smart takes. Occasional nonsense. Always at the corner of Sports & Business. Wait, What?

    1 ч. 6 мин.
  5. Are You Ready For Some Football? 𝘈 𝘤𝘢𝘯𝘥𝘪𝘥, 𝘸𝘪𝘥𝘦-𝘳𝘢𝘯𝘨𝘪𝘯𝘨 𝘥𝘪𝘴𝘤𝘶𝘴𝘴𝘪𝘰𝘯 𝘸𝘪𝘵𝘩 𝘚𝘶𝘯

    28 АВГ.

    Are You Ready For Some Football? 𝘈 𝘤𝘢𝘯𝘥𝘪𝘥, 𝘸𝘪𝘥𝘦-𝘳𝘢𝘯𝘨𝘪𝘯𝘨 𝘥𝘪𝘴𝘤𝘶𝘴𝘴𝘪𝘰𝘯 𝘸𝘪𝘵𝘩 𝘚𝘶𝘯

    𝗘𝗽𝗶𝘀𝗼𝗱𝗲 𝟭𝟮𝟰 | 𝗗𝗣 & 𝗠𝗰𝗚𝗵𝗲𝗲 In this episode, David and Tim sit down with Keith Gill, Commissioner of the Sun Belt Conference, for an open and wide-ranging conversation on the future of college sports. Gill shares his perspective on the College Football Playoff expansion, the transfer portal, and reflects on his own journey as a student-athlete at Duke University. Before Gill joins the show, DP & McGhee break down some of the hottest topics in sports business:⛳ PGA TOUR initiative: CEO Brian Rolapp establishes a new Future Competition Committee, with Tiger Woods as chair⚾ MLB’s evolving media strategy: Netflix secures streaming rights to the Home Run Derby🏀 NBA ownership moves: Finalization of the Celtics and Trail Blazers team sales👏 WNBA milestone: Record-setting league attendance And, a tribute to a motorsports marketing legend, Humpy Wheeler. 🏁 A jam-packed episode covering pro leagues, media, and the ever-changing college sports landscape. 𝗙𝗲𝗮𝘁𝘂𝗿𝗶𝗻𝗴 𝗞𝗲𝗶𝘁𝗵 𝗚𝗶𝗹𝗹, 𝗖𝗼𝗺𝗺𝗶𝘀𝘀𝗶𝗼𝗻𝗲𝗿 𝗼𝗳 𝘁𝗵𝗲 𝗦𝘂𝗻 𝗕𝗲𝗹𝘁 𝗖𝗼𝗻𝗳𝗲𝗿𝗲𝗻𝗰𝗲 𝗪𝗮𝗶𝘁, 𝗪𝗵𝗮𝘁? Smart takes. Occasional nonsense. Always at the corner of Sports & Business.

    42 мин.

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Two sports marketing insiders, David Paro and Tim McGhee, bring you a fresh take on the sports business — often irreverent, sometimes cynical, and occasionally serious. From their years leading both agencies and client teams, they break down today’s biggest industry stories and share lessons learned along the way. Joined by top voices from the sports marketing world, DP & McGhee help you see the game behind the game. You’ll laugh, learn, and sometimes just say, “Wait, What?”

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