YouPotential

Shaun Maslyk

YouPotential explores what it truly means to live a life well lived — through the lens of psychology, money, and meaning. Hosted by Shaun Maslyk—Certified Financial Planner®, Financial Behaviour Specialist®, and Positive Psychology Practitioner—the podcast delivers science-backed insights, candid conversations, and real stories that help people live with more intention.

  1. What Makes Work Matter? Seth Godin on Strategy, Culture, and Meaning

    11월 20일

    What Makes Work Matter? Seth Godin on Strategy, Culture, and Meaning

    What does it really mean to make work that matters? And how do we resist the pull of doing more — and instead focus on doing better?  In this week’s episode, Shaun sits down with legendary marketer, author, and teacher Seth Godin to unpack his latest book, This Is Strategy, and explore the deeper forces that shape how we work, create, and connect. From why we chase status and fit in with “people like us,” to how our culture tricks us into debt, conformity, and mediocrity — Seth offers a powerful reframing of what it means to be strategic in a world full of noise.  Through stories about chocolate, systems, and finding your smallest viable audience, Seth invites us to rethink everything from how we learn, how we lead, and even how we spend our money. At its core — this is a conversation about becoming: Who are you becoming through the work you do? And what contribution are you willing to make that people would truly miss if it didn’t exist?  Seth Godin is one of the most influential voices in modern marketing, creativity, and leadership. He’s the author of 21 international bestsellers, including Purple Cow, The Practice, This Is Marketing, and his newest book, This Is Strategy. Seth has written over 10,000 blog posts, created The AltMBA and The Marketing Seminar, and taught millions of people how to make work that matters through his books, courses, and talks. He’s a two-time TED speaker, a creator of iconic ideas like "permission marketing," and a hero to countless creators, leaders, and change-makers worldwide.

    49분

소개

YouPotential explores what it truly means to live a life well lived — through the lens of psychology, money, and meaning. Hosted by Shaun Maslyk—Certified Financial Planner®, Financial Behaviour Specialist®, and Positive Psychology Practitioner—the podcast delivers science-backed insights, candid conversations, and real stories that help people live with more intention.

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