Freedom By Design: Helping Solopreneurs Build From Their Story

Listing Studios
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Hosted by Tina Somsith, founder of Listing Studios, this podcast helps solopreneurs build from their story with purpose and ease. Through bite-size episodes filled with real stories, mindset shifts, and practical strategies, Tina helps you create a business that feels aligned and sustainable - whether you’re just starting, growing, or finding balance in the chaos of doing it all. Because running solo doesn’t mean doing it alone.

  1. HACE 4 DÍAS

    13. Build From Your Story - Not From Scratch with Janessa Steward

    What if the business you’re building isn’t meant to start from scratch… but from your story? In this episode, Tina sits down with social media strategist Janessa Steward, who’s built a business rooted in honesty, alignment, and lived experience. Janessa opens up about becoming a young mom, losing everything she thought defined success, and rebuilding her life and business with intention. Together, they talk about: What it really means to build a business that tells the truth about who you are How to simplify systems so your business feels lighter, not heavier Why creativity and structure can - and should - coexist The power of repurposing what you already have instead of starting over And how to sell in a way that feels natural, not forced If you’ve ever felt like you’re rebuilding, redefining success, or trying to make business feel good again, this episode will remind you that your story isn’t something to hide - it’s what you’re meant to build from. Connect with Janessa Steward: Instagram: https://www.instagram.com/mrsjanessasteward/ Facebook: https://www.facebook.com/janessa.stewardThreads: https://www.threads.com/@mrsjanessasteward Connect with Tina: 🎧 Follow Freedom By Design on Spotify & Apple Podcasts📸 Instagram: https://www.instagram.com/listingstudios

    57 min
  2. 12. What I learned after building, selling and starting over in business

    21 OCT

    12. What I learned after building, selling and starting over in business

    In this powerful comeback episode, Tina opens up about the real meaning of Freedom by Design. After traveling to her 50th country, she realized that success without alignment isn’t freedom - it’s just another kind of trap. From owning two franchises to running multiple brands, losing her father, and rebuilding her business from the ground up, Tina shares what it really takes to design a life and business that feel good on the inside - not just look good online. If you’ve ever found yourself asking, “Is this really the life I wanted?” - this episode is for you. Hit subscribe so you never miss an episode, and let’s build your dream business - together. Visit ListingStudios.com

    17 min

  3. 18 ABR

    11. How Jenny Designed a Life She Doesn’t Need a Vacation From

    In this inspiring episode of Freedom by Design, we sit down with Jenny — a hairstylist turned entrepreneur, functional nutritionist, and global explorer — who’s redefining what it means to live life on your own terms. 💡 From selling her belongings and moving abroad with her family, to building an online business that gives her freedom, flexibility, and fulfillment, Jenny’s story is proof that it’s never too late to pivot and pursue the life you’ve always wanted. Whether you dream of ditching the 9-5, working from anywhere in the world, or starting an online business, this episode is packed with real talk about: ✅ How to design a life that feels good on the inside, not just looks good on the outside✅ The mindset shift from fear to excitement✅ Why knowing your “WHY” is the foundation of success✅ Pivoting careers at any age✅ Building a business for location freedom✅ Minimalism, intentional living, and starting over abroad✅ Simple health habits for a balanced and energized life This conversation is your permission slip to stop waiting and start creating the life you deserve. Anywhere is possible — if you build it with intention! 👇 FREE Resources & Links Mentioned:🔗 ListingStudios.com — Check out tools, guides, and resources for entrepreneurs📲 Follow Jenny on Instagram: @jennyrhh_🌟 Follow the podcast for more episodes: Subscribe here! Timestamps:00:00 – Welcome to Freedom by Design01:18 – Meet Jenny: From hairstylist to nutritionist and expat03:45 – The power of pivoting and taking bold action10:26 – Creating an online business for location independence15:45 – Health habits that transform your body and mind20:16 – Why your "WHY" is everything31:26 – Selling everything and moving abroad: How Jenny's family made the leap40:04 – Facing fear vs. chasing freedom44:07 – What freedom by design means to Jenny 🔥 Subscribe for more conversations on freedom, entrepreneurship, and designing a life you don’t need a vacation from! Also follow us on:Instagram: https://www.instagram.com/jennyreh_Website: https://www.jennyreh.comExplore Jenny’s Program: Cultivating Healthy Habits — 8-Week Women's Group Coaching New episodes every week!#LocationIndependence #EntrepreneurLifestyle #DigitalNomad #FreedomLifestyle #FunctionalNutrition #MindsetShift #CareerPivot #Minimalism #EcommerceSuccess #LifeByDesign

    48 min

  4. 4 ABR

    10. Moms: Kids Don’t Cancel Your Dreams — They Give You a New Reason to Chase Them.

    In this episode of Freedom by Design, host Tina sits down with Jessica, a marketing strategist and mompreneur who specializes in data-driven marketing for e-commerce businesses. Jessica shares her journey from contractor to business owner, the challenges of balancing motherhood with entrepreneurship, and practical tips for using data to grow your business—without the overwhelm. Whether you're a mompreneur looking to scale your side hustle or an e-commerce seller wanting to make smarter marketing decisions, this episode is packed with actionable insights and inspiration. Key Topics Discussed: 1. Jessica’s Background & Journey - From marketing professional to mompreneur - Transitioning from contractor to business owner - The importance of confidence and overcoming imposter syndrome 2. Why Data-Driven Marketing Matters - How tracking metrics saves time and money - Common mistakes business owners make with ads and email marketing - The difference between vanity metrics and actionable insights 3. Balancing Business & Motherhood - The myth of "having it all" - Time-blocking, outsourcing, and setting realistic expectations - Why perfectionism is the enemy of progress 4. Advice for Aspiring Mompreneurs - "Just do it!"—Why action beats overthinking - How to validate your business idea before going all-in - The power of community and mentorship 5. Future Vision for Her Business - Helping more mompreneurs scale to $10K+ months - Building a flexible business that aligns with family life Resources & Links Mentioned: Jessica’s Instagram: @2pmMarketing (https://www.instagram.com/2pmmarketing/) Website: 2pmMarketing.com (https://www.2pmmarketing.com/) Podcast: Marketing for E-Commerce Mompreneurs (Coming soon!) Tools: Shopify Analytics, Klaviyo, Google Analytics Connect with Tina & Freedom by Design: Website: ListingStudios.com (https://www.listingsstudios.com) - Instagram: @ListingStudios (https://www.instagram.com/listingsstudios) - Subscribe & Leave a Review: Apple Podcast (https://podcasts.apple.com) | Spotify (https://spotify.com) Inspirational Quotes: - "You don’t have to do all the things today. Just take the next step." — Jessica - "If you’ve been thinking about your business idea for more than a minute, that’s a business plan. Just do it!" — Jessica - "Anywhere is possible through e-commerce." — Tina Listen to the full episode now! 🎧 Available on Apple Podcasts, Spotify, and all major platforms. #Mompreneur #EcommerceMarketing #DataDriven #SideHustle #BusinessGrowth #WorkLifeBalance

    41 min

  5. 29 MAR

    9. How to Validate Your E-Commerce Product for Profitability | Freedom By Design Podcast

    Description: Welcome back to another episode of Freedom By Design! 🚀 Today, we’re diving into a crucial part of your e-commerce journey—understanding your numbers!Having a great product idea is just the beginning. If the numbers don’t work, you could be setting yourself up for frustration, lost money, and a failed launch. Whether you're thinking about launching your first product or adding to your existing catalog, this episode will help you validate your financials so you’re not just selling—you’re making money. In This Episode, You'll Learn: 00:00 Intro – Why Understanding Your Numbers is Key 05:00 The Pitfalls to Avoid When Picking a Product Mistake #1: Picking a Product Just Because You Like It Mistake #2: Competing Without a Strategy in a Crowded Market Mistake #3: Ignoring Profit Margins Mistake #4: Not Checking for Seasonality or TrendsHow to Validate Demand Before You Order Inventory Step 1: Search for Your Product on Amazon (How to Analyze Competition) Step 2: Use Research Tools Like Zoof, Helium 10, or Jungle Scout Step 3: Check Customer Sentiment with Reviews and Polls Step 4: Check for Long-Term ViabilityCrunching the Numbers for ProfitabilityStep 1: Calculate Your Landed CostStep 2: Factor in Amazon FeesStep 3: Budget for Advertising CostsStep 4: Use the Profit Margin Formula to Ensure Your Product is ProfitableDifferentiate Your Product: Focus on what makes your product unique. It could be a special feature, a unique design, or even a better customer experience. In Episode 8, we listed 11 different ways you can differentiate your product. The link to that episode is in the show notes! 🎧✨📌 Resources Mentioned: ✅ Free Profit Calculator – https://listingstudios.com/pages/amazon-profit-margin-calculator✅ Episode 8: 11 Ways to Differentiate Your Product –https://youtu.be/-WXg0i2U3bY✅ Research Tools: Zoof, Helium 10, Jungle Scout📢 Like, Subscribe & Review! If you found this episode helpful, make sure to like, subscribe, and leave a review! It helps us reach more aspiring entrepreneurs like you. 💡✨Let’s build a business that gives you freedom by design! See you in the next episode. 🚀#Ecommerce #AmazonFBA #ProductValidation #Entrepreneurship #FreedomByDesign

    16 min

  6. 21 MAR

    8. How to Find the Right Product to Sell + 11 Ways to Stand Out!

    Hey there, welcome back to Freedom By Design: Anywhere is Possible Through E-commerce! I’m Tina, your host, and today we’re tackling one of the biggest challenges aspiring e-commerce entrepreneurs face—finding the right product to sell and making it stand out! In this episode, I’ll share: ✅ The common struggles of choosing a product (I’ve been there!) ✅ The story that inspired me to create a quiz to help you decide ✅ 11 powerful ways to differentiate your product and stand out in a crowded market Some game-changing examples include: How Stanley Cups skyrocketed by tweaking their design How All birds turned sustainable materials into a must-have shoe brand Why Liquid Death made water cool through branding How Dollar Shave Club shook up the razor industry with a new pricing model Take the "What Product Should You Sell?" Quiz Now! 👉 https://listingstudios.com/pages/quiz-find-your-perfect-product-match 📌 Don’t forget to: 👍 Like this video if you found it helpful! 🔔 Subscribe for more e-commerce tips & strategies! 💬 Comment below: Which of the 11 strategies will you use for your product? 💬 Let’s Connect: 📸 IG : https://www.instagram.com/listingstudios/ 📘 FB : https://www.facebook.com/listingstudios #Ecommerce #OnlineBusiness #ProductResearch #Entrepreneurship #FreedomByDesign

    21 min

  7. 14 MAR

    7. The Power of Amazon Influencers & UGC: How to Launch with Social Proof ft. Annabel Hill

    In this episode of Freedom By Design: Anywhere is Possible Through E-commerce, we sit down with Annabel Hill, a direct-response marketer and Amazon Influencer who has helped brands generate eight figures in sales. Annabel shares her journey from copywriting and marketing at Amazing.com to becoming an Amazon Influencer, helping brands gain early traction through UGC (User-Generated Content) video reviews. She breaks down the psychology of conversions, the power of video reviews, and how sellers can leverage AI and influencer marketing to maximize their success. If you’re an e-commerce entrepreneur looking to stand out in a crowded marketplace, this episode is packed with game-changing insights! In This Episode, You’ll Learn: ✔️ How Annabel transitioned from corporate marketing to becoming an Amazon Influencer ✔️ The biggest mistakes e-commerce sellers make with product launches ✔️ Why video reviews on Amazon product listings are a game-changer ✔️ How AI can supercharge marketing & copywriting for entrepreneurs ✔️ The underrated power of social proof (and how to use it effectively) ✔️ Annabel’s secret strategy for launching with credibility before customer reviews even exist. Guest Bio: Annabel Hill is a direct-response marketer and Amazon Influencer with a proven track record of helping brands scale through strategic messaging and conversion optimization. She has worked with major brands in the Amazon and Shopify space, including Amazing.com and Titan Network. Now, as an Amazon Influencer, she helps sellers gain traction before their product launches by providing video reviews that appear directly on their Amazon listings. Follow Annabel: 👉 Amazon Influencer Page: https://www.amazon.com/shop/theannabelhill 👉 Instagram: https://www.instagram.com/theannabelhill/ Resources Mentioned:📌 Amazon Influencer Program: https://affiliate-program.amazon.com/influencers 📌 AI Copywriting Tools Annabel Recommends 📌 Annabel’s Free Amazon Influencer Video Offer (Limited Spots!) 🎧 Listen & Subscribe: Spotify: Apple Podcasts: YouTube: Amazon Podcasts: If you loved this episode, leave us a review and share it with a fellow entrepreneur! 🚀#Ecommerce #AmazonInfluencer #UGC #OnlineBusiness #AI #Entrepreneurship

    59 min

  8. 7 MAR

    6. My Friend Called Me and Said, What the EFF are you doing again??

    Freedom By Design: Anywhere is Possible Through E-commerce Ever had to explain what you do for a living over and over again—only to be met with confused looks? In this episode, I’m sharing the story of how even my closest friends (and my own mom!) don’t quite get what I do. But here’s the thing—I’m not for everybody. And that’s okay. Join me as I break down what I actually do, why this podcast exists, and how embracing your niche is the key to building a business and life on your terms. If you've ever felt misunderstood on your journey to financial, time, and location freedom, this one’s for you. What You’ll Learn in This Episode: How I explain what I do (finally, in a way that makes sense!) Why not everyone will understand your path—and why that’s a good thing The power of finding your people and building a community How curiosity, not certainty, leads to transformation The ‘What If’ mindset that changed my life and business Resources & Links: 🚀 Ready to take the leap? Download my Amazon FBA Launchpad Guide at: Download Guide 📲 Let’s connect! Follow me on Instagram and Facebook for more insights on e-commerce and designing a life of freedom: 📸 IG : https://www.instagram.com/listingstudios/ 📘 FB : https://www.facebook.com/listingstudios 🎧 If this episode resonated with you, send me a DM on Instagram! Let’s talk about those moments when people just don’t ‘get’ what you do. Know someone who needs to hear this? Share this episode with them! Thanks for listening, and I’ll see you in the next episode of Freedom By Design!

    13 min
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Hosted by Tina Somsith, founder of Listing Studios, this podcast helps solopreneurs build from their story with purpose and ease. Through bite-size episodes filled with real stories, mindset shifts, and practical strategies, Tina helps you create a business that feels aligned and sustainable - whether you’re just starting, growing, or finding balance in the chaos of doing it all. Because running solo doesn’t mean doing it alone.

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