Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World

Robert Plank

Marketing, entrepreneurship, membership sites, webinars, and traffic

  1. 11月4日

    1464: Fight Misinformation: Verify Content and Build Trust with AI Credibility Expert Dan Nottingham

    Misinformation is a growing problem, with most Americans worried about the reliability of online information. Dan Nottingham created Mi Credible.ai to help people navigate this landscape by providing a credibility score for statements. The tool uses multiple AI models to objectively analyze sources, offering a numerical score and an explanation so users can assess the accuracy of their content before sharing it. This approach helps reduce bias, promotes informed communication, and gives businesses and individuals a measurable way to maintain trust and credibility online. Mi Credible.ai can be used for business, social, and casual purposes, from validating marketing content to settling debates among friends. Users can input any statement to check its accuracy and receive a clear score, making credibility a key performance indicator. Nottingham envisions a future in which AI tools like this serve as impartial editors, helping people navigate misinformation with confidence. The platform is currently browser-based, with mobile apps in development, and encourages users to try it themselves to see how it can improve communication and decision-making. Quotes: “Everyone is a publisher, but not everyone is an editor. That’s where credibility tools come in.” “Credibility shouldn’t be a buzzword; it should be a KPI for your business.” “It’s not enough to be right—you have to persuade.” Resources: Connect with Dan Nottingham on LinkedIn Credibility starts with you

    25 分鐘
  2. 11月3日

    1463: Demystify Personal Injury: Build Trust and Navigate Claims with Attorney Ryan Schwartz

    Are you overwhelmed by legal confusion or facing battles that feel impossible? Attorney Ryan Schwartz of Schwartz Trial Law LLC shares how he built a client-focused practice in Georgia, handling personal injury cases ranging from car accidents to daycare injuries. He discusses his journey from criminal defense to personal injury, common client misconceptions, and the importance of demystifying the legal process. Ryan emphasizes direct client access, building trust, and educating clients on every step to maximize case outcomes. In this episode, Ryan and host Robert Plank explore the realities of the legal industry, the emotional challenges clients face, and how empathy and honest communication make all the difference. Whether you need legal representation or insight on running a service business with integrity, this episode provides clarity, actionable advice, and reassurance that with the right advocate, you are not alone. Quotes: “Clarity beats complexity every time. Confused clients make mistakes. My job is to demystify the process and walk with you.” “You can’t snap your fingers and get a big settlement overnight. Consistent treatment and realistic expectations are crucial.” “People will forget what you said, people will forget what you did, but people will never forget how you made them feel.” Resources: Follow Ryan Schwartz on Facebook Schwartz Trial Law Is On Your Side

    21 分鐘
  3. 11月1日

    1461: Ignite the Gift You Are: Core Strategies to Activate Your Passion, Influence, and Prosperity, with Author and Coach Gary Acevedo

    Most people doubt themselves, get stuck in self-criticism, or underestimate the gifts they have to offer. What if your most significant “problem” was actually your greatest strength? What if inner transformation could unlock hidden gifts, boost your success, and help you change the lives of those around you? Meet Gary Acevedo, acclaimed retreat leader, best-selling author, and creator of The Awakening. In this episode, Gary reveals how to break out of old habits, rewire your subconscious, and realize that “there’s nothing wrong with you”—only untapped gifts waiting to shine. Gary shares breakthrough experiences from his decades of leadership retreats, stories of Olympic athletes and Fortune 500 leaders, and transformative strategies you can use today. You’ll discover how to turn setbacks into stepping stones, why emotional safety is the key to growth, and the “sweetheart message” behind every so-called negative behavior. Whether you’re a coach, executive, parent, or someone seeking more joy and purpose, this episode will inspire you to ignite the gift you are. Quotes: “Our greatest struggles are doorways to our greatest gifts.” “There’s nothing wrong with you—only gifts you haven’t awakened yet.” “True change happens when you feel safe enough to try something new.” Resources: Connect with Gary Acevedo on LinkedIn Follow Gary Acevedo on Facebook Ignite the Gift You Are: 7 Master Keys to Awaken Your Passion, Power and Profits on Amazon

    32 分鐘
  4. 10月31日

    1460: Marketing Domination: The Proven Framework for Attracting and Converting Customers with Brand Narrative Coach Sean Garner

    Sean Garner, a marketing expert for local service businesses, helps companies dominate their industries through a combination of strategy, sales funnels, SEO, and StoryBrand messaging. He emphasizes that success requires both mastery of your craft and a growth mindset, not just flashy marketing tactics. Garner uses a “Marketing Domination Framework” to build, fill, and optimize sales funnels, turning skilled professionals into recognized industry leaders while capturing and nurturing leads effectively. In this episode of Marketer of the Day, Garner advocates for service-based businesses to leverage video podcasts as a content strategy, repurposing them into blogs, social posts, and emails to maximize reach and authority. He emphasizes that strong marketing starts with the right words and messaging that address customer needs, rather than relying on logos or superficial branding. By highlighting the importance of systems like sales funnels and SEO, he shows how proper implementation can turn skilled professionals into recognized industry leaders. Garner stresses taking action, noting that knowledge alone is useless without execution, and invites businesses to work with his agency at seangarner.co for tailored, high-impact marketing support. Quotes: "Marketing doesn’t start with logos or flashy visuals. It starts with words that speak directly to your customer’s needs and problems. When you master that, everything else becomes easier." "Knowledge alone won’t grow your business. You need systems, execution, and consistency. Without action, even the best ideas stay useless." "A strong sales funnel is more than a tool—it’s a framework that turns skilled professionals into recognized leaders in their industries while capturing and nurturing leads effectively." "Video podcasts are a goldmine for service-based businesses. Repurpose them into blogs, emails, and social posts to expand reach, build authority, and connect with your audience in multiple ways." Resources: Connect with Sean Garner on LinkedIn Follow Sean Garner on Facebook Marketing Agency for Local Service Business Owners Who Want to Dominate Online

    32 分鐘
  5. 10月30日

    1459: Turning AI into ROI: How to Unlock Creativity and Scale Through Smart Automation with Innovation Strategist Pete Sena

    Pete Sena, founder of Digital Surgeons and a tech strategist with experience at Lego, Microsoft, and Unilever, shares how service businesses can become AI-first and achieve SaaS-like margins. He emphasizes starting with existing business practices, leveraging AI to automate repetitive tasks, and using experimentation to understand AI’s capabilities. Sena introduces practical strategies to integrate AI without disrupting operations and highlights the mindset shift needed to see AI as a productivity and growth catalyst rather than a threat. In this episode of The Marketer of the Day Podcast, Pete shares practical strategies for applying AI in everyday business operations. He covers ways to automate research, streamline content creation, and prototype new ideas quickly. Pete emphasizes hands-on experimentation and iterative learning, showing listeners how even small teams can use AI to improve efficiency, increase quality, and free up time for strategic decision-making. His approach highlights clarity, alignment, and human oversight, helping businesses turn ideas into actionable workflows. Quotes: “AI can either replace you or unlock new levels of success—mindset matters.” “Start with what your business already does well, then layer AI to amplify it.” “Clear communication with AI is key—avoid ‘work slop.’' Resources: Connect with Pete on LinkedIn Follow Pete on Twitter Become more divergently creative

    37 分鐘
  6. 10月29日

    1458: Chaos Is a Gift: Transforming Conflict into Growth Through Leadership and Emotional Intelligence with Leadership Expert Dr. Andrew Campbell

    Dr. Andrew Campbell, retired senior military strategist and peace leadership pioneer, shares insights on transforming toxic organizations and leading with emotional intelligence. He emphasizes that conflict is unavoidable, and the way leaders respond—rather than react—shapes organizational culture. Through his PACT framework, he teaches how to pinpoint root causes, acknowledge perspectives, collaborate on solutions, and take accountability to prevent recurring disputes. Leaders set the tone for a healthy or toxic environment, and understanding others’ perspectives is key to resolving conflicts effectively. He also shares personal experiences of being a toxic leader early in his career and how 360-degree feedback and perspective exercises helped him transform his leadership style. In this episode of Marketer of the Day, Dr. Campbell highlights how a leader’s character, values, and principles shape their influence and legacy. He stresses the importance of listening to understand, acknowledging mistakes, and stepping outside personal perspectives to manage conflict effectively. Leaders must embrace growth, apply practical strategies to prevent disputes, and foster healthier organizational cultures. He explains that structured conflict management can save hours of wasted arguments and prevent employee turnover caused by toxic workplaces. Quotes: "Every relationship has conflict; how you manage it shapes your culture." "Leaders often react rather than respond, and that determines how people will follow or resist." "We focus on symptoms, but the real issue is often what is not being said." "Your character determines whether you inspire trust or create toxicity in your organization." Resources: Connect Dr. Andrew Campbell on LinkedIn Global Leadership Education and Training Institute Chaos Is a Gift – available on Amazon

    29 分鐘
  7. 10月28日

    1457: Single Women and Money: Empowering Women to Thrive Financially and Live with Confidence with Author Margaret Price

    Single women often face unique financial challenges, from earning less than men to navigating life on a single income. In this episode of the Marketer of the Day podcast, Robert Plank sits down with Margaret Price, co-author of Single Women and Money, to break down the invisible emotional and psychological barriers women face with money. They explore budgeting, investing, insurance, and long-term planning, offering practical strategies to take control of finances and live well. Margaret Price shares insights from her book, offering tailored checklists for widows, divorcees, and never-married women. She emphasizes budgeting for what matters most, building emergency funds, investing wisely, and using social support to stay financially accountable. Listeners will learn actionable steps to feel empowered, avoid debt, and make financial decisions confidently. Quotes: “It’s more expensive to be single than married, and single women have it especially hard.” “You can afford the things you most want in life; budget for these priorities and leave out what you don’t need.” “Money isn’t scary. It’s just about what you do in life and how much it costs.” Resources: Follow Margaret Price on Twitter Connect with Margaret Price on LinkedIn Purchase Single Women and Money: How to Live Well on Your Income by Margaret Price and Jill Gianola.

    33 分鐘
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簡介

Marketing, entrepreneurship, membership sites, webinars, and traffic

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