In this episode, Joseph sits down with Brian Livingston, a 40‑year chemical engineer and one of North America’s most respected voices on practical, real‑world decarbonization. Brian has spent his career in the trenches of heavy industry, helping companies that depend on diesel fuel reduce consumption, cut CO₂ emissions, and save millions of dollars in the process. Brian spent nearly two decades inside Caterpillar’s diesel engine division, where he developed deep technical expertise in engines, combustion, and fuel behavior. Today, as the founder of Zelkam, he brings that knowledge directly to industries that need it most — mining, construction, energy, and large‑scale operations where diesel isn’t optional but efficiency is everything. His methods aren’t theoretical. They’re field‑proven, delivering 100–400% ROI and measurable reductions in fuel use. Brian has spoken at major mining conferences across North America and advises companies on how to take meaningful steps toward sustainability without waiting for future technologies to mature. Why diesel‑reliant industries can’t afford to wait for electric or hydrogen solutions The biggest misconceptions about decarbonization and “green transitions” How companies are saving millions of liters of diesel with simple, incremental changes What Brian learned from nearly 20 years at Caterpillar The truth about electric, hydrogen, biofuels, and emerging tech — what’s real today vs. what’s still hype How to reduce emissions now without sacrificing productivity or profitability Why sustainability doesn’t have to be political, complicated, or expensive 40‑year chemical engineer Founder of Zelkam, specializing in diesel optimization and decarbonization Former Caterpillar engineer with deep expertise in engines and fuels Advisor to mining and heavy‑industry leaders Speaker at major North American mining conferences Focused on practical, immediate, measurable decarbonization strategies There’s a lot of noise around sustainability — big promises, big politics, and big confusion. Brian cuts through all of it with a grounded, engineering‑driven perspective. If your business relies on diesel, or if you’re trying to understand what decarbonization actually looks like in the real world, this episode gives you clarity, direction, and a path forward. In This Episode, You’ll Hear:About Brian LivingstonWhy This Conversation MattersBrian Livingston is a 40-year chemical engineer and decarbonization expert who helps industries that rely on diesel fuel reduce consumption and CO₂ emissions. He spent nearly two decades at Caterpillar in the diesel engine division, gaining deep technical knowledge in engines and fuels. As founder of Zelkam, Brian applies field-proven methods that deliver 100–400% ROI, helping customers save millions of liters of diesel while taking meaningful steps toward sustainability. He has spoken at major North American mining conferences and advises companies on practical, incremental decarbonization strategies. While familiar with electric, hydrogen, biofuels, and emerging technologies, his focus is on solutions that can be implemented today to make an immediate, measurable impact. Contact: Brian Livingston ✉️ Brian.Livingston@Zelkam.com 📞 +1 309-678-4965 Website / Media Page:🌐 www.Zelkam.com/media-kit www.linkedin.com/in/brian-p-livingston/
