Specks of Light

Or Azulay | אור אזולאי

Hi Everybody! My name is Or and I do live X (Twitter) Spaces with interesting entrepreneurs and investors. Would you like to learn more about me or reach out? https://linktr.ee/orslimy היי כולם! קוראים לי אור אזולאי, יועץ מוצר למחייתי, ואני עושים ספייסים בטויטר עם אנשים שמעניינים אותי רוצים לפנות אלי? https://linktr.ee/orslimy

  1. -1 J

    #222 - Talking about CPG Supply Chain & Operations with Aaron Alpeter, Founder & CEO of Izba Group

    I spoke to Aaron about: - His start in the Operations space, working in companies such as Unilever, Hubble Contacts and Lululemon. - The founding story around Izba, a consulting agency for consumer goods brands, helping them with their end to end operations and supply chain. - What exact services they offer brands in different sizes and challenges and how they expanded their services to a group of companies including Sourcify (sourcing products reliably) and Slotted (fulfillment). - Why they choose to be an agency and not a SaaS product company and how they manage to embed technology in their day to day and help their brands scale faster? - What is his main focus now? and what are his biggest challenges? Operations and Supply chain is such an amazing space to be in right now and Aaron is one of the OGs in the industry, so glad I got a chance to learn from him.

    34 min

  2. -1 J

    #221 - Talking about Good Decisions with David Siegel, Founder & Chairman at Israel Tech Mission

    I spoke with David about: - His early beginning as a human resources director and how he made the decision to become a CEO one day after his MBA. - Why he sent over 10k emails to CEOs of large companies so he can become their number 2 (i.e. Chief of Staff) and how it landed him a position which later led him to become a GM of that company - What were his different motivations changing C level positions from companies such as 1-800-flowers, Everyday Health, Seeking Alpha, Investopedia and Meetup? - What led him to write his book, Decide and Conquer, and what were the key benefits from doing this project? - Why he started the Israel Tech Mission? What do they do? and was was the impact of this non-profit endeavor? - What he's focusing on these days after he made 'aliyah' to Jerusalem? and what he still wishes to accomplish? I really enjoyed this conversation :) David is a force of good.

    31 min

  3. 25 SEPT.

    #220 - Talking about No Added Sugar CPG with Gardar Stefansson, Co-Founder & CEO of GOOD GOOD

    I spoke with Gardar about: - His early years as a founder of a salt company in Iceland - The purchase of a natural sweetener production factory by his partners after it was legalized in Europe, why that business didn't work out and how it led them to create their own CPG brand using those sweeteners in spreads like jams, chocolate and peanut butter instead of sugar. - How they grew from only selling to local retailers in Iceland and Europe to selling to the US and why Texas became their most active market? - Who buys their products? and why they learned that they should be focusing on spreads and not other categories like bars / syrups? - Why is the spread business a slower growth business in comparison to other categories and how do they think about their growth? - What are their biggest challenges right now and what would he do if he wasn't a CPG founder? Gardar is awesome.

    36 min

  4. 24 SEPT.

    #219 - Talking about Hydration with Steve Michaelsen, Co-Founder & CMO at Leisure Hydration

    I spoke with Michael about: - His early years as a college athlete turned digital marketer, and climbing the ranks at Nike. - How Covid got him and his younger brother under the same roof and how it led them to think of the idea for a mineral rich beverage that brought Leisure Hydration to life - The problem they are solving for people (who are mostly dehydrated due to bad dietary choices) and why they chose to tackle a category for every day hydration vs athletic hydration drinks like Gatorade? - The 2 years of research before launching their first product and what they did to get to a good enough formulation? - How they got into retail? and what was their biggest break? - And as always, what is their biggest challenge today? Really enjoyed this conversation.

    52 min

  5. 17 SEPT.

    #218 - Talking about Consumer Brands and Investment Rollups with Tom Shipley, Founder of AVA, FOUNDRY, Atlantic Coast Brands and DealCon Summit

    I spoke with Tom about: - His early years as a catalog sales business owner - His unusual decision to start a beauty brand and how they struggled to fund raise until they learned they can just acquire a successful brand using debt financing and how they scaled that business to a 100M dollar revenue (and why they sold that business in 2021 to a private equity firm). - His passion around investment rollups, how it exactly works and why he started two aggregators, one buying 100 brands (FOUNDRY) and the other buying marketing agencies (AVA Acquisitions) - His decision to start teaching entrepreneurs about how to properly do M&As as a growth strategy for their business (DealCon Summit) and what value he derives from it - What is his latest project? and why he chose to live in Tel Aviv when most of his business is conducted in the US? I learned a TON from this conversation. Totally worth a listen :)

    51 min

  6. 16 SEPT.

    #217 - Talking about Pet Beverages with Drew Whited, Founder & CEO of Wagging Water and Yappy Hour

    I spoke with Drew about: - His early years as an entrepreneur founding several brands in the wine and spirits world, why it's a super hard category to win in and what he learned from those? - The founding story behind Wagging Water, a brand focused on selling water based beverages for dogs and all the challenges that he went through trying to scale this brand (including his early success distributing them in Target) - His eureka moment that pet beverages that mimic popular human drinks is a very lucrative category worth pursuing and how that turned into Yappy Hour, a brand focused on selling fun pet beverages for social events. - How Yappy Hour practically exploded over night, how they marketed it? how are they thinking about each new product line? What were their biggest challenges during that hyper-growth phase? - And what is his biggest focus right now? Drew's story is the perfect example of hard work paying off :)

    48 min

  7. 11 SEPT.

    #216 - מדברים על בניית ווידג׳טים לאתרים עם דניאל שטרנליכט, מייסד שותף ומנכל קומון נינג׳ה

    שוחחתי עם דניאל על: - השנים הראשונות בתור מפתח פרונטאנד ומה גרם לו להתחיל פרויקט צד שעוזר לו ולאחרים לייצר ווידג׳טים בקלות (כמו טבלאות להשוואת מחירים ועוד רבים אחרים) - איך פרויקט הצד זה צמח במשך 10 שנים, לאיזה סוגי לקוחות, לאילו שימושים, ומה גרם לו סוף סוף לעזוב את העבודה המאוד נוחה ומעניינת שלו בOutbrain ולהקים ממנו חברה - למה הוא והשותף שלו הלכו לאקסלרטור של 8200? מה הם למדו שם? ואיך הם פגשו יותר מ180 (!) משקיעים על תקופה של 9 חודשים רק כדי לגייס את המיליון דולר הראשונים לחברה (שכבר היה לה מוצר ולקוחות והכנסות יפות!) - מה השינוי שהם עשו במוצר שבאמת הוביל אותם לצמיחה משמעותית, למה הם החליטו לא לגייס את הסבב הבא, ומתי הם הגיעו סוף סוף לברייק איבן? (רגע סופר מרגש!) - איך התפוצצות הAI השפיעה על העסק שלהם ולמה זה גרם להם להשיק מוצר חדש לגמרי חודש שעבר שעוזר לאנשים לייצר בעזרת פרומפטים ווידג׳ט משל עצמם - וכמו תמיד, מה האתגר הכי גדול שלהם היום? היה ממש מעניין וכיף

    1 h 3 min

  8. 10 SEPT.

    #215 - Talking about non-alcoholic drinks that make you feel good with Aaron Nosbisch, Founder of BRĒZ & Lucyd

    I spoke with Aaron about: - His early years as an entrepreneur since the age of 13, selling graphic tees and working in digital marketing and starting several businesses since then, including his introduction to D2C leading marketing at a company called MONQ - The story around founding Lucyd Media, the largest cannabis social advertising firm in the world, and how they cracked the code around advertising cannabis products without breaking the ad platforms strict rules. icrodosed cannabis, adaptogen, & mushroom. What is their mission and how their sales exploded from day one?

    40 min
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À propos

Hi Everybody! My name is Or and I do live X (Twitter) Spaces with interesting entrepreneurs and investors. Would you like to learn more about me or reach out? https://linktr.ee/orslimy היי כולם! קוראים לי אור אזולאי, יועץ מוצר למחייתי, ואני עושים ספייסים בטויטר עם אנשים שמעניינים אותי רוצים לפנות אלי? https://linktr.ee/orslimy

Informations

  • Création
    Or Azulay | אור אזולאי
  • Années d’activité
    2022 - 2025
  • Épisodes
    222
  • Classification
    Tous publics
  • Copyright
    © Or Azulay | אור אזולאי
  • Site web de l’émission
    Specks of Light

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