Take It Personally

Maddie Peschong
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Take It Personally, hosted by professional brand photographer Maddie Peschong, shares advice to help you grow your personal brand to stand out from the noise and thrive, even in the most saturated markets. Episodes feature business and marketing advice, branding expertise, and real stories and inspiration from creative professionals all over the world.

  1. 4天前

    What’s in My Gear Bag 2025

    You know those “what’s in my bag” peeks we all love? Same. I’m endlessly curious about how different photographers get similar results with totally different setups. And while I’m not a gearhead, I’ve learned what’s worth investing in for ease, speed, and consistency... without pretending you need every single shiny thing. In this episode, I’m walking through my current brand-session kit, why I chose each piece, and how I keep lighting simple and flattering so my clients look like the best version of themselves. We’re diving into: what I actually bring to brand shoots in 2025, how I light (without drama), and the small add-ons that make big differences on set. Episode highlights: My camera + lens combo and why I switched to mirrorlessThe zoom that replaced my prime-girl era and why it’s perfect for tight interiorsFlash philosophy: natural-looking light with Profoto A10sGo-to modifiers and when I use eachHeadshot vs. lifestyle setups, tethering and on-site workflow tipsUnsexy-but-essential extrasWhat’s on my wishlist to level up on-location LINKS & RESOURCES: 📸 Behind the Shot: Come behind the scenes of real brand sessions and see my gear + lighting in action☑️ Grab the Ultimate Personal Brand Session Shot List: maddiepeschong.com📝 Blog: More tips and tools to grow your personal brand photography business🛒 Amazon Storefront: Gear items linked here!💬 Have a gear Q? DM me your question or your biggest lighting hurdle! LET’S CONNECT: Website: maddiepeschong.comInstagram: @maddiepeschong If you loved this episode, leave a review! It helps other photographers find the show and keeps us creating content you actually want to hear.

    21 分钟

  2. 10月9日

    Documentation Marketing for Busy Seasons

    It’s busy season. Your camera is glued to your hand, your editing queue is packed, and marketing? Yeah, that’s probably collecting dust. But here’s the thing—what you post today is what fills your calendar tomorrow. If you tend to see a slowdown in bookings come December or January, it’s probably because your marketing fell off the map in September and October. It happens every year. But this time? You’re going to do it differently. In this episode, I’m diving deep into a strategy I swear by: documentation marketing. It’s the easiest way to stay consistent on Instagram without creating content from scratch. If batching 30 days of content sounds like your personal nightmare (hi, same), this method is for you. We’re talking: The vicious visibility cycle (and how to break it)Why documenting is more effective than creatingSimple, scroll-stopping content ideas you can capture in real timeHow to build a content rhythm that works for your real life Marketing doesn’t have to be overwhelming, and it definitely doesn’t have to stop just because you’re booked and busy. This episode will help you stay top of mind, even when you don’t have a ton of time. LINKS & RESOURCES:📱 Follow along with The Consistency Cure series on Instagram📸 Grab the Ultimate Personal Brand Session Shot List: maddiepeschong.com📝 Blog: More tips and tools to grow your personal brand photography business💬 Want more BTS tips like this? DM me your biggest struggle with Instagram right now. LET’S CONNECT:Website: maddiepeschong.comInstagram: @maddiepeschong If you loved this episode, leave a review! It helps other photographers find the show and keeps us creating content you actually want to hear.

    18 分钟

  3. 9月30日

    #187: Should I Join Rebrand? [BONUS EPISODE]

    Doors to Rebrand close TONIGHT and I'm breaking down all the systems inside the program to make sure you don't slip through the cracks, plus the mindset shift you need to make to get results inside a new program every single time. Join Rebrand: https://maddiepeschong.com/rebrand

    15 分钟

  4. 9月18日

    #186: What Booked Out Brand Photographers are Posting on Instagram

    So many brand photographers struggle with what to post on Instagram. Some go completely quiet because they feel stuck, while others show up daily but still aren’t booking clients. The truth? It’s not just about consistency. It’s about posting the right kind of content that actually converts. In this episode of Take It Personally, I’m sharing the five types of content that booked-out brand photographers are using to stand out, build trust, and turn followers into paying clients. These strategies are simple, sustainable, and designed to help you show up with confidence and intention. What you'll learn in this episode: The two biggest struggles photographers face with Instagram contentWhy “just showing up” isn’t enough to attract new clientsFive categories of content that consistently book clientsHow to shift your Instagram from a stagnant portfolio to a client-generating toolA sneak peek into my Booked Out & In Demand masterclass CONNECT WITH MADDIE: Instagram Website LINKS Grab your free spot in my Booked Up and In-Demand Masterclass: September 23 at noon CST - learn the content system that fills your calendar with premium clients Rebrand Group Coaching Ultimate Personal Brand Session Shot List – Free Download Full show notes

    15 分钟

  5. 9月11日

    #185: The Beliefs Holding You Back From Booking Clients on Instagram

    I will never stop sharing my love for social media. Why? Because it’s one of the most powerful tools we have as business owners. And yet, so many photographers I work with are afraid of it. They worry about being vulnerable, about what showing up online says about them, and as a result, they hold back. But here’s the truth: these limiting beliefs are keeping you from booking clients on Instagram. It doesn’t matter how solid your strategy is or how many content ideas you have—if you can’t work through these beliefs, you’ll struggle to see results. In this episode, I’m breaking down the most common beliefs I hear (and have struggled with myself!) and how to start talking back to those scary voices in your head so you can finally use social media to connect with the right people and book more clients. What you'll learn in this episode: Why “nobody cares” and “I’m not that interesting” are lies you’re telling yourselfHow practicing is the only way to get better at showing up onlineWhy your life doesn’t need to look perfectly aesthetic to attract clientsHow to share what feels comfortable while still making genuine connectionsWhy “professionalism” doesn’t mean hiding who you areThe power of recognizing your red flag thoughts and shifting them into possibility CONNECT WITH MADDIE: Instagram Website LINKS Grab your free spot in my Booked Up and In-Demand Masterclass: September 23 at noon CST - learn the content system that fills your calendar with premium clients Rebrand Group Coaching Ultimate Personal Brand Session Shot List – Free Download Full show notes

    23 分钟

  6. 9月4日

    #184: The 3 Instagram Posts That Get You Booked

    You’ve been told you need to show up consistently on Instagram...so you do. But instead of clients rolling in, you’re left wondering if posting is even worth it. Maybe your consistency hasn’t paid off, or maybe you’ve been ghosting your account altogether. Either way, if Instagram isn’t bringing in new bookings, it’s not about the app. It’s about your content strategy. In this episode of Take It Personally, I'm breaking down the three types of Instagram posts that actually get clients to book you. I'm sharing real examples, how to position yourself as the go-to brand photographer, and how storytelling can make your content more effective. If you’ve been frustrated with Instagram, this is the strategy shift you need. 01:08 – Why posting on Instagram isn’t working for many photographers 02:16 – The 3 types of Instagram posts to get booked 03:00 – Reputation-building content 05:56 – Rapport-building content 09:40 – Relationship-building content 19:54 – Focus on your content strategy, not just consistency 20:19 – 21 Day Instagram Challenge CONNECT WITH MADDIE: Instagram Website LINKS Join my 21-Day Instagram Challenge happening inside a private IG chat starting September 1st—simple, daily prompts that help you stay consistent and get visible so you can get more inquiries from IG. 👉 DM me “challenge” on Instagram @maddiepeschong to join us! Rebrand Group Coaching Ultimate Personal Brand Session Shot List – Free Download Full show notes

    22 分钟

  7. 8月28日

    #183: Using Instagram as a Portfolio? Listen to this.

    As photographers, it can feel natural to use Instagram as a portfolio—posting your most recent work with simple captions like “Loved this session!” or “Isn’t she gorgeous?” But if you’ve been doing that consistently and wondering why you’re not booking clients, there’s a reason: Instagram isn’t meant to be your portfolio. In this episode of Take It Personally, I'm sharing why using Instagram only to showcase your work keeps you from connecting with your ideal clients and booking sessions. I'm also showing how to shift from treating your feed like a gallery to creating an engaging brand experience—one that builds trust, answers client questions before they ever inquire, and ultimately gets you booked. If you’ve ever felt frustrated that posting pretty photos isn’t leading to results, this episode will give you a clear strategy to change that. 01:07 — The viral Threads post that sparked this conversation 02:16 — Why using Instagram like a portfolio keeps photographers stuck 03:22 — Common posting mistakes 03:56 — Building connection and brand experience 04:40 — Sharing work strategically 06:50 — Practical post examples and client concerns 09:42 — Building trust through personal stories 10:25 — Brand storytelling and standing out 11:07 — 21-day Instagram challenge invite CONNECT WITH MADDIE: Instagram Website LINKS Join my 21-Day Instagram Challenge happening inside a private IG chat starting September 1st—simple, daily prompts that help you stay consistent and get visible so you can get more inquiries from IG. 👉 DM me “challenge” on Instagram @maddiepeschong to join us! Rebrand Group Coaching Ultimate Personal Brand Session Shot List – Free Download Full show notes

    14 分钟

  8. 8月22日

    #182: One Brand Session, 30 Days of Content

    If your Instagram feed is filled with nothing but sneak peeks and “look how gorgeous this session was” captions, we need to talk. Instagram is not your portfolio; it’s the experience of your brand. When you treat it like a dusty portfolio, you run out of content quickly and blend in with every other photographer. But when you start treating it like an experience, one great brand session can fuel your feed for 30 days (or more). In this episode, I’m sharing how to stop overthinking, use your sessions more strategically, and turn a single shoot into a month’s worth of posts that build reputation, rapport, relationships, and true embodiment of your brand. 01:45 – The problem with using Instagram as a portfolio 03:29 – Creating content that works harder for you 07:08 – Building reputation: introducing yourself and your work 09:39 – Building rapport through storytelling 14:56 – Building relationships through social proof 22:19 – Embodying your brand authentically 24:10 – Repurposing content effectively 27:34 – Join the 21-day Instagram challenge CONNECT WITH MADDIE: Instagram Website LINKS Join my 21-Day Instagram Challenge happening inside a private IG chat starting September 1st—simple, daily prompts that help you stay consistent and get visible so you can get more inquiries from IG. 👉 DM me “challenge” on Instagram @maddiepeschong to join us! Rebrand Group Coaching Ultimate Personal Brand Session Shot List – Free Download Full show notes

    30 分钟
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4.9
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关于

Take It Personally, hosted by professional brand photographer Maddie Peschong, shares advice to help you grow your personal brand to stand out from the noise and thrive, even in the most saturated markets. Episodes feature business and marketing advice, branding expertise, and real stories and inspiration from creative professionals all over the world.

信息

  • 创作者
    Maddie Peschong
  • 活跃年份
    2019年 - 2025年
  • 单集
    189
  • 分级
    儿童适宜
  • 版权
    © Copyright 2025 Maddie Peschong
  • 节目网站
    Take It Personally

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