Dental Marketing Goat

Gary Bird
  • 5.0 (3)
  • MARKETING
  • CADA SEMANA

Welcome to the Dental Marketing Goat Podcast, where we discuss proven dental marketing strategies that consistently attract predictable new patient flow to your practice.Whether you're a solo practitioner or part of a larger group, we'll provide valuable insights and actionable tips to help your dental practice thrive.Tune in as we explore the latest trends and techniques in dental marketing and how you can use them to drive predictable, sustained growth for your business. 

  1. 12 SEP

    #207 5 Step Process to FIX Your Marketing (And it has Nothing to do with Your Marketing!)

    In this episode, host Gary Bird reveals the 5-step process to fix failing dental marketing campaigns and double new patient growth. After working with thousands of dentists and analyzing more dental marketing data than anyone else, Gary shares the five key areas: answer, convert, schedule, chief, and recare; that determine whether your practice grows or stalls. If your dental marketing isn’t working, these proven strategies will help you reduce no-shows, increase treatment acceptance, and generate consistent new patient flow. Whether you’re struggling with phones, scheduling, or patient retention, this simple framework gives you the blueprint for predictable practice growth. Watch now to learn how to transform your dental practice marketing and sustainably increase new patients. Connect with our Host, Gary Bird, Here ⤵️ SMC: https://smcnational.com/ Personal: https://thegarybird.com 🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf ➡️Use code DGPL-DMG to get $300 OFF Want to Master The Business Side of Dental and get free resources? Visit ➡️ https://smcnational.com/dsoacademy *85% of DSO Academy students would recommend it to a friend! ➖➖➖➖ Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth. ➡️Want to see how SMC can help you grow? 📅Book a call here:➡️https://smcnational.com 🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    12 min

  2. 10 SEP

    #206 5 Dental Marketing Mistakes That Almost Sank My Career (Don’t Repeat Them!)

    🚀Schedule a call to get a true understanding on loss leaders and strategic pricing in relation to your competition: ➡️https://go.smcnational.com/campaign/strategic-pricing In this episode, host Gary Bird shares the five biggest dental marketing mistakes that nearly sank his career and how dentists can avoid them. These insights are critical for any dentist looking to improve dental practice growth, new patient acquisition, and marketing ROI.  The last one is the biggest growth killer: 1. Not knowing the difference between the three points of entry for a practice 2. Not knowing the gap between high-intent vs low-intent patients 3. Not realizing how leaky the patient journey really is 4. Not seeing how some dentists treat insurance above the patient 5. Not respecting the competition Connect with our Host, Gary Bird, Here ⤵️ SMC: https://smcnational.com/ Personal: https://thegarybird.com 🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf ➡️Use code DGPL-DMG to get $300 OFF Want to Master The Business Side of Dental and get free resources? Visit ➡️ https://smcnational.com/dsoacademy *85% of DSO Academy students would recommend it to a friend! ➖➖➖➖ Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth. ➡️Want to see how SMC can help you grow? 📅Book a call here:➡️https://smcnational.com 🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    13 min

  3. 5 SEP

    #205 Why is Dental Marketing so Hard and Confusing?

    In this episode, host Gary Bird explains why dental marketing is so confusing for dentists and breaks it down into four key categories every practice owner must understand. Many dentists struggle with marketing because it’s always changing, their office operations affect results, tracking is often missing, and competition is constantly shifting. Gary shares why marketing success depends on aligning your practice’s phone handling, scheduling, and patient referrals with your campaigns. If you’ve ever felt like your dental marketing isn’t working or you’ve switched agencies without results, this video reveals the real reasons behind it. Watch now to learn how to track new patients properly, avoid common mistakes, and finally see growth in your dental practice. Connect with our Host, Gary Bird, Here ⤵️ SMC: https://smcnational.com/ Personal: https://thegarybird.com 🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf ➡️Use code DGPL-DMG to get $300 OFF Want to Master The Business Side of Dental and get free resources? Visit ➡️ https://smcnational.com/dsoacademy *85% of DSO Academy students would recommend it to a friend! ➖➖➖➖ Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth. ➡️Want to see how SMC can help you grow? 📅Book a call here:➡️https://smcnational.com 🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    6 min

  4. 1 SEP

    #204 Block vs. Wave vs. Hybrid Scheduling — Which Actually Works?

    In this episode, Gary Bird breaks down why most dental practice schedules are broken and how smarter scheduling systems can dramatically increase dental growth. No matter how strong your dental marketing is, it won’t work if new patients can’t get an appointment quickly, and Gary explains why block scheduling, wave scheduling, and hybrid scheduling are essential for reducing no-shows and maximizing treatment opportunities. Learn how to prioritize new patients, improve patient flow, and create availability that converts calls into booked appointments. If you’ve ever wondered why your dental marketing ROI is low despite spending more, this episode reveals the scheduling mistakes holding your practice back. Watch now to discover how fixing your dental schedule can help you get more new patients, increase production, and grow your dental practice consistently. Connect with our Host, Gary Bird, Here ⤵️ SMC: https://smcnational.com/ Personal: https://thegarybird.com 🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf ➡️Use code DGPL-DMG to get $300 OFF Want to Master The Business Side of Dental and get free resources? Visit ➡️ https://smcnational.com/dsoacademy *85% of DSO Academy students would recommend it to a friend! ➖➖➖➖ Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth. ➡️Want to see how SMC can help you grow? 📅Book a call here:➡️https://smcnational.com 🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    7 min

  5. 25 AGO

    #203 How Much Should I Spend on Dental Marketing?

    In this episode, Gary Bird breaks down one of the most common questions in dental marketing: “How much should I spend on marketing for my dental practice?” Using proven strategies from working with hundreds of dentists, Gary explains the formula for calculating the right dental marketing budget based on production, new patient goals, and practice growth targets. If you’ve ever wondered whether to spend 1%, 3%, or 7% of your production on marketing—or how to balance patient referrals with paid marketing, this video gives you the step-by-step guide. Learn how to track cost per patient acquisition (CAC), avoid wasting ad spend, and use your budget to actually grow new patient numbers. Whether you’re a general dentist, super GP, or scaling a multi-location practice, this is the marketing budget framework every dentist needs to follow. Connect with our Host, Gary Bird, Here ⤵️ SMC: https://smcnational.com/ Personal: https://thegarybird.com 🚀Join the Dental Growth Group on Facebook to connect with practice owners leveling up marketing, AI, operations, and collections: https://www.facebook.com/groups/1128133131694060/ 🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf ➡️Use code DGPL-DMG to get $300 OFF Want to Master The Business Side of Dental and get free resources? Visit ➡️ https://smcnational.com/dsoacademy *85% of DSO Academy students would recommend it to a friend! ➖➖➖➖ Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth. ➡️Want to see how SMC can help you grow? 📅Book a call here:➡️https://smcnational.com 🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    9 min

  6. 22 AGO

    #202 The Biggest Dental SEO Hack in 2025

    In this episode, host Gary Bird reveals the number one dental SEO hack that every dentist can use to rank higher on Google and attract more patients. The best part is that this strategy requires no technical SEO knowledge, no website experience, and can be implemented in just a few minutes. By leveraging Google reviews with targeted keywords, you can dominate the local map pack and rank for niche treatments like IV sedation, Invisalign, sleep apnea dentistry, and same-day crowns. This simple yet powerful SEO strategy helps dentists generate more patient referrals, boost online visibility, and grow their practice fast. If you want more new patients without complicated SEO or wasted marketing spend, this episode is for you. Connect with our Host, Gary Bird, Here ⤵️ SMC: https://smcnational.com/ Personal: https://thegarybird.com 🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf ➡️Use code DGPL-DMG to get $300 OFF Want to Master The Business Side of Dental and get free resources? Visit ➡️ https://smcnational.com/dsoacademy *85% of DSO Academy students would recommend it to a friend! ➖➖➖➖ Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth. ➡️Want to see how SMC can help you grow? 📅Book a call here:➡️https://smcnational.com 🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    6 min

  7. 20 AGO

    #201 The Truth About Pay-for-Performance Marketing (Dentists Need to Hear This)

    In this episode, host Gary Bird breaks down the truth about pay-for-performance dental marketing and why so many dentists are frustrated with SEO, websites, and traditional dental marketing companies. Many doctors are searching for guaranteed results, but without fixing operational issues like unanswered calls, low phone conversion rates, and poor scheduling, no marketing strategy can succeed. Gary explains how dental practices lose thousands in wasted marketing dollars and shares how data, accountability, and patient lead tracking can transform results. If you want to double new patients, build trust with your marketing company, and finally see ROI from dental marketing, this video is essential for you. Connect with our Host, Gary Bird, Here ⤵️ SMC: https://smcnational.com/ Personal: https://thegarybird.com 🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf ➡️Use code DGPL-DMG to get $300 OFF Want to Master The Business Side of Dental and get free resources? Visit ➡️ https://smcnational.com/dsoacademy *85% of DSO Academy students would recommend it to a friend! ➖➖➖➖ Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth. ➡️Want to see how SMC can help you grow? 📅Book a call here:➡️https://smcnational.com 🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    8 min

  8. 18 AGO

    #200 10 Dental Growth Commandments Every Dentist Must Follow to Get More Patients - Part 2

    In this episode of Dental Marketing Goat, host Gary Bird breaks down the final Dental Growth Commandments every dentist must follow to grow their practice and attract more new patients. From mastering patient referrals and taking ownership of your dental marketing strategy, to responding strategically to negative reviews and understanding your competitors, Gary shares proven dental practice growth tips you can apply immediately. Learn why patient referrals are worth more than traditional marketing leads, how to avoid operational slippage that kills ROI, and why a growth mindset is essential for long-term success in dentistry. This episode is packed with dental marketing strategies, practice management advice, and new patient acquisition tactics to help you scale your dental business. Whether you’re a startup practice or an established dental group, these commandments will help you dominate your market and grow with confidence. DOWNLOAD THE 10 COMMANDMENTS OF DENTAL GROWTH HERE: https://bit.ly/4mubwBe Connect with our Host, Gary Bird, Here ⤵️ SMC: https://smcnational.com/ Personal: https://thegarybird.com 🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf ➡️Use code DGPL-DMG to get $300 OFF Want to Master The Business Side of Dental and get free resources? Visit ➡️ https://smcnational.com/dsoacademy *85% of DSO Academy students would recommend it to a friend! ➖➖➖➖ Dental Marketing Goat, the go-to podcast for dentists who want to grow faster, market smarter and build practices that thrive in today’s competitive landscape. Hosted by Gary Bird, the Dental Marketing Goat himself and founder of SMC National - recently named Best Dental Marketing Agency by over 60,000 dental professionals. Each episode unpacks the real strategies, marketing frameworks and operational shifts that high-performing practices use to attract more patients and increase production. Whether you're a solo practitioner or scaling a DSO, you’ll learn how to align your marketing, team and systems to drive predictable growth. ➡️Want to see how SMC can help you grow? 📅Book a call here:➡️https://smcnational.com 🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    10 min
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Welcome to the Dental Marketing Goat Podcast, where we discuss proven dental marketing strategies that consistently attract predictable new patient flow to your practice.Whether you're a solo practitioner or part of a larger group, we'll provide valuable insights and actionable tips to help your dental practice thrive.Tune in as we explore the latest trends and techniques in dental marketing and how you can use them to drive predictable, sustained growth for your business. 

Información

  • Creador
    Gary Bird
  • Años de actividad
    2023 - 2025
  • Episodios
    210
  • Clasificación
    Apto
  • Copyright
    © 2025 Dental Marketing Goat
  • Mostrar sitio web
    Dental Marketing Goat

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