Dental Marketing Theory - A Podcast by Gary Bird

Gary Bird
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A Top Rated Dental Marketing Podcast. Providing like-minded, passionate individuals, a platform to share experiences and expertise in the dental marketing industry and discuss how marketing theory, development and acquisitions enhance an overall success plan. We’re passionate about marketing and collaborations of all kinds and want to share the process to support others.🚀COME SAY HI! 👋 Gary Bird  thegarybird.com/ Podcast Website  dentalmarketingtheory.com/ Website    smcnational.com/

  1. 9월 17일

    Special Episode: Top 10 Dental Marketing Strategies that Grew Practices Fast

    Celebrate 4 years of Dental Marketing Theory with host Gary Bird as we revisit the 10 most-viewed episodes from August 2024 to 2025. From practice growth and DSO strategies to clear aligner profitability, team culture, and leadership, these top episodes reveal what’s working in today’s dental industry. Learn how Gary’s guests, from industry leaders like Dr. Scott Leune and Dr. Ingrid Murra to innovators like Loren King and Dr. Saam Zarrabi, have scaled successful practices, overcome adversity, and built strong dental brands. Whether you're a solo practitioner or scaling a DSO, these insights will help you grow your dental practice, improve profitability, and lead with confidence. Discover the dental marketing, leadership, and business strategies that made the biggest impact this year. Connect with our Guests Here ⤵️ Loren King Website: https://calendly.com/thehumanexperiencecoach/ Sten Ericson & Jennifer Paxton Website:https://pathwaydentalsolutions.com/ Dr. Ingrid Murra Website:https://www.mytwofront.com/ Kirk Teachout Website: https://www.thesevenfiguredentist.com/ Dr. Scott Leune Website: https://scottleune.com/ Dr. Saam Zarrabi Website: https://www.rodeodental.com/ Dr. Paul Etchison Website: https://www.nelsonridge.com/ Kerry Straine Website: https://straine.com/ Eric J. Morin Website: https://towerleadership.com/ Elijah Desmond Website: https://dentalpitchbrokerage.com/ ➖➖➖➖ 🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf ➡️Use code DGPL-DMG to get $300 OFF Want to Master The Business Side of Dental and get free resources? Visit ➡️ https://smcnational.com/dsoacademy  *85% of DSO Academy students would recommend it to a friend! 📧 Visit ➡️https://smcnational.com 🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    51분

  2. 8월 12일

    #206 Exposing the Top Review Killers in Dentistry

    After reviewing over 100,000 Google reviews, we’ve cracked the code on why patients really leave bad reviews. Spoiler: it’s not what you think, and the top reason is responsible for nearly 50% of them. If you’ve ever wondered what’s quietly killing your online reputation, this episode will blow your mind.  Download the resource here: https://go.smcnational.com/resources/why-patients-leave-bad-reviews Connect with our Guest Here ⤵️ Evan Maass CEO at DentistOffices.com & Business Development Strategist Website: https://dentistoffices.com/  ➖➖➖➖ 🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf ➡️Use code DGPL-DMG to get $300 OFF Want to Master The Business Side of Dental and get free resources? Visit ➡️ https://smcnational.com/dsoacademy  *85% of DSO Academy students would recommend it to a friend! 📧 Visit ➡️https://smcnational.com 🎙️ Check out our 3 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    29분

  3. 7월 29일

    #205 How Dr. Vocaturo Built a 190K Instagram Following with Real Dental Cases

    Discover how Dr. Anthony Vocaturo built one of the largest Instagram followings in cosmetic dentistry by showcasing real cases, creating compelling content, and building a powerful personal brand. In this episode, we dive into social media strategies for dentists, how to attract high-value patients through Instagram, and why content creation is essential for growing a successful aesthetic dental practice. If you're a cosmetic dentist ready to grow your brand, elevate your presence, and stand out in today’s digital landscape, this is the video for you. Connect with our Guest Here ⤵️ Dr. Anthony J. Vocaturo Executive Director at Institute of Advanced Dental Education Website: https://iadecenter.com/ ➖➖➖➖ 🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf ➡️Use code DGPL-DMG to get $300 OFF Want to Master The Business Side of Dental and get free resources? Visit ➡️ https://smcnational.com/dsoacademy  *85% of DSO Academy students would recommend it to a friend! 📧 Visit ➡️https://smcnational.com 🎙️ Check out our 2 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    27분

  4. 7월 22일

    #204 The Future Of Dental Diagnostics: AI, Trust, & Clinical Accuracy

    Discover how artificial intelligence is transforming dental diagnostics by improving clinical accuracy, enhancing patient trust, and increasing treatment acceptance. In this video, Dr. Kyle Stanley breaks down how AI is used to detect dental issues earlier, reduce diagnostic inconsistencies, and support dentists in delivering more precise, minimally invasive care. Learn how AI in dentistry is not just a tool, but the future of smarter, more consistent diagnosis and patient communication. Connect with our Guests Here ⤵️ Dr. Kyle Stanley Co-Founder of Pearl Website: https://www.hellopearl.com/ Nate Williams Founder & CEO at Practice Financial Group, LLC Website: https://practicefinancialgroup.com/  ➖➖➖➖ 🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf ➡️Use code DGPL-DMG to get $300 OFF Want to Master The Business Side of Dental and get free resources? Visit ➡️ https://smcnational.com/dsoacademy  *85% of DSO Academy students would recommend it to a friend! 📧 Visit ➡️https://smcnational.com 🎙️ Check out our 2 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    32분

  5. 7월 15일

    #203 What Dentists Need to Know About Selling to DSOs

    Thinking of selling your dental practice to a DSO? In this candid debate, Gary Bird together with Elijah Desmond and Nate Williams, uncovers what dentists need to know before selling—comparing DSO buyouts vs. private buyers, breaking down EBITDA multiples, 51% buyouts, work-back agreements, and the truth about equity deals. Learn how to avoid deceptive contracts, protect your financial future, and choose the right path for your practice. Connect with our Guests Here ⤵️ Elijah Desmond Co-Founder of Dental Pitch Brokerage Firm Website: https://dentalpitchbrokerage.com/ Nate Williams Founder & CEO at Practice Financial Group, LLC Website: https://practicefinancialgroup.com/  ➖➖➖➖ 🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf ➡️Use code DGPL-DMG to get $300 OFF Want to Master The Business Side of Dental and get free resources? Visit ➡️ https://smcnational.com/dsoacademy  *85% of DSO Academy students would recommend it to a friend! 📧 Visit ➡️https://smcnational.com 🎙️ Check out our 2 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    1시간 23분

  6. 7월 8일

    #202 Patient-First, Results-Driven: How to Build A 600% ROI Practice

    In this episode, Gary Bird interviews Dr. Phi Pham, who is achieving explosive dental practice growth with 95% phone conversion, 80+ new patients per month, and nearly 600% ROI. Discover how Dr. Pham built a thriving dental startup by mastering same-day emergency care, strategic marketing, and exceptional front desk training. Learn why free exams, Saturday hours, and flexible financing through Cherry are driving patient trust and treatment acceptance. Gary and Dr. Pham break down exactly how to increase new patient flow, boost case acceptance, and avoid common growth mistakes. If you're a dentist looking to scale your practice, this episode is packed with proven dental growth strategies.  Connect with our Guest Here ⤵️ Dr. Phi Pham Chief Dentist and Founder of Southern Smiles - Rosharon Website: https://southernsmilestx.com/  ➖➖➖➖ 🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf ➡️Use code DGPL-DMG to get $300 OFF Want to Master The Business Side of Dental and get free resources? Visit ➡️ https://smcnational.com/dsoacademy  *85% of DSO Academy students would recommend it to a friend! 📧 Visit ➡️https://smcnational.com 🎙️ Check out our 2 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    18분

  7. 7월 1일

    #201 AI in Dentistry: Predictions & Future Trends

    Gary Bird sits down with Dr. Wardah Inam, CEO of Overjet, to discuss how AI is transforming dentistry and what the future holds. From AI-powered diagnosis and treatment planning to boosting case acceptance and efficiency, this episode breaks down the real impact of AI on dentists, hygienists, and patient care. Learn how AI is reshaping dental insurance, multi-location practices, and marketing strategies—and why widespread adoption is just a few years away. If you’re curious about the future of AI in dentistry, don’t miss this conversation. Connect with our Guest Here ⤵️ Dr. Wardah Inam Co-Founder and CEO of Overjet Website: https://www.overjet.ai/  ➖➖➖➖ 🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf ➡️Use code DGPL-DMG to get $300 OFF Want to Master The Business Side of Dental and get free resources? Visit ➡️ https://smcnational.com/dsoacademy  *85% of DSO Academy students would recommend it to a friend! 📧 Visit ➡️https://smcnational.com 🎙️ Check out our 2 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    36분

  8. 6월 24일

    #200 The Dentist’s Roadmap: Key Lessons for Each Stage of Your Career

    From new graduate to retirement, Gary Bird and Dr. Murtuza Shah-Khan outline the complete dental career roadmap with practical advice for each stage—year 1, year 5, year 10, and year 20. Learn how to build strong clinical fundamentals, transition into ownership, find your niche, and plan your exit strategy. Whether you're just starting out or looking ahead, discover the key lessons every dentist should know to grow with clarity and confidence. Connect with our Guest Here ⤵️ Dr. Murtuza Shah-Khan Owner of MSK Dentistry / Partner of Simplify Dentistry Website: https://simplifydds.com/  ➖➖➖➖ 🚀Spots are limited! Register now for Dental Growth Playbook Live: https://bit.ly/4l2Ruhf ➡️Use code DGPL-DMG to get $300 OFF Want to Master The Business Side of Dental and get free resources? Visit ➡️ https://smcnational.com/dsoacademy  *85% of DSO Academy students would recommend it to a friend! 📧 Visit ➡️https://smcnational.com 🎙️ Check out our 2 Dental Podcasts ➡️ https://smcnational.com/podcasts/ 📅 Upcoming Events ➡️https://smcnational.com/events

    20분
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A Top Rated Dental Marketing Podcast. Providing like-minded, passionate individuals, a platform to share experiences and expertise in the dental marketing industry and discuss how marketing theory, development and acquisitions enhance an overall success plan. We’re passionate about marketing and collaborations of all kinds and want to share the process to support others.🚀COME SAY HI! 👋 Gary Bird  thegarybird.com/ Podcast Website  dentalmarketingtheory.com/ Website    smcnational.com/

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