Innovate Eco

Rob Wreglesworth
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Green pioneers with bold ideas! Each episode brings an interview with visionary ecopreneurs and innovators who are building businesses and taking action to help solve the climate and nature crises. From cutting-edge technology to revolutionary thinking, our guests are actively tackling our biggest environmental challenges. Join us in discovering the stories of these changemakers as we hope to inspire even more people to take action. If you are interested in being a guest connect with me at www.linkedin.com/in/robwreg

  1. 47 - Can we Mobilise 1 Billion People to Collect High-Quality Nature Data? - Sylvain Vaquer, Mosaic Earth

    18 DE AGO.

    47 - Can we Mobilise 1 Billion People to Collect High-Quality Nature Data? - Sylvain Vaquer, Mosaic Earth

    In this episode of Innovate Eco, I sit down with Sylvain, co-founder of Mosaic Earth, to unpack his journey from the world of energy strategy to creating a nature tech company tackling one of the hardest problems out there: making ecological data collection accessible, affordable, and trustworthy. We talk about:🌱 The parallels between raising a newborn and raising a startup.📊 Why site-level ecological data is the missing piece for scaling nature-positive action.🤝 How to bridge the gap between ecologists, corporates, and big tech.🚀 What it means to “build the plane while flying it” in a fast-moving Nature Tech space.💡 Practical advice for conservationists and ecologists who want to start companies of their own. Sylvain also shares Mosaic Earth’s long-term vision: empowering communities worldwide to become custodians of local biodiversity with the help of AI and smart data tools. Whether you’re an aspiring founder, an ecologist curious about tech, or just someone excited about the future of nature-positive business, this conversation is packed with insights you won’t want to miss. 👉 Learn more about Mosaic Earth at mosaic.earth👉 Join the Ecopreneur Collective newsletter for more founder stories: ecopreneurcollective.substack.com/

    1h19min
  2. The Startup Diaries (Ep.12) - Short Form Nonsense/ Going Viral is Hard & Endangered Species Top Trumps

    13 DE AGO.

    The Startup Diaries (Ep.12) - Short Form Nonsense/ Going Viral is Hard & Endangered Species Top Trumps

    Sleep-deprived founders, a teething baby, and a mission to make conservation fashionable. In this episode of Startup Diaries, we share lessons from testing short-form content strategies, Matt’s “endangered species Top Trumps,” and why rare frogs and giant fungi might make it onto our t-shirts. Follow the messy, funny reality of building No Longer Known, the planet-positive fashion brand turning species scarcity into cultural conversation. 📬 Join the Ecopreneur Collective: https://ecopreneurcollective.substack.com🦋 Sign up for the No Longer Known launch list: https://nolongerknown.com

    48min
  3. 46 - Turning a Wild Idea Into a Real Business: What Rewilding Can Teach Us About Starting Up Differently - Jon Conradi, Wild Mosaic

    30 DE JUL.

    46 - Turning a Wild Idea Into a Real Business: What Rewilding Can Teach Us About Starting Up Differently - Jon Conradi, Wild Mosaic

    This week I’m joined by Jon Conradi, founder of Wild Mosaic, a nature startup on a mission to make rewilding something everyone can be part of, not just landowners or ecologists. Jon’s journey into entrepreneurship is one I think a lot of aspiring ecopreneurs will relate to. He didn’t start out in conservation or business. In fact, for a long time he completely switched off from environmental news. But through a mix of rediscovering wonder, a career shake-up, and a push from the Year Here programme, he slowly built an idea that turned into a real business and a hopeful vision of what rewilding can be. In this conversation, we talk about: What made Jon feel like an outsider in the nature world (and why that became his strength) How he turned redundancy + new parenthood into a startup launchpad What rewilding has taught him about building businesses differently The hard truths about funding, identity shifts, and learning to sell your mission Whether you're working on your own planet-positive idea or still figuring out where to start, Jon's honest, thoughtful reflections will give you something to hold onto and hopefully, a nudge to take your next step. 🔗 Learn more or get involved: 🌱 wildmosaic.eco 📬 Contact Jon directly: jon@wildmosaic.eco 📚 Book mentioned: How to Do Nothing by Jenny Odell 🎧 Bonus reading: Jon’s blog on the 3 Horizons model 📷 Also worth following his journey on LinkedIn And if you enjoy this episode, don't forget to share it with someone else trying to build something meaningful. This one’s all about starting small, thinking big, and staying human. Do head to www.nolongerknown.com to find out what I am building too.

    1h7min
  4. The Startup Diaries (Ep.11) - Building the Founding 50: Community, Kelp T-Shirts & the Quest for 1000 True Fans

    7 DE JUL.

    The Startup Diaries (Ep.11) - Building the Founding 50: Community, Kelp T-Shirts & the Quest for 1000 True Fans

    In this episode, we go deep on two big questions every early-stage founder faces: 👉 How do you build a real community (not just an audience)?👉 And how far should you go in chasing the perfect product — even if it’s made of banana fibre? Matt shares insights from the Future Fabrics Expo - where pineapple, kelp, and even alpaca fibres were on display — and we wrestle with the pros and cons of pushing for perfection in sustainable fashion. Rob introduces the "Founding 50" concept and explains why Discord might just be our next big step. We also talk: 🧵 What even is a "launch" when you’re building in public? 💬 Discord vs. WhatsApp vs. Instagram — which is best for community? 🎯 The 1,000 True Fans theory and how we’re applying it 🧠 Growing without relying solely on ads (hello, podcast swaps 👋) 🎉 A surprise birthday nature quiz for Matt 👇 Join the movement:🌍 Sign up to the launch list → https://www.nolongerknown.com💬 Drop us a message → hello@nolongerknown.com📣 Share this podcast with someone building a sustainable venture

    53min
  5. 45 - Inventing with Seaweed: Could kelp pots spark a regenerative materials movement? – Emily Power, Oceanmade

    30 DE JUN.

    45 - Inventing with Seaweed: Could kelp pots spark a regenerative materials movement? – Emily Power, Oceanmade

    In this episode, Emily Power shares her honest, inspiring journey from a corporate career at Microsoft to founding Oceanmade, a regenerative business with global ambitions. We explore how seaweed could be the most underrated material in the climate fight - not just for oceans, but for land too. We also cover: Why the first version of Oceanmade (the "green Amazon") failed and what Emily learned The gardening eureka moment that changed everything Why plastic plant pots are a hidden environmental problem How to build a product without being an expert and why that can be an advantage The challenge of marketing to real customers, not just eco-enthusiasts The land and sea benefits of seaweed from soil health to carbon sequestration Why building in public with imperfect products might be your startup's secret weapon This episode is packed with lessons for aspiring founders, regenerative thinkers, and anyone ready to turn anxiety into action. 🔗 Learn more:🌿 Oceanmade → https://oceanmade.co🌊 Follow Emily → https://www.linkedin.com/in/emilybpower/📬 Planet-positive founder's newsletter: The Ecopreneur Collective → https://robwreg.substack.com/subscribe🧵 Follow the startup journey at → https://www.nolongerknown.com

    1h33min

  6. 16 DE JUN.

    The Startup Diaries (Ep.10) - Side Hustle Struggles

    In this episode, Rob and Matt dive into the real-world challenges of trying to build a mission-driven startup in the margins of day jobs, family commitments, and, well… life. From navigating sleepless nights with a baby to the admin hell of blocked Instagram ad accounts, they reflect on how easy it is to lose momentum — and how they’re trying to get it back. They unpack what’s been working (and what hasn’t) in their marketing experiments, the psychology of going full-time vs. staying part-time, and the tricky balance between polish and authenticity when building an audience. If you’ve ever tried to build something meaningful on the side and felt stretched thin, this one’s for you. 💡 Mentioned in this episode: Why low-fi content sometimes converts better than polished ads Creating a marketing funnel that actually works Using resistance as a signpost, not a roadblock Rob’s favourite quote from The War of Art Why YouTube might be NLK’s long game 👉 Learn more about No Longer Known at nolongerknown.com📬 Join The Ecopreneur Collective newsletter: robwreg.substack.com Follow on instagram: @robwreg @nlk_clothing @nlk_matt

    1h1min
  7. 44 - From Ruins to Recovery: How AI is Mapping Lost Landscapes for Nature Restoration - Iris Kramer, ArchAI

    9 DE JUN.

    44 - From Ruins to Recovery: How AI is Mapping Lost Landscapes for Nature Restoration - Iris Kramer, ArchAI

    What if the key to restoring nature lies in uncovering the past? In this episode, I’m joined by Iris Kramer, founder of ArchAI and Forbes 30 Under 30 scientist-turned-startup-CEO, who’s pioneering the use of AI and LiDAR to rediscover lost landscapes, from medieval furrows to ancient orchards and turn them into assets for nature recovery. We talk about: How Iris went from archaeology to AI entrepreneurship Why historic maps and burial mounds matter for modern biodiversity What it's like bootstrapping a deeptech startup without VC Her vision for a national (and global) “map of the past” to guide future regeneration It’s a fascinating story of tech, nature, and startup grit — and a must-listen for anyone building at the intersection of climate, data, and land use. To learn more about ArchAI head to www.archai.io 🌱 Subscribe to my newsletter for more founder stories + tools for building planet-positive businesses: The Ecopreneur Collective 🧵 Follow my own journey building a regenerative clothing brand at: www.nolongerknown.com

    1h3min
  8. The Startup Diaries (Ep.9) - 10 Key Strategy Questions

    25 DE MAI.

    The Startup Diaries (Ep.9) - 10 Key Strategy Questions

    In this special on-location episode of Startup Diaries, we’re recording from Andalusia – the birthplace of the No Longer Known idea. Sitting together for the first time in person, we reflect on our journey, test some early merch, and dive into the big strategic questions every startup should be asking. We explore: 🔹 What makes our conservation fashion brand truly different 🔹 Why scarcity can be a force for good 🔹 The trade-offs we're making by rejecting fast fashion 🔹 The tension between profit and purpose 🔹 How we're trying to build a community, not just sell clothes Plus, we share early insights from our t-shirt sampling process and preview upcoming community features like Discord polls and artist spotlights. And stick around for the Iberian Wolf Quiz 🐺 🎧 Whether you're an early supporter, aspiring founder, or just curious about combining creativity with conservation, this episode gives an honest behind-the-scenes look at building a meaningful brand from the ground up. 👇 Drop your feedback in the comments or join the conversation by signing up to the NLK launch list at NoLongerKnown.com

    42min
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Sobre

Green pioneers with bold ideas! Each episode brings an interview with visionary ecopreneurs and innovators who are building businesses and taking action to help solve the climate and nature crises. From cutting-edge technology to revolutionary thinking, our guests are actively tackling our biggest environmental challenges. Join us in discovering the stories of these changemakers as we hope to inspire even more people to take action. If you are interested in being a guest connect with me at www.linkedin.com/in/robwreg

Informações

  • Criado por
    Rob Wreglesworth
  • Anos de atividade
    2018 - 2025
  • Episódios
    61
  • Classificação
    Livre
  • Copyright
    © Rob Wreglesworth
  • Site do podcast
    Innovate Eco