261: Substack: A Temporary Platform Evaluation

In this final episode of the Don’t Build on Borrowed Land series, Alyssa shares her honest thoughts and personal experience with Substack after spending several weeks exploring the platform herself. Is Substack worth it for authors? Should it replace your website and email list—or simply support them? Alyssa breaks down when Substack can be helpful, when to be cautious, and how to decide whether it fits into your long-term content strategy. If you’ve been wondering whether you should jump on the latest platform trend, this episode will help you make a wise, sustainable decision for your business and brand.