EARN THE RIGHT with Trevor Young

Trevor Young
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EARN THE RIGHT is your audio platform for reputation-based authority building — turning credibility into recognition, and recognition into opportunity. Hosted by Trevor Young, it’s for credible founders, experts, and solo practitioners who’ve earned their stripes and are ready to amplify their voice with integrity. Across four distinct (but inter-related) tracks — Crank The 3rdPocket PR EssentialsIn The ArenaFrom The Trenches — you’ll get the ideas, stories, and strategies that help you cut through the noise and build lasting authority. 👇 1️⃣ CRANK THE 3RD CRANK THE 3RD celebrates the Wisdom Economy — a world where depth, perspective, and lived experience fuel what’s next. It features conversations with inspiring midlife founders and professionals who are turning decades of know-how into opportunity: building meaningful ventures, shaping ideas, and designing work that matters. 2️⃣ POCKET PR ESSENTIALS POCKET PR ESSENTIALS delivers short, sharp coaching sessions on building visibility and recognition — without the hype. Presented by Trevor Young, this audio playbook helps credible founders and solo professionals master PR, content, and digital communication to raise their profile and grow authority in a way that’s strategic, sustainable, and respectful. 3️⃣ IN THE ARENA IN THE ARENA is Trevor Young’s unfiltered take on earning authority in real time — sharp, strategic riffs on content, credibility, connection, and the courage to keep showing up. Essential listening for entrepreneurs and professionals navigating the intersection of creativity, communication, and personal brand authority. 4️⃣ FROM THE TRENCHES FROM THE TRENCHES presents deep-dive interviews with PR practitioners, content strategists, and digital communications experts that explore how reputation and influence are built today. Hosted by Trevor Young, this track shares grounded insights, hard-won lessons, and practical wisdom from those shaping credible marketing communications in the modern reputation economy. You've put in the hard yards, now it's time to capitalise! Earn attention. Build authority. Stay human. ------------------------------ SUBSCRIBE TO THE EARN THE RIGHT NEWSLETTER

  1. 306: POCKET PR ESSENTIALS / Marketing communications challenges: The reality that all business owners face today

    4 NGÀY TRƯỚC

    306: POCKET PR ESSENTIALS / Marketing communications challenges: The reality that all business owners face today

    This episode's featured track is POCKET PR ESSENTIALS - your audio playbook for mastering PR, content and digital communications for your business, and personal brand. __________________ Today's ever-evolving marketplace presents some serious challenges for business owners. We live in a digital-first world; today’s social currency is trust (and it’s in short supply!). This in turn presents business owners with a number of challenges when it comes to marketing our brands and communicating with prospective clients and customers. KEY MESSAGE: We need to be pragmatic — what’s worked in the past probably won’t work now (although there are some truisms that carry through e.g. human stories, helpfulness, thought provocation, openness and transparency etc - these will be themes we touch on throughout this series). Onwards! ~ Trevor __________________ ABOUT EARN THE RIGHT: EARN THE RIGHT is an audio channel for reputation-based authority building, and turning credibility into real-world recognition and opportunity. Hosted by Trevor Young, it’s for credible founders, experts, and solo practitioners who’ve earned their stripes and are ready to amplify their voice with integrity. Across four distinct (but interrelated) tracks - Crank The 3rdPocket PR EssentialsIn The ArenaFrom The Trenches — you’ll get the ideas, stories, and strategies that help you cut through the noise and build lasting authority. Subscribe to the EARN THE RIGHT newsletter - EarnTheRight.co

    8 phút
  2. 305: CRANK THE 3RD / How this corporate troublemaker stays fresh, curious & relevant - with Stanley Johnson [ ENCORE EPISODE ]

    7 THG 11

    305: CRANK THE 3RD / How this corporate troublemaker stays fresh, curious & relevant - with Stanley Johnson [ ENCORE EPISODE ]

    This episode's featured track is CRANK THE 3RD - featuring conversations with inspiring midlife founders, solopreneurs and professionals who are turning decades of know-how into opportunity building meaningful ventures, shaping ideas and designing work that matters. In this encore episode, host Trevor Young sits down with creative director and self-confessed corporate troublemaker, Stanley Johnson, for an inspiring conversation about creativity, curiosity, and the art of staying relevant in today's fast-changing world. From humble beginnings as the child of factory workers in the UK to leading successful ventures both in agencies and his own consultancy, Stanley shares how his journey through trades, advertising, and entrepreneurship has shaped his approach to work and life. He offers honest reflections on navigating career pivots, lessons learned from unlikely experiences, and the invaluable returns of long-term professional relationships. The episode offers a candid look at the importance of curiosity, not just in creative industries, but in all facets of business and personal growth.  Stanley and Trevor unpack strategies for replenishing your creative toolbox, challenging yourself to explore new perspectives, and resisting the comfort of routine. They explore the role of pop culture, social media, and technology in keeping ideas fresh and meaningful, touching on topics like echo chambers, algorithmic influence, and the value of serendipity in inspiration. The discussion is packed with practical insights for anyone seeking to stay sharp and relevant, especially in the “third chapter” of their professional lives. Hear about Stanley’s day-to-day work at his consultancy, the importance of writing and brevity in sharpening thought, and the routines that keep his creative fires burning. Whether you’re a seasoned professional, solopreneur, or someone looking to reignite your passion and curiosity, this episode delivers actionable takeaways on how to keep learning, questioning, and making a meaningful impact well into your career journey. Connect with Stanley on LinkedIn - https://www.linkedin.com/in/branddna/

    52 phút
  3. 304: Introducing Pocket PR Essentials - Your audio playbook for PR, content & digital communications

    4 THG 11

    304: Introducing Pocket PR Essentials - Your audio playbook for PR, content & digital communications

    This episode's featured track is POCKET PR ESSENTIALS - your audio playbook for mastering PR, content and digital communications for your business, and personal brand. This is the introductory episode of the POCKET PR ESSENTIALS audio program. Think of it as micro coaching, training and inspiration in your pocket. Subscribe to EARN THE RIGHT today so you don't miss subsequent micro-coaching episodes as they're published. ___________________ ABOUT EARN THE RIGHT: EARN THE RIGHT is an audio channel for reputation-based authority building, and turning credibility into real-world recognition and opportunity. Hosted by Trevor Young, it’s for credible founders, experts, and solo practitioners who’ve earned their stripes and are ready to amplify their voice with integrity. Across four distinct (but interrelated) tracks - Crank The 3rdPocket PR EssentialsIn The ArenaFrom The Trenches — you’ll get the ideas, stories, and strategies that help you cut through the noise and build lasting authority. Subscribe to the EARN THE RIGHT newsletter - EarnTheRight.co

    10 phút
  4. 303: Podcast relaunch: Turning credibility into opportunity (Introducing Earn the Right)

    31 THG 10

    303: Podcast relaunch: Turning credibility into opportunity (Introducing Earn the Right)

    Welcome to the first episode of this podcast - rebranded as Earn the Right, and reimagined as an integrated audio channel. In this relaunch episode, host Trevor Young lays out why being brilliant at what you do just isn’t enough anymore - you have to earn attention, trust, and the opportunity to make an impact. This podcast is your guide to building reputation-based authority and turning credibility into real-world recognition. Discover: Why earning the right matters in today’s noisy, digital-first worldThe four signature tracks of the show: Crank the Third, Pocket PR Essentials, In the Arena, and From the TrenchesHow to build trust, recognition, and authority with integrity - no hype, no shortcuts, no chasing the latest fleeting trendsWhat makes Earn the Right more than a podcast: it’s a learning platform for credible founders, experts, and solo practitioners If you’re ready to go deeper, do the work, and amplify your voice with clarity and purpose, this is the show for you! Ready to earn your seat at the table? Hit subscribe, and let’s get started! Find the newsletter and more at EarnTheRight.co

    9 phút
  5. 302: "How do you do so much?” The power of grace and imperfection - with Dr. Jen Frahm

    2 THG 9

    302: "How do you do so much?” The power of grace and imperfection - with Dr. Jen Frahm

    Ever wonder how some people seem to juggle multiple projects, run successful businesses, and still find time for personal growth? In this enlightening episode, Trevor Young sits down with Dr. Jen Frahm, a change leadership expert and global facilitator, to unpack her approach to balancing a thriving career with a fulfilling personal life. Jen shares her candid response to the oft-asked question, "How do you do it all?" Her answer might surprise you. With refreshing honesty, she reveals that she doesn't do it all - far from it. Instead, Jen offers a nuanced perspective on productivity, self-care, and professional success that's both inspiring and attainable. Key insights from the conversation: The power of grace and self-compassion in professional lifeWhy energy management trumps time managementThe role of AI and automation in creating space for creativity and restThe importance of movement and play in maintaining mental agilityHow to navigate work-life balance with wisdom gained from decades of experience Jen's approach challenges conventional notions of hustle culture, offering a more sustainable path to success. She emphasises the value of "working out loud" - sharing your journey transparently - and how this practice can build trust and connections in your professional network. Practical takeaways: Strategies for using AI and automation to streamline work processesTips for incorporating movement and creativity into daily routinesInsights on balancing global work commitments with personal well-beingThe importance of acknowledging and nurturing supportive relationships Whether you're an entrepreneur, a corporate leader, or someone looking to optimise their professional life, this conversation offers valuable insights on thriving in today's fast-paced world without sacrificing personal well-being. "Grace removes the grind." - Dr. Jen Frahm Join us for a thought-provoking discussion that will inspire you to reassess your approach to work, success, and life balance. It's time to embrace a more holistic view of productivity - one that values both professional achievement and personal fulfillment.

    50 phút
  6. 301: Finding your way back to yourself: Rediscovering your voice and values - with Jet Swain

    15 THG 8

    301: Finding your way back to yourself: Rediscovering your voice and values - with Jet Swain

    The path to fulfillment after 50 isn’t about playing small or fading away. According to this week's guest, it's about reclaiming your voice, living your values, and using your wisdom to uplift others and yourself. In this episode, host Trevor Young sits down with Jet Swain - strategic advisor, speaker, and founder of the Affection Economy. Jet’s story is anything but linear: from growing up on a sheep farm in rural Australia, studying fine arts, and braving the boisterous world of teaching, to carving out a dynamic career in advertising, innovation, and human-centered design. Jet opens up about her eclectic journey, filled with zigzags, moments of reinvention, and lessons found in adversity, including her battle with breast cancer and navigating single motherhood. She shares how these experiences fueled her passion for the Affection Economy: a values-led movement that challenges traditional leadership and encourages bringing kindness, courage, and authenticity back to business and daily life. Together, Trevor and Jet explore why now is the perfect time to dust off old dreams, get back in touch with your true self, and proudly claim your voice and vision - especially if you feel invisible in today’s workforce. Whether you’re looking to transform your career, reconnect with your personal values, or simply hear an inspiring story of resilience and reinvention, this episode is packed with wisdom, practical insights, and the kind of warmth that only comes with lived experience. ______________ Key Takeaways from the Episode: 🟢 Embrace the Zigzags Jet’s unconventional path is proof that paying attention to your instincts and interests can lead you somewhere remarkable, even - especially - if you don’t have a map. 🟢 Find (& Live) Your Values Jet challenges us to identify our top three values - not buzzwords, but what truly matters and drives you. Kindness, courage, and curiosity are her guiding lights. What are yours? 🟢 Reclaim Your Voice After years of being told she was “too much” or “too kind,” Jet discovered those were actually her strengths. Speaking up and standing out takes courage. Sometimes, as she puts it, “I am a lot, but I’m not too much.” 🟢 Building a One-Person Movement From speaking and mentoring to creating practical tools (think: postcards, values cards, and a book), Jet is turning her philosophy into a platform and business - proof that you can design work to fit around your life and beliefs. 🟢 Why Connection (and Community) Matters Kindness and connection aren’t soft business skills - they’re levers for real change. And sharing your story helps others find the courage to tell theirs. Thanks for tuning in to CRANK THE 3RD —don’t forget to check out Jet Swain’s work, connect with her online, and keep an eye out for more inspiring stories and practical insights to help you find your voice, reconnect with your values, and keep cranking in your next chapter!

    54 phút
  7. 300: Career reinvention: A blueprint for board roles, consulting, and advisory success - with Andrew 'Billy' Baxter

    1 THG 8

    300: Career reinvention: A blueprint for board roles, consulting, and advisory success - with Andrew 'Billy' Baxter

    Welcome to the 300th episode of the podcast, and what a terrific way to celebrate the milestone! In this episode, host Trevor Young sits down with Andrew "Billy" Baxter - an acclaimed leader whose career is a masterclass in professional reinvention, adaptability, and building a meaningful portfolio life after the corporate grind. Once a heavy-hitter in Australia’s advertising industry, Billy has transitioned into a diverse and purpose-driven professional world: he chairs and sits on major boards including Australian Pork, and the Sydney Symphony Orchestra, all while running his own thriving business consultancy, 24 Hour Business Plan. Trevor and Billy dive deep into what it takes to successfully pivot after decades in a traditional career path, how to build a board portfolio, and why curiosity and ongoing relevance are crucial in today’s fast-changing business landscape. Billy opens up about his personal journey -sharing the lessons learned from decades at the top of the marketing world, how he uses his network, why having a clear sense of purpose matters, and his practical tips for anyone looking to craft a more meaningful, flexible professional life. Whether you’re contemplating your own ‘what’s next’ or simply curious about life beyond the C-suite, this episode is packed with honest insights and actionable advice.

    58 phút

  8. 16 THG 7

    299: From fit-in to stand-out: How midlife entrepreneurs can build a personal brand with soul - with Judy Winslow

    In this episode of Crank The 3rd, we dive into what it really means to stand out in your 50s and beyond. Host Trevor Young sits down with Judy Winslow, founder of Unforgettable Brands, to explore how experienced professionals and entrepreneurs can build a soulful, authentic, and unforgettable personal brand in the so-called “third chapter” of their careers. Judy shares her powerful personal story - from facing depression and feeling out of place as a young woman, to discovering her purpose through creativity, business, and brand strategy. Together, Trevor and Judy unpack the importance of embracing your unique twist, reconnecting with your values, and getting comfortable with being a “unicorn”—someone who dares to be different in a world that often rewards blending in. You’ll get practical tips on how to bring out your individuality, what it means to infuse your brand with real soul, and why your past experiences are the raw material for your finest work. Judy also pulls back the curtain on her process for helping clients get braver and bolder, whether you’re building a team, scaling your business, or preparing for a big-stage moment like a TEDx talk. If you’re ready to stop playing small, own your story, and amplify your impact, this conversation is packed with wisdom, humour, and actionable steps. Let’s get started! QUOTABLE QUOTE FROM JUDY: “No one speaks quite like you. No one articulates quite like you. No one sees your industry quite like you, nor do they have the experience. So… just being you—that's so fabulous.” ____________ Visit Judy's website - https://unforgettablebrands.com/ Connect with Trevor on LinkedIn - https://www.linkedin.com/in/trevoryoung

    48 phút
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Giới Thiệu

EARN THE RIGHT is your audio platform for reputation-based authority building — turning credibility into recognition, and recognition into opportunity. Hosted by Trevor Young, it’s for credible founders, experts, and solo practitioners who’ve earned their stripes and are ready to amplify their voice with integrity. Across four distinct (but inter-related) tracks — Crank The 3rdPocket PR EssentialsIn The ArenaFrom The Trenches — you’ll get the ideas, stories, and strategies that help you cut through the noise and build lasting authority. 👇 1️⃣ CRANK THE 3RD CRANK THE 3RD celebrates the Wisdom Economy — a world where depth, perspective, and lived experience fuel what’s next. It features conversations with inspiring midlife founders and professionals who are turning decades of know-how into opportunity: building meaningful ventures, shaping ideas, and designing work that matters. 2️⃣ POCKET PR ESSENTIALS POCKET PR ESSENTIALS delivers short, sharp coaching sessions on building visibility and recognition — without the hype. Presented by Trevor Young, this audio playbook helps credible founders and solo professionals master PR, content, and digital communication to raise their profile and grow authority in a way that’s strategic, sustainable, and respectful. 3️⃣ IN THE ARENA IN THE ARENA is Trevor Young’s unfiltered take on earning authority in real time — sharp, strategic riffs on content, credibility, connection, and the courage to keep showing up. Essential listening for entrepreneurs and professionals navigating the intersection of creativity, communication, and personal brand authority. 4️⃣ FROM THE TRENCHES FROM THE TRENCHES presents deep-dive interviews with PR practitioners, content strategists, and digital communications experts that explore how reputation and influence are built today. Hosted by Trevor Young, this track shares grounded insights, hard-won lessons, and practical wisdom from those shaping credible marketing communications in the modern reputation economy. You've put in the hard yards, now it's time to capitalise! Earn attention. Build authority. Stay human. ------------------------------ SUBSCRIBE TO THE EARN THE RIGHT NEWSLETTER

Thông Tin

  • Nhà sáng tạo
    Trevor Young
  • Năm hoạt động
    2014 - 2025
  • Tập
    307
  • Xếp hạng
    Sạch
  • Bản quyền
    © Creative Commons
  • Trang web chương trình
    EARN THE RIGHT with Trevor Young