29: Web3 Swiss-based, Authena – World Leader in NFT Authentication of Products

Interview with Rossana Rodgers, Chief Marketing Officer  & Ivan Miljkovic, Business Development Manager (Sport) of Authena. Authena is one of the world leaders in authentication technology to stop counterfeiting of products. They have worked with some of the biggest sports brands, including Adidas as well as pharmaceuticals, cosmetics and wine. Hear how they are using NFT technology to ensure provenance of products.

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