Know Your Worth

Sydney Conway and Kristen Fedeli

Financial success as an entrepreneur isn’t about a $20k month or a million-dollar year — it’s about what your revenue can do for your life. Working two days a week, buying your dream home, retiring your partner, starting a second business, or caring for your parents — those are Sexy Money Goals. On this show, Sydney Conway, Money Maven and Kristen, her dime-piece bestie and team member teach you how to think about your differently so it can work to achieve your Sexy Money Goals, not just hit a number. From understanding how to increase cash flow to financial projections and tax strategy, you’ll gain the insight you need to really understand how every business and personal goal you set is achievable with a plan and understanding the right numbers. You’ll also hear from other entrepreneurs like you who have achieved their Sexy Money Goals and the steps they took to make that possible, so you can feel empowered to go after what matters most to you. Sydney Conway, is an accountant and financial consultant of Know Your Worth Pgh where she’s supported more than 100 businesses to manage their finances and feel confident and empowered to grow their businesses and their money goals. Kristen is a busy mom of twins who is an assistant to multiple business owners and sees and manages all the behind-the-scenes details that allow the businesses to run smoothly. You can learn more and book a call at knowyourworthpgh.com.

  1. 2024/09/03

    36: How to Get a Mortgage When You’re Self-Employed

    Let’s be honest — figuring out how to get a mortgage when you’re self-employed is a bit more complicated than if you had a W-2 job.  Lenders want to see that you have a steady income, but without a consistent paycheck, that becomes more difficult (even for super-high earners!)  Sydney just bought a new home and in this episode, she’s breaking down the entire process and exactly how home buying for self-employed professions is different and what  you should consider if you have owning a home on your vision board within the next 1-3 years.  02:00 — The importance of proper bookkeeping and documentation  05:30 — How lenders view self-employed income differently  11:00 — Tips for improving your debt-to-income ratio 13:30 — Navigating the pre-approval process as a business owner  17:00 — Common pitfalls and hidden fees to watch out for 📈 UNDERSTANDING YOUR PROFIT AND LOSS GUIDE Get the Profit and Loss Guide ❓TAX PLANNING QUESTIONS TO ASK YOUR ACCOUNTANT Get the Tax Planning Questions Guide 🛍 75+ TAX WRITE OFFS Get the Tax Write Offs ✅ BOOKKEEPING CHECKLIST Get the Book Keeping Checklist 💵 BOOKKEEPING AND FINANCIAL ANALYSIS SERVICES FOR BUSINESS OWNERS Apply for Bookkeeping or Financial Analysis Services 👋 CONNECT WITH SYDNEY & KRISTEN  Website: https://knowyourworthpgh.com/ Instagram: https://www.instagram.com/knowyourworth_pgh/  YouTube: https://www.youtube.com/channel/UC3wzOVSDSC-xsmLg8JJ8MJg/

    26 分鐘
  2. 2024/08/27

    35: Healing the Scarcity Mindset with Money Management with Annie Davis

    How do you break through a scarcity mindset with money when that’s been ingrained in you since childhood?  Even if you had your basic needs met, if you didn’t grow up around abundance, it’s going to be so much more difficult for you to even believe that’s possible to create. In this episode, we sit down with Annie Davis, a former classroom teacher who made the transition to becoming an insurance agency owner and work-from-home mom.  Annie shares her personal journey of navigating the ups and downs of money management, from the scarcity mindset she grew up with to moving towards an abundance mindset as an entrepreneur.  Tune in to hear:  10:33 — Strategies for overcoming a scarcity mindset and embracing an abundance mindset 16:28 — Tips for outsourcing and delegating tasks to free up time and scale your business 14:09 — Insights on the importance of separating personal and business finances 17:14 — Advice on hiring the right team members to support your growth CONNECT WITH ANNIE DAVIS Annie is a former classroom teacher for 10 years. Now she does social selling for a direct sales company ongoing and is also insurance agency owner and work from home mom! 📈 UNDERSTANDING YOUR PROFIT AND LOSS GUIDE Get the Profit and Loss Guide ❓TAX PLANNING QUESTIONS TO ASK YOUR ACCOUNTANT Get the Tax Planning Questions Guide 🛍 75+ TAX WRITE OFFS Get the Tax Write Offs ✅ BOOKKEEPING CHECKLIST Get the Book Keeping Checklist 💵 BOOKKEEPING AND FINANCIAL ANALYSIS SERVICES FOR BUSINESS OWNERS Apply for Bookkeeping or Financial Analysis Services 👋 CONNECT WITH SYDNEY & KRISTEN  Website: https://knowyourworthpgh.com/ Instagram: https://www.instagram.com/knowyourworth_pgh/  YouTube: https://www.youtube.com/channel/UC3wzOVSDSC-xsmLg8JJ8MJg/

    36 分鐘
  3. 2024/08/20

    34: Is Doing it All Yourself Costing You Money (& Can You Afford to Outsource) with Glam to Go

    What comes first — growing your business and then hiring or hiring so you can grow your business?  For Raquel and Anika, the sisters behind Glam to Go, a successful mobile hair and makeup business, they realized they needed to outsource and delegate if they wanted to grow.  They discuss their biggest financial mistake was trying to do everything themselves, from bookkeeping to scheduling clients. They share how this was costing them money and how they learned to delegate tasks and hire the right people so they could focus on their strengths and grow their business beyond what they thought possible. Tune in to hear:  How to identify when it's time to outsource tasks in your businessTips for hiring the right people who align with your company valuesThe importance of networking and building relationships in your industryStrategies for balancing family dynamics when working with a siblingHow to stay passionate about your business even during challenging times 👋 CONNECT WITH GLAM TO GO  Raquel and Annika are sisters and co-owners of Glam to Go, a mobile hair and makeup company and GTGS, a full service hair salon located in Wexford PA.  Instagram: @_glamtogo_ and @glamtogostudio 📈 UNDERSTANDING YOUR PROFIT AND LOSS GUIDE Get the Profit and Loss Guide ❓TAX PLANNING QUESTIONS TO ASK YOUR ACCOUNTANT Get the Tax Planning Questions Guide 🛍 75+ TAX WRITE OFFS Get the Tax Write Offs ✅ BOOKKEEPING CHECKLIST Get the Book Keeping Checklist 💵 BOOKKEEPING AND FINANCIAL ANALYSIS SERVICES FOR BUSINESS OWNERS Apply for Bookkeeping or Financial Analysis Services 👋 CONNECT WITH SYDNEY & KRISTEN  Website: https://knowyourworthpgh.com/ Instagram: https://www.instagram.com/knowyourworth_pgh/  YouTube: https://www.youtube.com/channel/UC3wzOVSDSC-xsmLg8JJ8MJg/

    34 分鐘
  4. 2024/08/13

    33: How to Avoid Investing in an Offer That Doesn’t Deliver Hannah from Waterloo Street

    Have you ever invested in an offer that sounded amazing, only to realize it wasn't what you expected?  In this episode of the Know Your Worth Podcast, Hannah Samlall, co-founder of Waterloo Street, shares the worst investment she made, and what she learned from it to avoid making that mistake again.  Sydney, Kristen, and Hannah chat through the type of research you should do before investing in a coach or service provider, the most important thing to validate before you sign up, and how you can use the power of delay to buy smarter.  Plus, Hannah shares her experience growing a business with repeat customers and the money mindset that’s supported her as a business owner.  14:07 — The surprising way you can relate researching clothing purchases and business investments  25:31 — How Hannah has created a “ladder” that creates repeat clients   26:20 — Hannah's "sexy money goal" and the mindset shift that comes with leveling up your lifestyle  28:55 — Hannah’s favorite money mindset belief  CONNECT WITH HANNAH Hannah Samlall, co-founder of Waterloo Street in Pittsburgh, is a digital marketer turned website designer with a passion for supporting women-owned businesses through the Biz Collective. With expertise in public speaking, social media, and copywriting, Hannah excels in creating visually stunning and functional websites. Outside of work, she enjoys exploring local breweries, watching Gilmore Girls with her cats, and sharing her foodie adventures on Instagram. A Virginia Tech alum, she thrives on connecting with others and is always eager to meet new people and share her diverse interests. https://www.linkedin.com/in/hannahsamlall/ https://www.instagram.com/hannahsamlall/ 📈 UNDERSTANDING YOUR PROFIT AND LOSS GUIDE Get the Profit and Loss Guide ❓TAX PLANNING QUESTIONS TO ASK YOUR ACCOUNTANT Get the Tax Planning Questions Guide 🛍 75+ TAX WRITE OFFS Get the Tax Write Offs ✅ BOOKKEEPING CHECKLIST Get the Book Keeping Checklist 💵 BOOKKEEPING AND FINANCIAL ANALYSIS SERVICES FOR BUSINESS OWNERS Apply for Bookkeeping or Financial Analysis Services 👋 CONNECT WITH SYDNEY & KRISTEN  Website: https://knowyourworthpgh.com/ Instagram: https://www.instagram.com/knowyourworth_pgh/  YouTube: https://www.youtube.com/channel/UC3wzOVSDSC-xsmLg8JJ8MJg/

    31 分鐘
  5. 2024/08/06

    32: Saving for Big Money Goals Without Sacrificing What She Cared About Most with Alysa Gumto

    When Alysa Gumto was a child, her dad was diagnosed with MS and told he could no longer work. Her family went from two incomes to one.  While this might have created a mentality of lack for many people, this moment actually helped Alysa realize that she wanted to make her own money and needed to manage it well.  In this episode, she shares how from just 12 years old, she started making her own money, saving it effectively, and how the choices and skills she learned during those years allowed her to graduate college debt-free, buy her cars with cash to avoid heavy interest rates, and buying on a house by herself by the age of 27.  She shares how she prioritizes her financial goals and why she doesn’t consider the choices she makes around her money to be sacrifices.  Tune in to hear:  02:25 — A devastating moment during childhood that defined Alysa’s relationship with money  12:43 — How what we witness in childhood about money vs. what we’re taught can differ  15:10 — Why you’re not “sacrificing” when you’re making choices that align with your specific goals  22:08 — 2 things that have allowed Alysa to save for big money goals  CONNECT WITH ALYSA GUMTO  Alysa Gumto has 5+ years of experience as a Social Media Manager. She’s also a speaker and podcaster. She loves a good strategy to impact the bottom line.  https://copyfol.io/v/alysagumto https://www.linkedin.com/in/alysagumto/ https://www.instagram.com/tellingitlikeitiswithalysa/ 📈 UNDERSTANDING YOUR PROFIT AND LOSS GUIDE Get the Profit and Loss Guide ❓TAX PLANNING QUESTIONS TO ASK YOUR ACCOUNTANT Get the Tax Planning Questions Guide 🛍 75+ TAX WRITE OFFS Get the Tax Write Offs ✅ BOOKKEEPING CHECKLIST Get the Book Keeping Checklist 💵 BOOKKEEPING AND FINANCIAL ANALYSIS SERVICES FOR BUSINESS OWNERS Apply for Bookkeeping or Financial Analysis Services 👋 CONNECT WITH SYDNEY & KRISTEN  Website: https://knowyourworthpgh.com/ Instagram: https://www.instagram.com/knowyourworth_pgh/  YouTube: https://www.youtube.com/channel/UC3wzOVSDSC-xsmLg8JJ8MJg/

    30 分鐘
  6. 2024/05/14

    31: The Psychology of Impulse and Emotional Buying Plus Strategies to Manage it

    Are you hiding bags and bringing them in?  Is your partner mad at you because you both agreed not to spend on something and you went and did it anyways? Emotional and impulse spending always have a cost beyond the financial side of it. In this episode, Sydney and Kristen explore the psychology of emotional buying and how our spending habits affect our mental health just as much as our financial health .  They explore how your childhood experiences, money scripts, cultural influences, and societal norms influence your spending habits. The duo also shares their personal stories to illustrate how their upbringing shaped their spending habits and discuss strategies for recognizing and managing emotional buying.  01:18 — Exploring the Psychology of Emotional Buying  02:00 — Childhood Influences on Money Habits 11:29 — The Impact of Social Media on Emotional and Impulse Spending 13:44 — Why You Need to Define Money Values 17:56 — Strategies for Managing Emotional and Impulse Spending 📈 UNDERSTANDING YOUR PROFIT AND LOSS GUIDE Get the Profit and Loss Guide ❓TAX PLANNING QUESTIONS TO ASK YOUR ACCOUNTANT Get the Tax Planning Questions Guide 🛍 75+ TAX WRITE OFFS Get the Tax Write Offs ✅ BOOKKEEPING CHECKLIST Get the Book Keeping Checklist 💵 BOOKKEEPING AND FINANCIAL ANALYSIS SERVICES FOR BUSINESS OWNERS Apply for Bookkeeping or Financial Analysis Services 👋 CONNECT WITH SYDNEY & KRISTEN  Website: https://knowyourworthpgh.com/ Instagram: https://www.instagram.com/knowyourworth_pgh/  YouTube: https://www.youtube.com/channel/UC3wzOVSDSC-xsmLg8JJ8MJg/

    28 分鐘
  7. 2024/05/07

    30: Mind Over Money: How to Manage Financial Anxiety and Stress

    When you’re in the thick of it, learning how to manage financial anxiety can feel really overwhelming to overcome.  (Or it can feel like the only solution is to win the lottery and never have to think about money again.) Financial anxiety is so common no matter your income level or skill set — it’s linked to our security and what we need to survive.  In this episode, Kristen and Sydney are sharing the insights as to why the connection between mental health and finances is so strong, anecdotes about their personal challenges with money, and actionable advice you can start implementing today for how to manage your financial anxiety.  01:32 — Understanding the connection between mental health and finances 14:09 — Why you need to have a simple budget to begin alleviating financial stress 15:47 — How to better focus on what you can control  21:54 — Seek social support and understanding different perspectives 26:18 — How practicing mindfulness and stress reduction can help you have a different relationship with money 📈 UNDERSTANDING YOUR PROFIT AND LOSS GUIDE Get the Profit and Loss Guide ❓TAX PLANNING QUESTIONS TO ASK YOUR ACCOUNTANT Get the Tax Planning Questions Guide 🛍 75+ TAX WRITE OFFS Get the Tax Write Offs ✅ BOOKKEEPING CHECKLIST Get the Book Keeping Checklist 💵 BOOKKEEPING AND FINANCIAL ANALYSIS SERVICES FOR BUSINESS OWNERS Apply for Bookkeeping or Financial Analysis Services 👋 CONNECT WITH SYDNEY & KRISTEN  Website: https://knowyourworthpgh.com/ Instagram: https://www.instagram.com/knowyourworth_pgh/  YouTube: https://www.youtube.com/channel/UC3wzOVSDSC-xsmLg8JJ8MJg/

    30 分鐘

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簡介

Financial success as an entrepreneur isn’t about a $20k month or a million-dollar year — it’s about what your revenue can do for your life. Working two days a week, buying your dream home, retiring your partner, starting a second business, or caring for your parents — those are Sexy Money Goals. On this show, Sydney Conway, Money Maven and Kristen, her dime-piece bestie and team member teach you how to think about your differently so it can work to achieve your Sexy Money Goals, not just hit a number. From understanding how to increase cash flow to financial projections and tax strategy, you’ll gain the insight you need to really understand how every business and personal goal you set is achievable with a plan and understanding the right numbers. You’ll also hear from other entrepreneurs like you who have achieved their Sexy Money Goals and the steps they took to make that possible, so you can feel empowered to go after what matters most to you. Sydney Conway, is an accountant and financial consultant of Know Your Worth Pgh where she’s supported more than 100 businesses to manage their finances and feel confident and empowered to grow their businesses and their money goals. Kristen is a busy mom of twins who is an assistant to multiple business owners and sees and manages all the behind-the-scenes details that allow the businesses to run smoothly. You can learn more and book a call at knowyourworthpgh.com.