Nonprofit Lowdown

Rhea Wong

This is Nonprofit Lowdown where I review and recommend the best ideas, resources, tools, tricks and tips to run your nonprofit like a pro!

  1. 6 OCT

    #358- Donor Retention with Erika Carley

    I’m so excited about this episode with the amazing Erika Carley, Chief Impact Officer at National Angels (and one of the smartest donor retention minds I know). If you’ve ever said, “We just need more donors,” STOP. What you really need is to keep the donors you already have — and Erica is here to show us how. In this episode, we dive deep into:✨ Why donor retention should be your first priority✨ The “golden donation” (spoiler: it’s the second gift)✨ How to make donors feel something — and why that matters✨ Real stewardship strategies: handwritten cards, voice memos, texts, stickers… even angel wings!✨ What it means to create belonging for your donors One of my favorite takeaways? It’s not about the number of stewardship touches — it’s about the quality and the consistency. And yes, we even talk about ghosting donors… and being ghosted 😬 If you do nothing else this year, please — I beg you — look at your donor retention numbers. This episode will give you the tools (and hopefully the inspiration) to turn those numbers around. Important Links: Zeffy: ⁠https://www.zeffy.com/?ref=Rhea⁠  Connect with Erika: https://www.linkedin.com/in/erika-carley123/ How to Train ChatGPT:  ⁠https://go.rheawong.com/annual-fundraising-plan-tracker1-3127-4300⁠  My Big Ask Gifts Program: ⁠https://go.rheawong.com/big-ask-gifts-program⁠  My Book, Get That Money Honey: ⁠https://go.rheawong.com/get-that-money-honey⁠  My Newsletter: ⁠https://www.rheawong.com/⁠

    43 min
  2. 15 SEP

    #355- The Future of Fundraising and AI with Brooke Richie-Babbage

    This week on Nonprofit Lowdown, I’m joined by my business bestie and returning favorite, Brooke Richie-Babbage — strategist, executive, founder of Bending Arc, and all-around AI powerhouse. We’re diving deep into how AI is actually being used in the nonprofit space — beyond the hype. We discuss: How AI can support (but not replace) your thinking Use cases for AI in finance, fundraising, and data analysis Tools for donor segmentation and engagement Why donor trust and ethical data use matter more than ever How to create guardrails, policies, and inclusive practices around AI We also talk about the messy but necessary process of innovation, how to lead AI adoption with integrity, and why nonprofits must be part of the AI conversation — or risk being left behind. If you're curious about AI but unsure where to start, this one’s packed with insights, real examples, and practical tools you can use right away. Important Links: Zeffy: https://www.zeffy.com/register?&utm_source=Rhea_Wong  Connect with Brooke: https://www.linkedin.com/in/bjrichiebabbage/  Fast Forward: https://www.ffwd.org/ai-for-humanity  How to Train ChatGPT:  https://go.rheawong.com/annual-fundraising-plan-tracker1-3127-4300  Upcoming Events: https://www.rheawong.com/events/  My Big Ask Gifts Program: https://go.rheawong.com/big-ask-gifts-program  My Book, Get That Money Honey: https://go.rheawong.com/get-that-money-honey  My Newsletter: https://www.rheawong.com/

    38 min
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This is Nonprofit Lowdown where I review and recommend the best ideas, resources, tools, tricks and tips to run your nonprofit like a pro!

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