41. Vibe Coding Will Disrupt Product — Base44’s Path to $80M Within 6 Months

It took 30 years to build and design an easy-to-use internet. But it took Vibe Coding one year to challenge the foundations of the internet. We’re entering an era where you can build websites and apps by talking to an AI agent and they take care of the front end and back end. Today we’re speaking with Maor Shlomo, the Founder of Base44 – we’re discussing the disruptive potential and gaps of vibe coding.

In this episode you’ll learn:

➤ How Maor built Base44 by himself and why Wix acquired it for $80M within 6 months

➤ Disruptions that will transform how we build and use software

➤ Software teams will get much smaller and what this means for specialist roles

Our take on this conversation is that Vibe Coding is still in an early phase, offering very inconsistent results. But as Base44, Lovable, V0, Replit and others are proving, this category is innovating at an insanely fast pace and results are improving constantly. We need to take it seriously and believe that small teams will be able to deliver much more. This is bad news for head count and will mean many roles —like product managers and researchers— will merge. 

This is episode 41 of the Design of AI Podcast. 

We provide strategies to ensure your AI product succeeds.

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And another important update.

We’ve been getting a lot of messages from product teams. They’re getting pushed to build AI products without a clear strategy. They’re being asked to use AI as a secret weapon to gain a competitive advantage. 

Join us on Thursday September 18 for an online AI product strategy workshop led by my co-host,  Arpy Dragffy and Brittany Hobbs. You’ll learn the best steps to identify, ideate, and test AI products. This workshop will be small and extremely hands-on. We’ll focus on how to leverage AI to enhance an existing app or website, as well as how to pinpoint an industry-defining net-new product. 

This workshop will happen on September 18

Register at https://designof.ai/workshop & https://www.eventbrite.ca/e/ai-product-strategy-workshop-tickets-1560702245429 

And please make sure to rate this podcast if you find it valuable. Your podcast ratings and comments are the best way to influence which topics we cover in future episodes. 

This episode was hosted by:

Arpy Dragffy Guerrero (Founder & Principal Strategist PH1 Research) ⁠https://www.linkedin.com/in/adragffy/⁠ 

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This episode is brought to you by PH1 Research, a research & strategy consultancy specialized in mapping the future of your business & product. Get more info at ⁠PH1.ca⁠ 

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