Business Origin Stories for Entrepreneurs, Coaches, and Leaders

Amy Schutte

Business Origin Stories is the podcast for leadership, life, and business. This show features coaching calls and heart-to-heart conversations with successful entrepreneurs, leaders, authors, and experts. Join your host, Amy Schutte, a business coach and brand strategist, as she dives into ways to create stand-out brands and aligned businesses through storytelling and proven business frameworks.  At its core, Business Origin Stories is a recognition that the stories we tell are our greatest currency. 

  1. 10月28日

    87: AI in Education: Preparing Kids for a Future That Doesn’t Exist Yet

    Send us a text Are we preparing our children for a world that doesn't even exist yet? As artificial intelligence reshapes our society, parents and educators are facing a critical question: how do we teach the next generation to thrive in the age of AI without sacrificing critical thinking and discernment? In this episode of Business Origin Stories, host Amy Schutte is joined by Cameron Fugate—a former teacher, parent, and leader in the AI space—for a crucial conversation about the intersection of AI and education. They explore why avoiding AI in schools is a missed opportunity and discuss practical ways to teach children how to use these powerful tools responsibly. Listen in to discover: How to talk to your kids about AI in a way that fosters curiosity and critical thinking.The difference between automating tasks and elevating human potential in business and life.Practical strategies for using AI to assess bias, check facts, and navigate a complex digital world.Why teaching with discernment is key to preparing students for the jobs of the future.If you're a parent, teacher, or business leader curious about the role of AI in shaping the next generation, this is an episode you can't afford to miss. Tune in to learn how we can all be part of building a better, human-first future. Connect with Cameron here: https://www.linkedin.com/in/cameron-fugate/ Grab her amazing Ai freebie: https://go.magneticlifesystems.com/ai-for-real-life  Instagram: @amyschutte_ Work with us: www.hudsonandco.co

    46 分钟
  2. 10月21日

    86: Turn One Pin into a Traffic Machine: Simple Pinterest Marketing That Works While You Sleep

    Send us a text What if one single pin could bring consistent traffic, leads, and sales to your business — for months or even years — without spending a dime on ads? In this episode of Business Origin Stories, host Amy Schutte sits down with Pinterest strategist Gwendolyn Griffin for a mini masterclass on how to turn Pinterest into a sustainable marketing machine for your business. Gwendolyn breaks down her simple, organic approach that helps small business owners, coaches, and creatives grow without burnout. You’ll learn: ✨ How Pinterest actually works as a visual search engine (not social media) ✨ The difference between short-term content and long-term discoverability ✨ Why one well-designed pin can quietly drive traffic for months or years ✨ The step-by-step process Gwendolyn uses to optimize Pinterest profiles for SEO ✨ How to find and use keywords that help your ideal clients discover you ✨ What consistency really looks like on Pinterest — and how often to post ✨ Why Pinterest is still an untapped goldmine for organic leads in 2025 If you’ve ever felt frustrated pouring time and money into social media with little return, this conversation will show you a simpler, smarter way to grow your brand. Because when done right, Pinterest doesn’t just give you traffic — it gives you time back. Get Gwendolyn's Pinterest Quick Start Guide Instagram: https://www.instagram.com/gwenspinfluence/LinkedIn:  https://www.linkedin.com/in/gwendolyn-griffin-633a71366/Instagram: @amyschutte_ Work with us: www.hudsonandco.co

    43 分钟
  3. 10月14日

    85: Leading Through Loss: How to Navigate Grief in Business with Dr. Lynda Reid

    Send us a text Grief in leadership is real—and most entrepreneurs don’t get a playbook for it. In this powerful conversation, TEDx speaker and transformational coach Dr. Lynda Reid joins host Amy Schutte on Business Origin Stories to talk about navigating grief, burnout, and big life pivots while still leading teams and companies with clarity. Drawing on neuroscience, Positive Intelligence® (saboteurs vs. sage) and her M.O.R.E. framework (Meaning, Owning, Relationships, Emotions), Dr. Reid shares how to move from the reflexive “yeah, but…” to a confident “hell, yes.” She also offers grounded practices for staying present in hard seasons, supporting grieving colleagues, and rebuilding momentum in your business after loss. You’ll learn: Why grief isn’t “stages”—it’s a lifelong companion and how to work with it, not against itThe most common leadership saboteurs and how to quiet them in real timeA simple tactile exercise to reset your nervous system during tough meetingsHow founders can hold results loosely (and still hit goals)M.O.R.E.: a practical lens for meaning, identity, relationships, and emotional fluency in businessLanguage shifts that change pricing confidence (e.g., “I receive” vs. “my price is”)If you’re an entrepreneur or leader navigating loss, change, or uncertainty, this episode will meet you with honesty—and real tools to keep going. Website: https://drlyndareid.com/Instagram: https://www.instagram.com/drlyndareidLinkedIn: https://www.linkedin.com/in/drlyndareid/Instagram: @amyschutte_ Work with us: www.hudsonandco.co

    37 分钟
  4. 9月30日

    83: How Ellie Steinbrink Turned a Passion for Style Into a Pathway to Self Trust

    Send us a text What if the way you show up in your clothes could transform how you lead, work, and live? In this episode, I sit down with stylist and coach Ellie Steinbrink, who shares her journey from 20 years in marketing to building a business rooted in authenticity and style. After losing her job during the pandemic,Ellie leaned into her lifelong passion and discovered that style can be a doorway into self trust, empowerment, and the freedom to break the rules. We talk about:  👗 How Ellie’s career pivot revealed a deeper calling around style and authenticity  👗 The role meditation played in giving her clarity and courage  👗 Why imposter syndrome shows up when we follow a new path, and how to work through it  👗 Practical ways to rewrite the “rules” we’ve absorbed about how women should dress  👗 How self trust in style translates into leadership, confidence, and everyday life If you’ve ever felt stuck in old narratives about what you should wear or who you should be, this episode will remind you that standing out is the goal — not fitting in. --- Connect with Ellie: elliesteinbrink.comInstagram: @style.decodedLinkedIn: @elliesteinbrinkOr grab a copy of Ellie's Style Mindset Reset to find out what you may need to let go of in order to make an incredible and lasting style transformation. Instagram: @amyschutte_ Work with us: www.hudsonandco.co

    53 分钟
  5. 9月16日

    81: Lessons in Reputation and Trust From Jennifer Kaplan

    Send us a text What if the key to growing your business wasn’t just marketing harder, but learning how to share your story with credibility and trust? In this episode, I’m joined by Jennifer Kaplan, founder of Evolve PR and Marketing and one of the top voices in the PR world today. Over the past 20 years, Jennifer has built the largest PR firm in Arizona, serving more than 100 clients across industries — and she knows what it takes to create visibility that actually moves the needle. We dive into Jennifer’s journey from starting her company at age 30 to scaling a thriving agency, and she shares powerful insights every entrepreneur can use to strengthen their reputation and brand presence. You’ll hear:  ✨ Why PR, branding, and marketing are different, and why you need all three  ✨ The surprising power of earned media (and how to leverage it long after it airs)  ✨ How to know when your business is ready for PR  ✨ Creative ways to use awards, rankings, and recognition to build credibility  ✨ What business owners need to understand about reputation in a world where impressions matter more than ever Whether you’re brand new to PR or considering your next big visibility move, this conversation will help you think differently about how to show up, share your story, and build lasting trust with your audience. --- Connect with Jennifer: www.evolveprandmarketing.comInstagram: @evolveprandmarketingLinkedIn: @jennifer-kaplan-b331948Instagram: @amyschutte_ Work with us: www.hudsonandco.co

    44 分钟
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共 5 分
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关于

Business Origin Stories is the podcast for leadership, life, and business. This show features coaching calls and heart-to-heart conversations with successful entrepreneurs, leaders, authors, and experts. Join your host, Amy Schutte, a business coach and brand strategist, as she dives into ways to create stand-out brands and aligned businesses through storytelling and proven business frameworks.  At its core, Business Origin Stories is a recognition that the stories we tell are our greatest currency. 

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