5 types of prospecting (and how to use them to book more meetings), with Thibaut Souyris

Join Thibaut, your host, in this episode of the B2B Sales Podcast as he unveils five effective prospecting strategies to help you book more meetings and build a healthier pipeline. Learn how to mix different types of prospecting to stay motivated and increase your chances of success.

Main Topics Covered

• Inbound Prospecting: Receiving requests for demos or calls from prospects and the challenges associated with it.
• Discovery Prospecting: Engaging prospects in interviews to understand their problems and needs better.
• Nearbound Prospecting: Leveraging your network for introductions and utilizing existing connections for prospecting.
• Trigger-Based Prospecting: Initiating conversations based on the digital footprint of prospects, such as their engagement on LinkedIn.
• Account-Based Prospecting: Targeting prospects in designated accounts, overcoming challenges, and utilizing expansion sequences.

Important Links

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